B2B Marketing Prompts by TinyTechGuides Podcast

About B2B Marketing Prompts by TinyTechGuides Podcast

Podcast that discusses the latest articles and blog posts in the B2B Marketing Prompts substack. davidsweenor.substack.com (https://davidsweenor.substack.com?utm_medium=podcast)

Publisher

TinyTechGuides

Category

business · technology

Language

en

Explicit

No

First episode

15 Jan 2025

Latest episode

14 Apr 2025

Latest episodes

14 episodes in the feed.

1. 

   14 Apr 2025

   Why AI Messes Up Calendars | A TinyTechGuides Tidbit

   If your AI tool scheduled your campaign for Super Bowl Thursday, you’re not alone. In today’s 1-minute Tidbit, we expose one of the biggest blindspots in large language models: time. Here’s what the full blog dives into—and why this matters more than it seems: 1. LLMs are not logic engines.They’re brilliant at language but clueless about cause and effect. So while they can talk about March 15th in poetic detail, they can’t reliably tell you what day it falls on. That’s not a bug—it’s baked into how they work. 2. Date fails aren’t just funny—they’re costly.PR blasts, campaign launches, event reminders: all vulnerable to these subtle AI errors. It’s not just embarrassing when they miss—it can derail your entire timeline. 3. Use AI where it shines—not where it struggles.Messaging? Yes. Brainstorming? Definitely. But anything tied to a calendar or system logic should stay human (or at least be double-checked by one). I learned something, I'd better subscribe. I'd better let my friends know as well. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit prompts.tinytechguides.com/subscribe (https://prompts.tinytechguides.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2)

2. 

   5 Apr 2025

   How Tables Break Your AI’s Brain

   Your AI assistant might be brilliant at writing code, generating content, and answering obscure trivia—but give it a table full of key messaging, and it fails spectacularly. In this week’s Tidbit video, I discuss one of the most overlooked causes of off-message AI-generated content. Here are 3 key takeaways from the full article: 1- Tables and AI don’t get along.LLMs process text sequentially—not spatially. So when your product messaging lives in a table, it’s flattened or skipped entirely. The AI just... doesn’t get it. 2- Format matters—more than you think.Markdown, plain text, and even simplified HTML tables are far more digestible than PowerPoint slides or PDFs. The way you package your messaging determines how well the AI understands it. 3- The fix is simple (and scalable).Adopt the Doc Approach: create a parallel version of your marketing tables in LLM-friendly formats. It’s low effort—and unlocks high-impact results. Here’s the full blog. I learned something — I better subscribe, share, and add a comment. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit prompts.tinytechguides.com/subscribe (https://prompts.tinytechguides.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2)

3. 

   29 Mar 2025

   Escape the Product Marketing Firefight!

   Are you a Product Marketing Manager feeling overwhelmed? Like you’re stuck in a never-ending cycle of tasks while your strategic vision takes a backseat? You’re not alone. Many PMMs find themselves drowning in the details, struggling to keep up with the demands of the role. But what if there was a way to break free from the tactical trap? I’ve created "The PMM's Prompt Playbook" to help you do just that. It’s filled with tested prompts and workflows designed to help you leverage AI and reclaim your strategic focus. Imagine freeing your time from daily drudgery and channeling it into initiatives that truly drive impact. Here’s a list of the prompts: This playbook is grounded in reality and is a practical guide to help you transform your approach to product marketing. Here's what you'll find: * Actionable strategies to escape the tactical rut. * Ways to empower your PMMs to focus on strategy. * How to leverage AI effectively in your workflow. Ready to take control and make a strategic impact? * Subscribe to this channel This seems interesting, I better subscribe so I don’t miss out. * Share with your friends I know someone who will find this useful, so I better share it with them. And as a bonus, if I refer three friends, I get free access to a paid subscription! * Grab your copy of "The PMM's Prompt Playbook" on Amazon: https://www.amazon.com/PMMs-Prompt-Playbook-Generative-TinyTechGuides/dp/B0DX1MBDFR/ (https://www.amazon.com/PMMs-Prompt-Playbook-Generative-TinyTechGuides/dp/B0DX1MBDFR/) Don't let someone else define your destiny. Take charge and write your own story. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit prompts.tinytechguides.com/subscribe (https://prompts.tinytechguides.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2)

4. 

   27 Feb 2025

   Deep Fake Dave & The Future of AI Personas

   Deep Fake Dave started as a fun experiment, but it raises an important question: How can AI-generated personas, voices, and avatars be used for real marketing impact? The Use Cases: * AI avatars for personalized customer interactions * Synthetic influencers and virtual brand reps * AI-generated spokespersons for scaling content creation * Sales enablement and training videos Thanks for reading B2B Marketing Prompts by TinyTechGuides! This post is public so feel free to share it. The Opportunity for Marketers: Instead of thinking about AI as just a tool, think of it as an extension of your brand and GTM team. AI personas could change everything from how companies interact with customers to how content is created at scale. The real power isn’t in the AI itself—it’s in the prompts that guide it. See It in Action: I’ve been experimenting with different AI-powered personas—knights, pirates, even Mars explorers with Synthesia.io (https://www.synthesia.io/?via=david-sweenor). Each one showcases how AI can bring creativity and strategy together. These aren’t as good since they were trained on selfies vs videos. The Knight The Pirate The Samurai The Mars Explorer What’s Next? I’ll continue testing AI-driven personas, but I want to hear from you: What AI-powered persona would fit your brand? Comment below and let’s discuss. B2B Marketing Prompts by TinyTechGuides is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit prompts.tinytechguides.com/subscribe (https://prompts.tinytechguides.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2)

5. 

   25 Feb 2025

   Unlock the Secrets of Prompt Workflows for B2B Marketing

   Attention B2B marketers, sales enablement pros, and CMOs! Want to scale your content creation with AI while maintaining quality and brand integrity? Our latest audio guide, "The Art and Science of Prompt Workflows," is now available to help you do just that. In this in-depth exploration, we reveal insider techniques for building high-impact prompt workflows that can streamline your content engine, boost consistency, and drive measurable results. You'll learn: * Three essential prompt workflows for updating, repurposing, and creating content from scratch * Proven quality control frameworks to ensure on-brand, on-message output every time * Strategies for building a shared prompt library and fostering cross-team collaboration * Real-world examples and pro tips from hundreds of successful B2B teams Whether you're looking to enable sales, support product launches, or drive thought leadership, these prompt engineering principles will help you maximize the value of AI-powered content generation. Listen now to start scaling your B2B content with confidence. Prefer to read? No problem! Access the full article here: https://prompts.tinytechguides.com/p/the-art-and-science-of-prompt-workflows Ready to take your B2B content to the next level? Tune in today and discover the art and science of prompt workflows! P.S. Know other B2B marketers who could benefit from this guide? Please share it with your network and help spread the word! Thanks for reading B2B Marketing Prompts by TinyTechGuides! This post is public so feel free to share it. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit prompts.tinytechguides.com/subscribe (https://prompts.tinytechguides.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2)

6. 

   20 Feb 2025

   Listen Now: The PMM's Guide to AI-Powered Marketing

   Looking for a quick overview of The PMM's Prompt Playbook? I've created a short audio summary that captures the essence of the book in just a few minutes. Get the book on Amazon: https://www.amazon.com/gp/product/B0DWXVFH7T (https://www.amazon.com/gp/product/B0DWXVFH7T) What You'll Learn: * How PMMs can leverage AI in their daily workflows * A practical framework for human-AI collaboration * Step-by-step instructions for common PMM tasks * Quality control processes that ensure accuracy * Ways to move from tactical work to strategic impact The Key Message: AI isn't here to replace PMMs - it's here to be your copilot. Learn how to use tools like ChatGPT and Perplexity.ai to handle time-consuming tasks while you focus on strategic work. Book Structure: * Foundations: Master the basics of AI-PMM collaboration * Core Activities: Transform your daily PMM work * Related Disciplines: Extend AI benefits across your role Want More? * Get the book on Amazon: https://www.amazon.com/gp/product/B0DWXVFH7T (https://www.amazon.com/gp/product/B0DWXVFH7T) * Follow my Substack for weekly PMM insights B2B Marketing Prompts by TinyTechGuides is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Remember: The best time to start using AI in your PMM work isn't tomorrow - it's today. Thanks for reading B2B Marketing Prompts by TinyTechGuides! This post is public so feel free to share it. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit prompts.tinytechguides.com/subscribe (https://prompts.tinytechguides.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2)

7. 

   13 Feb 2025

   Tired of the Mad Libs Marketing Game?

   Creating customized content for every audience and campaign can feel like a never-ending Mad Libs game. But what if there was a way to simplify the process and still create engaging, personalized content? There is! Introducing prompt engineering with variables. Think of it like this: you create a master template for your marketing content with placeholders like {industry} or {buyer_stage}. Then, with a few quick edits, you can tailor that message for different personas, industries, or even platforms. Prompt engineering with variables not only saves you time but also ensures consistency across all your marketing efforts. This frees you up to focus on more strategic activities. So, ditch the Mad Libs madness and embrace the power of prompt variables. Read more about prompt engineering and variables on the TinyTechGuides blog and follow me for more marketing tips. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit prompts.tinytechguides.com/subscribe (https://prompts.tinytechguides.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2)

8. 

   12 Feb 2025

   Marketing Mad Libs: Prompt Variables for Smarter Content Automation

   This blog post advocates for using prompt variables in B2B product marketing to improve efficiency and scalability when using AI for content creation. The author, a marketing expert, explains how variables—placeholders for specifics like industry or audience—make prompts adaptable and reusable. This approach streamlines the process of generating personalized content for various campaigns and audiences. The post provides examples of prompt workflows and suggests using keyboard shortcuts to further enhance efficiency. Finally, it highlights the benefits of building a personal prompt library to maximize the effectiveness of prompt engineering. Read the Blog This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit prompts.tinytechguides.com/subscribe (https://prompts.tinytechguides.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2)

9. 

   8 Feb 2025

   Should You Turn ChatGPT’s Memory On or Off?

   Did you know ChatGPT can erase all your previous conversations with just one switch? Sounds like a clean slate, right? But turning its memory off also means losing valuable continuity. On the flip side, keeping it on raises privacy concerns. For business leaders, this is a critical decision. Memory on can streamline processes and deliver personalized insights—but at what cost? Memory off keeps your data secure but forces you to constantly repeat instructions. So, how do you balance productivity and privacy with AI tools? Here’s the solution: * Stay informed about how AI handles your data. * Ask smart questions: What’s saved? For how long? Can you clear it? * Manage your AI tools proactively. Curious for more? Check out the full article here: What’s your approach—memory on or off? Let’s discuss in the comments! This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit prompts.tinytechguides.com/subscribe (https://prompts.tinytechguides.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2)

10. 

    7 Feb 2025

    Stop Writing AI Content That Sounds Like Everyone Else's

    Why does every vendor's AI content sound identical? Drawing from analysis of thousands of enterprise sales conversations and real implementation data, this video reveals why most AI content fails to engage executive buyers - and what actually works. David Sweenor, author of multiple books on AI implementation and analytics thought leader, breaks down: What enterprise buyers actually respond to Why generic AI content kills deals How to leverage your unique insights A simple framework for creating distinctive content Based on the popular article: More resources: * TinyTechGuides Books: https://tinytechguides.com/media/ (https://tinytechguides.com/media/) * Connect on LinkedIn: https://www.linkedin.com/in/davidsweenor/ (https://www.linkedin.com/in/davidsweenor/) * Follow on X: @DavidSweenor (https://x.com/DavidSweenor) This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit prompts.tinytechguides.com/subscribe (https://prompts.tinytechguides.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2)

11. 

    5 Feb 2025

    ChatGPT Memory On vs. Off

    ChatGPT's memory settings to protect sensitive data. It explains the differences between "Memory On" and "Memory Off" modes, detailing when each is appropriate for tasks like managing multiple projects or handling confidential information. The post also covers how to opt out of having your data used to train the AI model, emphasizing the importance of data privacy. Step-by-step instructions are provided for managing memory settings and opting out, along with best practices for maintaining data confidentiality. Finally, the author's expertise in AI and marketing is highlighted. B2B Marketing Prompts by TinyTechGuides is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit prompts.tinytechguides.com/subscribe (https://prompts.tinytechguides.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2)

12. 

    29 Jan 2025

    Customizing GPTs for Authentic Content

    This blog post argues that AI-generated marketing content often lacks originality and impact because it relies on generic templates and buzzwords. The author advocates for creating unique content by leveraging personal experience, company data (like sales call transcripts and case studies), and original research. He provides a step-by-step guide on customizing AI tools like ChatGPT to reflect one's unique perspective and expertise, emphasizing the importance of using specific examples and avoiding marketing jargon. The process includes defining one's context, feeding the AI with relevant company data, testing the AI's output rigorously, and focusing on creating content that offers genuinely novel insights and actionable advice. Finally, he emphasizes quality control through evaluating the content's uniqueness, credibility, and practical value. Read the Blog This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit prompts.tinytechguides.com/subscribe (https://prompts.tinytechguides.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2)

13. 

    22 Jan 2025

    10x Your Productivity: The AI Tools Every B2B Product Marketer Needs

    This blog post advocates for using AI tools, specifically ChatGPT and Perplexity, to boost B2B product marketing productivity. It explains how to integrate these tools into a workflow, starting with Perplexity for research and moving to ChatGPT for content creation and analysis. The author emphasizes the iterative use of both tools and provides tips for maximizing their effectiveness. The post highlights the benefits of AI in streamlining tasks, freeing up time for strategic initiatives, and ultimately increasing business impact. Finally, it encourages readers to explore other AI tools and share their experiences. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit prompts.tinytechguides.com/subscribe (https://prompts.tinytechguides.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2)

14. 

    15 Jan 2025

    Prompt Engineering for B2B PMMs

    This article introduces B2B SaaS Product Marketing Managers (PMMs) to prompt engineering using generative AI. It emphasizes three core principles: customer-centricity, value proposition clarity, and go-to-market fit, showing how AI can improve PMM tasks like messaging, content creation, and competitive analysis. The author advocates for prioritizing high-impact activities and mastering prompt writing techniques for better AI outputs. Specific examples of AI prompts for various PMM functions and recommended AI tools are provided. Finally, the author promotes future articles with more detailed prompt examples. Read the blog here: This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit prompts.tinytechguides.com/subscribe (https://prompts.tinytechguides.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2)

Podcast Authority Score: 34 / 100

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