Turn your digital clicks into real clients. Hosted by Elizabeth Hong, Clicks to Clients breaks down the latest in Facebook ads, SEO, and AI-powered marketing so small businesses and entrepreneurs can grow smarter, faster, and more profitably.
Each episode delivers actionable strategies—from creative ad tweaks that boost ROI to AI content workflows that save you hours—so you can stay ahead in today’s competitive landscape.
Whether you’re a local business, e-commerce brand, or service provider, this show gives you the playbook to transform traffic into trust and clicks into clients.
If your Facebook ads have been acting strange lately, you’re not imagining things. Meta’s new Andromeda update changed how ads get delivered, who sees them, and why your results suddenly feel unpredictable. In this episode, I break down what Andromeda actually is, why your old winning ads stopped performing, and how small business owners can adjust without wasting a dollar.
We talk about format diversity, why salesy creative dies fast, and how Meta decides which ads even get shown. You’ll hear a simple testing framework anyone can run, whether you're spending 20 dollars a day or scaling a full funnel.
If you’ve been asking questions like “Are Facebook Ads Worth It Anymore?”, “How should beginners run Meta ads now?”, or “Why is Meta blowing through my budget?”, this episode gives you the clarity you’ve been missing.
Tune in and learn how to work with the new system instead of fighting it. Your next winning campaign might be one test away.
9 Nov 2025
What Agencies Specialize in Lead Generation Through Digital Channels?
Small business owner or solopreneur with a tight team? You don’t have to chase every new marketing trend alone.
This podcast is hosted by a seasoned growth strategist, dives into how to build high‑impact, scalable campaigns with zero to minimal budget, using smart content, AI tools, and performance marketing.
Each episode explores a real challenge (lead‑gen, funnel build, local SEO, agency growth), features mini‑case studies, and ends with actionable steps you can apply immediately.
What you’ll gain:
Proven tactics for lead generation through digital channels
Insights into using AI creatively for content and campaigns
How to operate like an agency with a small team
Real‑world stories of agencies and brands getting measurable growth
Weekly ideas you can execute today to move your business forward
Subscribe to learn how to turn clicks into clients—with strategy, not spend.
23 Oct 2025
The 5 Essential On-Page SEO Fixes
The 5 Essential On-Page SEO Fixes
Your website isn't broken—it's just invisible to Google.
In this episode, we reveal the five on-page SEO fixes that take most small business websites from buried on page 10 to showing up where customers actually look: page one.
No overwhelming tech talk. No expensive tools required. Just the exact changes that move the needle explained in plain English.
Perfect for busy business owners who want more website traffic without throwing money at ads.
You'll discover which elements Google actually cares about, the one mistake that's killing your rankings right now, and how to optimize your site in an afternoon (yes, really).
Stop being invisible. Start getting found.
21 Sept 2025
The Ad Strategy Behind Huda Beauty’s $75M Success: Lessons for Small Brands
Unlock the ad strategy that helped Huda Beauty reach $75M in sales.
This episode covers six powerful tactics: benefit-first videos, demo-driven content, social proof, carousel ads, retargeting, and polished visuals.
Any brand, service business, or company can apply these strategies to grow.
14 Sept 2025
How Much Do UGC Creators Charge for Beginners
If you’ve ever wondered how much UGC creators charge in 2025, this episode breaks it down for you. Whether you’re a small business, e-commerce brand, or marketing manager looking to hire your first user-generated content creator, pricing can feel confusing.
We cover the average UGC rates for beginners, what brands are paying for product reviews, unboxing videos, and lifestyle photos, plus tips on setting fair budgets that attract creators without overspending.
If you want to know the real cost of UGC content—what’s included, what impacts pricing, and how to negotiate with creators—this episode is packed with insights you can put to work right away.
Perfect for:
Small business owners testing UGC campaigns
Brands hiring beginner UGC creators
Creators curious about pricing their first deals
11 Sept 2025
10 Video Hook Strategies That Convert for Small Business Owners
Why do some videos get millions of views while yours get ignored?
In this episode, we break down the exact video hook strategies that turned one small business owner's failing content into a 347% engagement boost—all with a $0 budget.
Perfect for busy entrepreneurs who need proven tactics, not theory.
You'll discover the 10 hooks that actually stop the scroll, why showing your product first is killing your videos, and how to create compelling content even if you're camera-shy. No fancy equipment required—just your phone and these battle-tested strategies.
7 Sept 2025
What Are the Latest Updates on Facebook Leads?
In this kickoff episode of Clicks to Clients, host Elizabeth Hong dives into the latest 2025 updates on Facebook Lead Ads and what they mean for small businesses.
Discover how Meta’s new lead generation tools, creative requirements, and algorithm updates are changing the way ads perform. You’ll learn how to optimize your campaigns for better quality leads, lower costs, and higher conversion rates—even with a small budget.
Whether you’re running ads for your own business or managing campaigns for clients, this episode gives you practical strategies to adapt fast and stay ahead of the curve.
👉 Tune in to learn how to turn more Facebook clicks into real clients.
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