The DodgeballSEO team created our podcast to help you optimize for search and gain more leads. Listen for insider tips on digital marketing, SEO, content creation, and more.
Dodgeball Marketing Podcast #74: Getting the Most Value from Your Content Strategy
In this episode, we talk about getting the most value from your content strategy.
00:00:13 - Start with Your Customer's Pain Points and Develop Topics from There
00:02:26 - Align Your Content Strategy with Your Top Nav and Footer Nav
00:06:16 - Plan a Variety of Content Formats: Blog Posts, Ebooks, Infographics
00:08:15 - Plan a Variety of Content Formats: Videos and Podcasts
00:12:54 - Support Your Sales and Customer Nurture Programs with Your Content
For more on the tools and tips in this episode, please visit:
https://www.dodgeballseo.com/ (https://www.dodgeballseo.com/)
4 Mar 2022
Dodgeball Marketing Podcast #73: How to Think About SEO Services Pricing
In this episode, we talk about how to think about SEO services and pricing.
00:00:58 - Determine How Results Will Be Judged Before Starting
00:04:03 - Understand What You Will Do and What Your SEO Agency Will Do
00:06:54 - Understand How Long It Takes for SEO to Gain Traction
00:09:53 - Understand Who Will Be Your Point of Contact with Your Agency
00:11:50 - Understand the Short and Long Term Value of Content and SEO Work
For more on the tools and tips in this episode, please visit:
https://www.dodgeballseo.com/ (https://www.dodgeballseo.com/)
22 Feb 2022
Dodgeball Marketing Podcast #72: Anticipating SEO Problems Before They Happen
In this episode, we talk about anticipating SEO problems before they happen.
00:00:44 - Maintain Documentation of Hosting Locations
00:03:17 - Plan Workflows of New Content, Site Updates, and Changes
00:05:53 - Redesign Your Website Every Two Years for SEO Purposes
00:09:48 - Plan for Rankings to Drop with a New Site Launch
00:12:42 - Plan to Test Page Speed with New Add-Ons and Plug-Ins
For more on the tools and tips in this episode, please visit:
https://www.dodgeballseo.com/ (https://www.dodgeballseo.com/)
https://craftcms.com/ (https://craftcms.com/)
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