- 15
- Episodes
- 2020
- First episode
About EsyCommerce: E-commerce For The Big Brands Of Tomorrow
EsyCommerce launches its Podcast. We are an e-commerce enablement company. Essentially we help brands sell online! The purpose of this podcast is to share our experiences about retail commerce, online branding and digital transformation of manufacturers and brands.
- Publisher
- EsyCommerce
- Category
- business
- Language
- en
- Explicit
- No
- First episode
- 22 Apr 2020
- Latest episode
- 17 Sept 2024
Latest episodes
15 episodes in the feed.
17 Sept 2024
Silicon Valley's Dirty Little AI Secret
The AI industry is amid a power struggle that could reshape the future. From Microsoft's strategic hires to Google's deep investments, tech giants are absorbing AI talent at an unprecedented rate. But are these moves creating conflicts of interest that could stifle innovation? In this video, we dive into the hidden dynamics of AI, exploring key players like Reid Hoffman, Mustafa Suleyman, and Marc Andreessen. What does this all mean for fair competition and the future of AI? Watch now to uncover the truth behind the AI power game. #AI #ArtificialIntelligence #TechNews #FutureOfAI #AIRevolution TIMESTAMPS: 00:00 - Introduction 00:45 - The AI Landscape 01:45 - DeepMind & Tech Giant Absorptions. 03:00 - Inflection AI & Microsoft's Moves 04:00 - Reid Hoffman’s Influence 05:00 - Andreessen Horowitz & Venture Capital 06:00 - Amazon’s Power Move & AI Acquihires 07:30 - OpenAI’s Internal Drama 08:30 - Regulatory Scrutiny 09:10 - Conclusion & Next Steps CREDITS: Powerful by MaxKoMusic: https://maxkomusic.com/ Music promoted by https://www.chosic.com/free-music/all/ (Creative Commons CC BY-SA 3.0) https://creativecommons.org/licenses/by-sa/3.0/ In Dreams by Scott Buckley: www.scottbuckley.com.au Music promoted by: https://www.chosic.com/free-music/all/ Attribution 4.0 International (CC BY 4.0) https://creativecommons.org/licenses/by/4.0/ " Dramatic Fight: Music by u_5gcdffq7mb from Pixabay Tension Scene: Coverr.co Finding Dan: Music by u_5gcdffq7mb from Pixabay Powerful Trailer: Coverr.co Dramatic Documentary Cinematic Suspense: Pixabay.com
9 Sept 2024
HOT TAKE: AI is NOT taking your jobs away!
Despite the hype surrounding AI, the reality is more nuanced. Are machines really here to take over our jobs, or is this narrative inflated? In this video, we explore the statements of industry leaders like Sir Nick Clegg of Meta and Sam Altman of OpenAI, who believe that AI's short-term impact is exaggerated. Discover why businesses integrate AI and how it's reshaping roles rather than eliminating them. From customer service chatbots to AI in legal and recruitment fields, we discuss the benefits and challenges of AI's influence on the job market. Learn about AI’s limitations, such as 'hallucinations,' and how fact-checking AI-generated content is crucial. We'll also discuss how AI transforms industries by shifting focus from routine tasks to more complex, high-value work. Join us as we delve into the future of work and understand how we can adapt and thrive in an AI-enhanced world. Stay tuned for insights on specific industries and how they adapt to this technological revolution. TIMESTAMPS 00:08 The Hype 00:42 Why Businesses like to integrate AI? 02:00 The Hallucination Problem 03:00 AI Oppsies 03:40 The truth about AI efficiencies 05:15 AI and Jobs Cycle 07:00 Some jobs just suck 08:05 Adapt, react, readapt, apt 09:05 What can we do? 09:50 What next?
3 Sept 2024
This AI made a Beer?
🍻 Dive into the future of brewing with Beck's Autonomous Beer! From recipe creation to marketing, this beer was crafted entirely by AI. Join us as we explore the groundbreaking journey of Beck's and the limitless potential of artificial intelligence in brewing. Cheers to innovation! 🤖🍺 #AI #Beer #innovation TIMESTAMPS: 0:00 - Overview / The Autonomous Beer 1:01 - How was Autonomous made? 2:53 - The AI technique used 2:53 - Executing the idea / Brewing with AI 4:04 - The Sales Strategy 5:13 - IntelligentX Customizable Beer 5:35 - The AI technique used / Working on the AI path 7:09 - Conclusion
7 Feb 2024
Google Gemini Destroys ChatGPT with Multimodal Magic?
Discover @Google (https://www.youtube.com/channel/UCK8sQmJBp8GCxrOtXWBpyEA) Gemini's multimodal capabilities, its potential applications, and the staged demo scrutiny. Dive into the evolving AI landscape, with insights on why Google introduced Gemini and how it compares to competitors like @amazonwebservices (https://www.youtube.com/channel/UCd6MoB9NC6uYN2grvUNT-Zg) @Apple (https://www.youtube.com/channel/UCE_M8A5yxnLfW0KghEeajjw) @meta (https://www.youtube.com/channel/UC04FyDIvYXNecpbG8gyOw4A). Watch for a concise breakdown of the AI battleground and the future of technology! 🚀 #AI (https://www.youtube.com/hashtag/ai) #Gemini (https://www.youtube.com/hashtag/gemini) #ChatGPT (https://www.youtube.com/hashtag/chatgpt) #GoogleGemini (https://www.youtube.com/hashtag/googlegemini) TIMESTAMPS: 0:00 (https://www.youtube.com/watch?v=ZagsN2gI9PE&t=0s) Overview 0:39 (https://www.youtube.com/watch?v=ZagsN2gI9PE&t=39s) Introduction 1:01 (https://www.youtube.com/watch?v=ZagsN2gI9PE&t=61s) What exactly is Gemini 2:12 (https://www.youtube.com/watch?v=ZagsN2gI9PE&t=132s) Gemini variations 3:03 (https://www.youtube.com/watch?v=ZagsN2gI9PE&t=183s) Gemini's Multimodality 3:52 (https://www.youtube.com/watch?v=ZagsN2gI9PE&t=232s) Fake demo? 4:15 (https://www.youtube.com/watch?v=ZagsN2gI9PE&t=255s) Gemini Helping in research 5:04 (https://www.youtube.com/watch?v=ZagsN2gI9PE&t=304s) Gemini understanding Audio 6:33 (https://www.youtube.com/watch?v=ZagsN2gI9PE&t=393s) Gemini Helping students 7:17 (https://www.youtube.com/watch?v=ZagsN2gI9PE&t=437s) Gemini with a personalized interface 8:30 (https://www.youtube.com/watch?v=ZagsN2gI9PE&t=510s) The reality/unveiling of the desperate move 10:58 (https://www.youtube.com/watch?v=ZagsN2gI9PE&t=658s) Is chatGPT at risk? 11:20 (https://www.youtube.com/watch?v=ZagsN2gI9PE&t=680s) Competitors 12:20 (https://www.youtube.com/watch?v=ZagsN2gI9PE&t=740s) Conclusion
31 Jan 2024
Sam Altman Fired! What went behind the doors at OpenAI? The Sam-Satya Secret Saga unveiled
Why was Sam Altman Fired from OpenAI and why did Microsoft (almost) hire the entire team of OpenAI? Well, despite the immense drama surrounding the firing and rehiring of Sam Altman and his entire team's potential exit from OpenAI right into the caring embrace of Microsoft, there is not much clarity on the REAL reason behind the nail-biting weekend-long fiasco...unless you look at the subtle cues. Location: EsyCommerce HQ, Mumbai (esycommerce.com) Host: Kshitij Patil | https://www.linkedin.com/in/kshitijpatil Production: Aditya Kadam Contact: kshitij@esycommerce.com WhatsApp: (+91) 865-22-333-99 https://www.linkedin.com/company/esycommerce/ TIMESTAMPS 0:00 Introduction 01:35 OpenAI fires Sam Altman 04:21 Satya Nadella vs Microsoft Investors 04:32 Greg Brockman Quits! 04:59 Brad Lightcap's memo 05:27 Investors support Sam Altman 06:32 Sam joins Microsoft? 07:03 Emmett Shear hired as CEO 07:32 Revolt of OpenAI employees 08:10 Ilya Sutskever regrets his actions 09:26 OpenAI hires back Sam Altman 09:56 3 Conspiracy theories 14:49 The 'Satya' of who REALLY won
24 Jan 2024
What happens when Banks use Artificial Intelligence and Machine Learning?
Discover the incredible impact of Artificial Intelligence in the banking and finance sector! Join us as we delve into innovative AI technologies from JP Morgan's Contract Intelligence to PayPal's Fraud Detection and Capital One's ENO. These cutting-edge advancements are changing the game and enhancing efficiency. Find out how AI is transforming the financial world. Don't forget to like, subscribe, and share your thoughts in the comments below. Stay connected with EsyData for more tech insights! Location: EsyCommerce HQ, Mumbai (esycommerce.com) Host: Kshitij Patil | https://www.linkedin.com/in/kshitijpatil Production: Aditya Kadam Contact: kshitij@esycommerce.com WhatsApp: (+91) 865-22-333-99 https://www.linkedin.com/company/esycommerce/ CHAPTERS 0:00 Introduction 01:04 JP Morgan- COiN 02:24 How does COiN work 04:14 PayPal- Fraud Detection 06:03 Graph Analysis for Fraud Detection 09:00 Capital One chatbot- ENO 10:30 How was ENO trained 12:11 Final Thoughts
16 Jan 2024
The History of AI and Machine Learning: A Documentary
CHAPTERS 0:00 (https://www.youtube.com/watch?v=9LLr4_KXar4&t=0s) Introduction 1:31 (https://www.youtube.com/watch?v=9LLr4_KXar4&t=91s) The concept of Artificial Neuron 3:24 (https://www.youtube.com/watch?v=9LLr4_KXar4&t=204s) Practice made neuron perfect 4:55 (https://www.youtube.com/watch?v=9LLr4_KXar4&t=295s) The Turing test 6:24 (https://www.youtube.com/watch?v=9LLr4_KXar4&t=384s) First artificial neural network 8:25 (https://www.youtube.com/watch?v=9LLr4_KXar4&t=505s) The Checkers game 9:12 (https://www.youtube.com/watch?v=9LLr4_KXar4&t=552s) The Perceptron 10:35 (https://www.youtube.com/watch?v=9LLr4_KXar4&t=635s) The AI Winter 11:27 (https://www.youtube.com/watch?v=9LLr4_KXar4&t=687s) Renaissance in 1986 12:44 (https://www.youtube.com/watch?v=9LLr4_KXar4&t=764s) The day a computer won 14:17 (https://www.youtube.com/watch?v=9LLr4_KXar4&t=857s) The ImageNet 2009 15:49 (https://www.youtube.com/watch?v=9LLr4_KXar4&t=949s) Hike in the field 16:48 (https://www.youtube.com/watch?v=9LLr4_KXar4&t=1008s) Are machines really thinking 18:58 (https://www.youtube.com/watch?v=9LLr4_KXar4&t=1138s) Outro
15 Jul 2020
Introduction to E-Commerce (Part 02 of 02)
In our last Episode, we started a discussion about the practicalities of starting an e-commerce brand whilst covering Documentation, Warehousing, Product Cataloguing, Photography & Pricing. Today, we will be looking at factors like Store Design & Enhanced Brand Content on Amazon, Practicing Demo Orders and Repeating the process in the right way. : Store Design & EBC/A+: In order to call yourself a “Brand” legally, you need to have something called a registered trademark. Now, we will be covering this topic in detail in the future, but till then, all you need to know is, you need to be able to use this mark on your logo ®. Having the ® on your logo means that you and only you have the right to use it, and its use by anybody else without your permission is illegal. This is essentially done as a brand protection exercise. In Amazon, you have the option to apply for something called A+ listing or EBC (Enhanced Brand Content) and Store Design. The EBC is basically an extension of the product information page where you get a certain freedom to design it in order to accentuate your brand as well as your product. You also get to design your own Brand Store on Amazon with pretty decent freedom to place banners and product links as per your brand’s style guide. As you can see the point of this feature is to make sure that brands stand out from the crowd. As for brands, price is the last concern. They want their customers to trust them after understanding them and the VALUE of their product. (more links in the description) Demo Practice Order: Next up is Practicing a Demonstration. To be honest, we have never needed to do this with the client since the handholding we do is quite enough for them to simply launch away. But for all the DIY enthusiasts out there, I highly recommend that you fulfil a couple of shipments for your friends and family in order for you to iron out the kinks. This also gives them an opportunity to review your product. These reviews and ratings go a long way on platforms like Amazon and even more so on your own website since trust is the biggest obstacle for online brand stores that aren’t marketplaces. Advertising: I have not once seen a client not say that they need advertising to grow online. I honestly never understood that outlook. Maybe it’s the internet’s mistake that it gives the illusion that almost everything there is free. It’s not. If you’re not paying, you’re the product. But that’s a conversation for another video. The simple premise of the need for advertising is this: When you buy a set up a store, you pay more for the store facing the street, and less for the one nestled inside a building away from the eyes of passers-by. It may even be a bit larger in size. But why do you pay such a hefty price for essentially the same deliverables? The answer is Advertising. When you face the streets and show off your existence to the crowds, the chances of you making a sale go up dramatically. It is impractical to expect people to buy from a store they don’t know exists, let alone the one they cannot see. Similarly, just because you set up shop online does not make you remotely special in the ever crowding global market. Unless you let people know of your existence by the means of advertising, you are not going anywhere. Manage Sale, Customer Response: Let’s say your hybrid mix of some offline and some online advertising worked, and you got your first sale. And second, and third and so on. That’s good. Hold on to it. Now you need to focus on one thing and one thing only: Customer Delight. Try to get good reviews and ratings, send your products to a couple of influencers and hope they chime in on social media. Try and create a conversation around the needs your products satisfies. Repeat!: Yup. That’s pretty much it. Well, at least most of it. Yes, of course there are so many other nitty-gritty that need to be addressed. But it’s like one of those things that you CAN learn as you move along.
28 May 2020
Introduction to E-Commerce (Part 01 of 02)
E-COMMERCE CONSULTATION: http://www.esycommerce.com/#contact (https://www.youtube.com/redirect?v=dTqJhQe-JWs&redir_token=DwgupGtPsSd0VQU6pU2jdwDoPR18MTU5MDc2MjY0MkAxNTkwNjc2MjQy&event=video_description&q=http%3A%2F%2Fwww.esycommerce.com%2F%23contact) LOCATION COURTESY: TASA Studio ( http://www.tasadesigns.in (https://www.youtube.com/redirect?v=dTqJhQe-JWs&redir_token=DwgupGtPsSd0VQU6pU2jdwDoPR18MTU5MDc2MjY0MkAxNTkwNjc2MjQy&event=video_description&q=http%3A%2F%2Fwww.tasadesigns.in) ) INTRO MUSIC: Cradles by Sub Urban ( https://www.youtube.com/watch?v=KBtk5... (https://www.youtube.com/watch?v=KBtk5FUeJbk) ) ------ In our last episode, we talked about the fundamental expectations while launching your brand into the e-commerce space. Today I am going to take you a little deeper into the specifics of online selling. 1. DOCUMENTS: Here are the basic documents that you would require to either register with a marketplace or integrating a payment gateway on your website. A Registered Trademark Certificate isn’t compulsory as such, but it is EXTREMELY crucial for brand building as you get access to Amazon’s Store Design and EBC/A+ functionalities. More on that in a bit. 2. WAREHOUSING (Space, Manpower & Packaging): Since you will initiate your operations by shipping from your facility for almost all the platforms, make sure that your warehouse is well ventilated, managed and staffed along with basic hardware like a Computer, Thermal Printer, two Internet connections and UPS power back up. You will also need to order packaging material and allied stationery like corrugated boxes, cartons, bubble wrap and cello tapes. You will also need to order the boxes and tapes from the marketplaces as they need to have the marketplace branding on them. 3. PRODUCT CATALOGUING: While your warehouse preps up, you have to do the basic product cataloguing at your end. This means simply making a list of all of your products in an excel sheet with details like its name, colour, sizes, prices, and other specifications like barcodes. Try to have unique SKU codes for your products if not barcodes, but I would insist you get all of your products barcoded as it would be extremely helpful to manage your stocks across all platforms. 4. PHOTOGRAPHY (Product & Lifestyle): Now you’ll be needing two types of photographs: products shots and lifestyle or creative shots. Product shots are to be done with models for apparel and accessories categories while others are without models on a plain white background with at least 4 angles: front, back, side and detail. Creative shot and lifestyle shots look somewhat like this. They have models using the products and also have products in creative background settings. I see a lot of people cheap out on photography. Don’t. Most brand owners do not realise that your customers can not experience your product in their hands now. A good picture, and in some cases, videos is the ONLY way your product can appeal to your audience. And if you cheap out here, you can say goodbye to your online domination. 5. PRICING: While your teams are getting the cataloguing and photography done, you now have to take a paper, pencil and calculator and crunch some numbers. You have to figure out your Maximum Selling Price, Effective Selling Price, Discounts and Promotions after accounting for factors like Marketplace or Payment Gateway commission, delivery, storage and advertising. You can find Amazon’s commission structure on the link in the description. You can put in your product details there and get a rough estimate of the final payout. That’s all for now. In the next episode, we’ll talk about Store Design & EBC/A+, Advertising and much more.
10 May 2020
Is Your Brand E commerce Ready?
There is clearly only one type of winner in E-commerce in the long run. Which side do you want to be on? How do you get there? It starts right here, with the basics while you try to know how ready you really are to start selling online. Don't worry, we're got your back. ECOMMERCE CONSULTATION: http://www.esycommerce.com/#contact (https://www.youtube.com/redirect?event=video_description&v=crCFc64wFeg&q=http%3A%2F%2Fwww.esycommerce.com%2F%23contact&redir_token=-OhU93Iv8e_wA8-7KXKxAQtTYsx8MTU4OTIyNzI2MEAxNTg5MTQwODYw) INTRO MUSIC: Cradles by Sub Urban ( https://www.youtube.com/watch?v=KBtk5... (https://www.youtube.com/watch?v=KBtk5FUeJbk) ) LOCATION COURTESY: TASA Studio ( http://www.tasadesigns.in (https://www.youtube.com/redirect?event=video_description&v=crCFc64wFeg&q=http%3A%2F%2Fwww.tasadesigns.in&redir_token=-OhU93Iv8e_wA8-7KXKxAQtTYsx8MTU4OTIyNzI2MEAxNTg5MTQwODYw) )
5 May 2020
Covid Lockdown: Opportunity for FMCG & Essential Items business?
The Corona Virus Pandemic wiped away almost all business opportunity but spared the FMCG sector in its own way. But is this an opportunity to be grabbed or a trough to be wary of? E-COMMERCE CONSULTATION: http://www.esycommerce.com/#contact (https://www.youtube.com/redirect?event=video_description&v=ewu6VkMwfmQ&q=http%3A%2F%2Fwww.esycommerce.com%2F%23contact&redir_token=HlW6V3bIEp06sMH9t19x-NSTx6h8MTU4ODc2NDQzM0AxNTg4Njc4MDMz) INTRO MUSIC: Cradles by Sub Urban ( https://www.youtube.com/watch?v=KBtk5... (https://www.youtube.com/watch?v=KBtk5FUeJbk) ) LOCATION COURTESY: TASA Studio ( http://www.tasadesigns.in (https://www.youtube.com/redirect?event=video_description&v=ewu6VkMwfmQ&q=http%3A%2F%2Fwww.tasadesigns.in&redir_token=HlW6V3bIEp06sMH9t19x-NSTx6h8MTU4ODc2NDQzM0AxNTg4Njc4MDMz) )
2 May 2020
What is Jio Mart?
Reliance India just launched JioMart on the heels of a fresh investment by Facebook for a 10% stake. Will JioMart be able to gobble up the complicated food delivery marketplace with wafer-thin margins, something that startups like Grofers, Big Basket and Swiggy have been struggling with? INTRO MUSIC: Cradles by Sub Urban ( https://www.youtube.com/watch?v=KBtk5... (https://www.youtube.com/watch?v=KBtk5FUeJbk) ) LOCATION COURTESY: TASA Studio ( http://www.tasadesigns.in )
28 Apr 2020
Will the Luxury Market survive the Corona Virus Pandemic?
The Indian Luxury Market is supposed to grow at 10-15% till the year 2022. That's double the global average. But with such promising figures of past projections, will it survive the hit from the Corona Virus Pandemic? GUEST: Mr. Jainesh Shah ( https://www.linkedin.com/in/jaineshshah (https://www.youtube.com/redirect?redir_token=bqfMV70GzwbHLUf4FF2v5EhH0Qt8MTU4ODE3MzYyNUAxNTg4MDg3MjI1&q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fjaineshshah&v=Hpug1szoScI&event=video_description) ) SOURCES: Business Insider: https://www.businessinsider.in/retail... (https://www.youtube.com/redirect?redir_token=bqfMV70GzwbHLUf4FF2v5EhH0Qt8MTU4ODE3MzYyNUAxNTg4MDg3MjI1&q=https%3A%2F%2Fwww.businessinsider.in%2Fretail%2Fnews%2Ffrench-luxury-brand-hermes-pulls-in-2-7-million-in-a-day-at-a-flagship-store-in-china-as-wealthy-shoppers-splurge-after-the-coronavirus-lockdown%2Farticleshow%2F75164087.cms&v=Hpug1szoScI&event=video_description) Brand Equity: https://brandequity.economictimes.ind... (https://www.youtube.com/redirect?redir_token=bqfMV70GzwbHLUf4FF2v5EhH0Qt8MTU4ODE3MzYyNUAxNTg4MDg3MjI1&q=https%3A%2F%2Fbrandequity.economictimes.indiatimes.com%2Fnews%2Fbusiness-of-brands%2Fluxury-product-market-in-india-to-grow-10-15-in-next-three-years%2F67957572&v=Hpug1szoScI&event=video_description) MUSIC: Cradles by Sub Urban ( https://www.youtube.com/watch?v=KBtk5... (https://www.youtube.com/watch?v=KBtk5FUeJbk) ) LOCATION: TASA Studio ( http://www.tasadesigns.in/ (https://www.youtube.com/redirect?redir_token=bqfMV70GzwbHLUf4FF2v5EhH0Qt8MTU4ODE3MzYyNUAxNTg4MDg3MjI1&q=http%3A%2F%2Fwww.tasadesigns.in%2F&v=Hpug1szoScI&event=video_description) ) THUMBNAIL: Time ( https://api.time.com/wp-content/uploa... (https://www.youtube.com/redirect?redir_token=bqfMV70GzwbHLUf4FF2v5EhH0Qt8MTU4ODE3MzYyNUAxNTg4MDg3MjI1&q=https%3A%2F%2Fapi.time.com%2Fwp-content%2Fuploads%2F2015%2F02%2Fyou-asked-perfume-attract-mates.jpg&v=Hpug1szoScI&event=video_description) )
22 Apr 2020
Is it right to compare the Covid-19 Pandemic to the SARS Outbreak of 2002?
If we are to look at any past economic lockdowns due to viral outbreaks, it is quite clear that it takes an entire quarter for the market to recover into Business As Usual. But all of those outbreaks were limited in its geographical footprint and hence affected a limited number of cities and countries. This time, it’s different.
22 Apr 2020
What is EsyCommerce?
EsyCommerce launches its Anchor Podcast. We are an e-commerce enablement company. Essentially we help brands sell online! The purpose of this podcast is to share our experiences about retail commerce, online branding and digital transformation of manufacturers and brands.
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