Grow Your Healthcare Practice is a podcast for healthcare professionals who are ready to not only serve patients—but also build thriving, sustainable practices. Hosted by Anne Gray and Phumla Motsa, the podcast opens with the origin story of the Grow Your Healthcare Practice initiative, sharing how this space was created to guide, support, and inspire healthcare practitioners.
From there, we dive into our flagship interview series, Mastering Private Practice: Stories of Success, where we spotlight real practice owners who have grown their businesses, overcome challenges, and created impact in their communities. Each episode offers candid conversations, practical insights, and proven strategies to help you strengthen your business, master your mindset, and grow with confidence.
Whether you’re starting your practice or scaling it, this podcast gives you the clarity, tools, and inspiration you need to succeed.
Season 3: Episode 8 | Confidence Is a Business Skill (And You Can Build It!)
You can be an excellent clinician and still feel completely out of your depth when it comes to running a business.
You might have years of clinical experience, yet hesitate when it's time to set your fees, market your services or make an important business decision.
Sound familiar? You're certainly not alone.
In Season 3, Episode 8 of the Grow Your Healthcare Practice Podcast, Phumla is back with another solo episode exploring something that doesn't always get enough attention in healthcare: business confidence.
Drawing on ideas from her Master's studies in Entrepreneurship and New Venture Creation, Phumla introduces the concept of entrepreneurial self-efficacy – essentially, your belief in your ability to successfully carry out the tasks involved in running a business.
And here's the interesting part: sometimes the thing holding us back isn't a lack of ability, but a lack of belief in that ability.
In this episode, you'll learn:
Why being a confident healthcare practitioner doesn't automatically make you a confident business owner.
The five key areas of business confidence: managing, marketing, financial control, taking risks and innovating.
How to identify which area of business confidence might be holding you back.
Four practical ways to develop confidence through small wins, learning from others, encouragement and managing stress.
Why business confidence isn't fixed – and how you can intentionally build it over time.
Phumla also guides you through a simple self-assessment, inviting you to rate your confidence across five areas of running a practice.
Because you don't have to feel completely confident before you start making progress. Sometimes confidence comes from taking that first step.
💬 Your challenge this week
Take a moment to think about the five areas of business confidence discussed in this episode.
Which area did you score yourself lowest in?
And what is one small action you could take this week to start building your confidence in that area?
We'd love to hear from you! Share your answer in the comments and let us know what's helped you become more confident as a healthcare business owner.
📅 Join our next live Practice Operating System Masterclass!
Tuesday, 20 October | 7:30 pm (South African time)
Does running your healthcare practice sometimes feel like you're constantly chasing your tail between patients, admin, people, finances and marketing?
It's easy to become so caught up in the day-to-day demands of running a practice that you lose sight of what's happening in the business as a whole.
That's exactly why Anne and Phumla are hosting another live Practice Operating System Masterclass.
This practical session is designed to help you take a step back and get a bird's-eye view of your healthcare practice.
Together, we'll help you:
Identify where the gaps are in your practice's systems.
Recognise which areas of your business need attention first.
Stop trying to fix everything at once.
Start focusing on the improvements that will actually move your practice forward.
Come with your own practice in mind and be ready to work alongside us!
👉 Register for the masterclass here: https://thesolutioneersblog.kit.com/856e3afb1f
5 Oct 2026
Season 3: Episode 7 | Walls or Maps? Growing Your Practice Within the Rules
Have you ever had a great idea for your practice and immediately thought: “But am I actually allowed to do that?”
A new service. A different way of marketing. A partnership with a company or school.
For healthcare practitioners, building a business comes with an added layer of complexity: we don’t run ordinary businesses. We run businesses inside a regulated profession.
In Episode 7: Walls or Maps? Growing Your Practice Within the Rules, Phumla is back with another solo episode exploring how the rules and expectations surrounding healthcare can influence the way we make business decisions.
Drawing on ideas from her Master’s studies, Phumla introduces three different pressures that can shape the way we run our practices:
“I have to.”
The formal rules, regulations and compliance requirements we’re expected to follow.
“Others are doing it this way.”
The tendency to look at other practices and practitioners when we’re unsure what to do ourselves.
“This is who we are.”
The professional values we carry with us – patient welfare, integrity and our own understanding of what good healthcare practice should look like.
But the bigger question is this:
Do we experience those boundaries as walls… or as maps?
Two practitioners can operate under exactly the same rules. One sees everything they can’t do. The other understands the boundaries and starts looking for the routes that are available.
In this episode, you’ll hear about:
• Why healthcare practitioners face a unique tension between entrepreneurship and professional responsibility.
• The three types of pressure that can influence the decisions we make in private practice.
• Why it’s important to know the actual rule rather than the rumour.
• How changing the question from “Can I?” to “How can I do this ethically?” can open up a very different conversation.
• Why looking at what other practices are doing isn’t necessarily a bad thing – provided we’re intentional about what we copy.
• Why professional integrity and business growth don’t have to be opposites.
💬 Phumla’s question for you:
Which of the three pressures shapes your business decisions most – the rules, watching what others do, or your professional values?
And does that pressure feel more like a wall or a map?
📅 Join us for our next live Practice Operating System Masterclass
Does running your practice sometimes feel like you’re constantly chasing your tail between patients, admin, people, finances and marketing?
On Tuesday, 20 October at 7:30 pm, Anne and Phumla are hosting another live Practice Operating System Masterclass.
This session is designed to help you step back from the day-to-day demands and get a bird’s-eye view of what’s actually happening inside your practice.
Together, we’ll help you identify where your systems gaps are, work out which areas need your attention first and start focusing on what will actually move your business forward – rather than trying to fix everything at once.
This is a live, practical masterclass, so come with your own practice in mind and be ready to work alongside us.
👉Go save your free seat for the masterclass here: https://thesolutioneersblog.kit.com/856e3afb1f
And make sure you subscribe to the Grow Your Healthcare Practice Podcast so you don’t miss the next episode, where Phumla will be exploring another important part of running a practice:
Confidence – not as a personality trait, but as a business skill.
28 Sept 2026
Season 3: Episode 6 | What My Master’s Is Teaching Me About Private Practice
In Season 3, Episode 6 of the Grow Your Healthcare Practice Podcast, Phumla is back behind the mic for another solo episode – and this time, she's taking us behind the scenes of what life really looks like while running a healthcare practice and completing her Master's in Entrepreneurship and New Venture Creation at Wits Business School.
After launching a research survey to healthcare practitioners across South Africa in July – and completely exceeding the response goals she'd set herself – Phumla is now deep in research and analysis.
But this episode isn't about the research results. Instead, it's about what the journey has taught her about running a practice, creating boundaries, making space for growth and recognising just how much we're capable of when we work intentionally.
Phumla also reflects on something unexpected: how much of the theory she's encountered during her Master's mirrors what she's experienced in her own practice – and the conversations happening every week amongst healthcare practitioners inside the Grow Your Healthcare Practice Mastermind.
In this episode, you'll hear about:
• The different "hats" Phumla is currently wearing – clinician, practice owner, Master's student, mum and a few others.
• How she exceeded her research survey goals by applying marketing principles and leaning on the power of her network.
• Why studying while running a healthcare practice doesn't have to mean sacrificing your evenings.
• The boundaries and working practices that have helped her make space for both business and study.
• What academic theory is making her notice about the realities of growing a healthcare practice.
• Why the challenges healthcare practice owners experience aren't always as unique as they might feel.
And this conversation is only the beginning.
Over the next few episodes, Phumla will take some of the ideas she's encountered through her research journey out of the textbooks and into the realities of private practice – including the rules we operate within as HPCSA-registered practitioners and the confidence it takes to run a business, not just deliver excellent clinical care.
💬 We'd love to hear from you: Where are you in your journey right now? Are you growing your practice, considering further study, just getting started, or figuring out what comes next?
Leave us a comment and tell us – Phumla really does read them, and your conversations will help shape where this series goes next.
Want to join the Grow Your Healthcare Practice Masterclass?
You'll find the details in the show notes.
🎧 Subscribe to the Grow Your Healthcare Practice Podcast so you don't miss the next episode.
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