Growth3 is a series of insightful conversations with the top 1% Web3 growth marketing leaders. Learn the best growth strategies from high performing crypto startups. Each interview on the show will be data driven, full on insights and tips that you will be able to use for your own project. Hosted by @0xnicco.
Podcast Overview
Growth3 is a series of insightful conversations with the top 1% Web3 growth marketing leaders. Learn the best growth strategies from high performing crypto startups. Each interview on the show will be data driven, full on insights and tips that you will be able to use for your own project. Hosted by @0xnicco.
Language
🇺🇲
Publishing Since
11/30/2022
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Recent Episodes
January 30, 2023
2 - Ludovic Simon Head of Growth @Ledger on Creating Growth Strategies in a Bear Market
<p>Ludovic Simon, Head of Growth @Ledger shares with us the evolution of Ledger's growth strategy and how they managed to generate 7x growth in the middle of a bear market.<br> <br> What you'll learn:</p> <p>0:00 - Introduction of Ledger</p> <p>2:14 - The foundations of the growth team at Ledger</p> <p>4:53 - The evolution of Ledger’s value proposition in a maturing market: going from niche to mainstream.</p> <p>11:14 - Creating a successful collaboration program to drive growth</p> <p>17:28 - How Ledger built a referral program driving ~10% of their revenue</p> <p>20:38 - Ledger’s marketing tool stack</p> <p>24:56 - How the tragic events that happened in crypto in 2022 helped the industry mature</p> <p>29:05 - Ludovic’s recommandations to become a better web3 marketer<br> <br> Find Ludovic on twitter <a href="https://twitter.com/LudovSim">@LudovSim</a>.</p> <p><br> Hosted by <a href="https://twitter.com/0xnicco">@0xnicco</a>.</p>
November 30, 2022
1 - Matthew Howells-Barby CMO @DecentralGames on Growth for Web3 Games
<p>Matthew Howells-Barby, CMO at DecentralGames shares insights on how to build the foundations of a sustainable game economy.</p> <p>Plan:</p> <p>01:21 - What is DecentralGames. Daily active users, revenue and DAO structure.</p> <p>05:45 - How they structure their growth team.</p> <p>07:42 - Going from Web2 to Web3 as a marketer.</p> <p>10:50 - How to build the foundations of a sustainable game economy.</p> <p>16:43 - Build Web3 games that are actually fun to play, not just a Defi protocols with a game built on top.</p> <p>18:53 - How to create a great user acquisition strategy for Web3 games.</p> <p>24:32 - Converting new Twitter followers into users using retargeting, emailing and content marketing.</p> <p>28:40 - Optimizing for user retention and building virality loops. Product-led growth for Web3 games.</p> <p>Find Matt on Twitter <a href="https://twitter.com/matthewbarby">@matthewbarby</a>.</p> <p>Hosted by <a href="https://twitter.com/0xnicco">@0xnicco.</a></p> <p>Recorded the 29/11/2022.</p>
2 total episodes available
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- What is Growth3?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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