Her Business Playbook
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Podcast Overview
<p><span>Her Business Playbook shares strategies for growing winning brands. Guest interviews showcase Game Changers, entrepreneurs, corporate leaders and coaches, who share career journeys, the X's and O's of brand marketing and leadership tips to help you make bold moves with purpose, creativity and consistency. Each episode shares the wins, the losses, the pivots, the fumbles and the recoveries that make brand marketing both challenging and worth it. If you're growing or reinventing a personal or enterprise brand, this is your place to get connected, informed and inspired!</span></p>
Language
🇺🇲
Publishing Since
1/26/2026
1 verified phone number on file for Her Business Playbook
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Recent Episodes
June 11, 2026
How Smart Leaders Are Using AI to Work Smarter Today with Michael Shore
Artificial Intelligence is everywhere, but what does it really mean for leaders, entrepreneurs, and professionals trying to stay ahead? In this Coaches Corner episode of the Her Business Playbook podcast, AI and digital marketing expert Michael Shore breaks down the fundamentals of AI in a practical, easy-to-understand way. He explains what AI is, where it creates value, how to use it responsibly, and why building AI literacy is now a leadership advantage. Whether you’re AI-curious, just getting started, or thinking about how to use AI in your business strategy, this conversation offers a clear starting point or pathway to taking your AI skills to the next level. Connect with Michael Shore on LinkedIn: https://www.linkedin.com/in/shoremichael/ Key Takeaways For Corporate Leaders AI adoption is a business transformation opportunity, not just a technology project. For Founders & Entrepreneurs AI can help small teams move faster, work smarter, and compete more effectively. For Personal Brand Builders AI can support content creation, research, and engagement, but authenticity remains the advantage. Use AI to enhance your voice, not replace it. Presented in partnership with the Columbus Chamber of Commerce, Her Business Playbook shares leadership and brand strategy for women. If this episode helped you think differently about AI, like the video and subscribe for more. Weekly Newsletter: Join our email list for bonus episodes and more tips from Game Changers here: https://www.herbusinessplaybook.com/join Watch episodes on YouTube here: https://www.youtube.com/@HerBusinessPlaybookPodcast Listen on Apple Podcasts here: https://podcasts.apple.com/us/podcast/her-business-playbook/id1871984872 Follow on social: LinkedIn: https://www.linkedin.com/company/herbusinessplaybook/?viewAsMember=true Instagram: https://www.instagram.com/herbusinessplaybook/ Each week, we bring you conversations with executives, founders, innovators, and thought leaders sharing actionable strategies for leadership, branding, business growth, and personal development. #ArtificialIntelligence #AI #Leadership #BusinessStrategy #Innovation #FutureOfWork #Entrepreneurship #PersonalBranding #Technology #MichaelShore #LeadershipPodcast #BusinessPodcast
May 19, 2026
Ramona Hood: From Receptionist to FedEx President & CEO
What does it take to rise from the front desk to the executive suite? In our interview, we sit down with Ramona Hood to unpack the mindset, leadership lessons, and pivotal moments behind her remarkable journey from receptionist to leading FedEx Custom Critical. From perseverance and using your voice to aligning with purpose and finding your workable style, this conversation delivers practical inspiration for anyone building a career and personal brand and leading with intention. Interview made possible by WELD, Women for Economic and Leadership Development. Winning Plays: - For the Corporate Leader: Lead with confidence, use your voice, and align leadership decisions with purpose and long-term growth. - For the Business Founder: Stay resilient, lead with vision, and build a culture rooted in trust, adaptability, and purpose. - For the Personal Brand Builder: Own your story, refine your voice, and develop a workable style that reflects authenticity and confidence. Learn more about Ramona Hood at https://www.ramonamhood.com/ Learn more: Women for Economic and Leadership Development https://www.weldusa.org/ Learn more: Columbus Chamber of Commerce https://columbus.org/ Presented in partnership with the Columbus [Ohio] Chamber of Commerce, The Her Business Play podcast shares leadership and brand strategy for women. If you found this content helpful in growing your personal or business brand, like this episode and subscribe to our channel. Weekly Newsletter: Join our email list for bonus episodes and more tips from Game Changers here: https://www.herbusinessplaybook.com/join Watch episodes on YouTube here: https://www.youtube.com/@HerBusinessPlaybookPodcast Listen on Apple Podcasts here: https://podcasts.apple.com/us/podcast/her-business-playbook/id1871984872 Follow on social: LinkedIn: https://www.linkedin.com/company/herbusinessplaybook/?viewAsMember=true Instagram: https://www.instagram.com/herbusinessplaybook/
April 23, 2026
Building a Brand Movement Around Gray Hair with Chris Crump
What happens when a personal transition becomes a market opportunity, and a cultural movement? In this episode of Her Business Playbook, we sit down with Chris Crump, founder of Slate Strands, to explore how she’s redefining the narrative around grey hair, especially for women with textured hair. With over two decades as a licensed stylist, Chris is building more than a brand, she’s creating a space where confidence, identity, and expert care intersect. This conversation unpacks how she’s leveraging lived experience, community, and strategic patience to build a differentiated beauty brand rooted in purpose and poised for product expansion. 1. From Personal Journey to Market Gap Chris shares how her own transition to grey exposed a lack of products, education, and representation, particularly for textured hair sparking the foundation for Slate Strands. 2. Reframing Grey Hair as a Power Move This isn’t about “aging gracefully.” It’s about owning visibility, confidence, and identity in a space that has historically centered youth. 3. Building Community Before Product Slate Strands is intentionally growing as a community-first brand, using consultations, storytelling, and engagement to build trust before scaling into product lines. 4. The Role of Expertise in Brand Authority With 20+ years behind the chair, Chris discusses how technical credibility and real client experience shape her brand positioning, and future formulations. 5. Strategic Patience in Product Development Rather than rushing to market, Chris is focused on getting the product right, highlighting the importance of alignment between brand promise and product performance. 6. Representation as Strategy, Not Just Messaging Slate Strands centers textured grey hair not as a niche afterthought, but as a primary audience, creating differentiation and loyalty. Presented in partnership with the Columbus [Ohio] Chamber of Commerce, The Her Business Play podcast shares strategies from female-founded and led brands. New episodes drop each week. If you found this content helpful in growing your personal or business brand, like this episode and subscribe to our channel. Weekly Newsletter: Join our email list for bonus episodes and more tips from Game Changers here: https://www.herbusinessplaybook.com/join Watch episodes on YouTube here: https://www.youtube.com/@HerBusinessPlaybookPodcast Listen on Apple Podcasts here: https://podcasts.apple.com/us/podcast/her-business -playbook/id1871984872 Follow on social: LinkedIn: https://www.linkedin.com/company/herbusinessplaybook/?viewAsMember=true Instagram: https://www.instagram.com/herbusinessplaybook/
15 total episodes available
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Frequently asked questions
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- What is Her Business Playbook?
<p><span>Her Business Playbook shares strategies for growing winning brands. Guest interviews showcase Game Changers, entrepreneurs, corporate leaders and coaches, who share career journeys, the X's and O's of brand marketing and leadership tips to help you make bold moves with purpose, creativity and consistency. Each episode shares the wins, the losses, the pivots, the fumbles and the recoveries that make brand marketing both challenging and worth it. If you're growing or reinventing a personal or enterprise brand, this is your place to get connected, informed and inspired!</span></p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Information about guest appearances is not available.
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