It's Not a Sweet Business

About It's Not a Sweet Business

Short talks about fails and successes in e-commerce marketing and lead generation! We meet innovators, entrepreneurs, and tech vision era of the EU, USA, and the UK about their journey, challenges, and vision for the future.

Publisher

It's Not a Sweet Business Podcast

Category

business

Language

en

Explicit

No

First episode

7 Nov 2022

Latest episode

10 Feb 2023

Latest episodes

6 episodes in the feed.

1. 

   10 Feb 2023

   6. Web3 - about blockchain in general and potentials for businesses

   Today we’re talking to Anton Titov (https://www.linkedin.com/in/Antotitov), CEO of two fintech startups Aris.io (https://aris.io/) and Archway.finance (https://www.archway.finance/) with high experience in cryptocurrencies and venture building. Anton (https://www.linkedin.com/in/Antotitov/) has a great business experience with the following achievements: - CPO of VR Medical with 5M EUR valuation within 18 months - Design of Engagement Program for Entertainment website - 10M EUR added revenues yearly - New Advertistement business for EduTech SaaS. From 0 to 0,3M EUR ARR within 8 months Content of the episode: - Why did Anton enter a cryptocurrency market? - What is blockchain in simple words? - How it differs from cryptocurrency? - Why banks are not safe and how to protect yourself through decentralization; - Where the blockchain market is going in 5-10 years? Sources: Robotics Technology Center - http://gochatbot.cx/ (http://gochatbot.cx/) Digital Marketing Agency - https://getleads.agency (https://getleads.agency/) Mikhail Silver LinkedIn (https://www.linkedin.com/in/serebriannikov1/) Andrew Stark LinkedIn (https://www.linkedin.com/in/andrew-stark-uk/) Anton Titov LinkedIn (https://www.linkedin.com/in/Antotitov)

2. 

   20 Dec 2022

   5. Revolut and FinTech trends in product development

   The FinTech industry is evaluated in 380.9 billion USD and it includes a large number of segments and products, but how to create products correctly, create product growth and manage quality, our guest Anton Batiaev (https://batiaev.com), Head of trading platform in Revolut. Content of the issue: - The difference between RU and UK fintech approach; - Local vs global market: localisation, problems of multiple regulations, culture specifics; - Product teams vs local teams: how to build new platform features and adapt to different markets; - Focus on UI/UX or internal value: nice looking UI or speed of processing accuracy of data, uptime and stability of the systems; - Finance Regulations; - How different legal entities will provide various services through a single app: banks, trading entities, crypto etc. Sources: Robotics Technology Center - http://gochatbot.cx/ (http://gochatbot.cx/) Digital Marketing Agency - https://getleads.agency (https://getleads.agency/) Mikhail Silver LinkedIn (https://www.linkedin.com/in/serebriannikov1/) Andrew Stark LinkedIn (https://www.linkedin.com/in/andrew-stark-uk/) Anton Batiaev (https://www.linkedin.com/in/batiaev)

3. 

   8 Dec 2022

   4. What are the three things you can implement to increase sales in e-commerce

   How to make 300 sales out of 50 in the E-commerce with the same budget using Google and Facebook Ads, end-to-end in Google Analytics and a Chat-bot that remembers user actions Traffic. Accurate context and targeting advertising campaigns allows you to reduce the Cost-per-lead by 3-5 times Analytics. Thanks to Google end-to-end analytics, you will understand which channel brings you the most orders, and which one should be turned off. Chat bot. Upsell more with relevant product offers and objection handling via support bot. We would like to invite you to our FREE webinar on 15th December: "How to make 300 sales out of 50 in FinTech with the same marketing budget!" Register for free, our Facebook chatbot will provide all additional information: https://m.me/digital.outsourcing.agency?ref=webinar (https://m.me/digital.outsourcing.agency?ref=webinar) Sources: Robotics Technology Center - http://gochatbot.cx/ (http://gochatbot.cx/) Digital Marketing Agency - https://getleads.agency (https://getleads.agency/) Mikhail Silver LinkedIn (https://www.linkedin.com/in/serebriannikov1/) Andrew Stark LinkedIn (https://www.linkedin.com/in/andrew-stark-uk/)

4. 

   25 Nov 2022

   3. How to generate qualified leads for Real Estate in recession time!

   The year 2022 is not an easy one for the real estate market and today our guest Vsevolod, the owner of a real estate agency MarkoHolding in the Czech Republic, you’ll know how how things are with sales, what brings leads and what you need to do in order not to make mistakes when opening your Real Estate agency. Topics discussed in the episode: - about CEO and Owner Vsevolod; - what is the real estate market; - how to market properties; - what is the difference between Czech, German, and USA markets; - what challenges market face now; - how to make marketing and sales strategies. Sources: Real Estate Agency - https://markoholding.cz (https://markoholding.cz) Robotics Technology Center - http://gochatbot.cx/ (http://gochatbot.cx/) Digital Marketing Agency - https://getleads.agency (https://getleads.agency/) LinkedIn: Mikhail Silver LinkedIn (https://www.linkedin.com/in/serebriannikov1/) Andrew Stark LinkedIn (https://www.linkedin.com/in/andrew-stark-uk/) Vsevolod Markovkin LinkedIn (https://www.linkedin.com/in/vsevolod-markovkin/)

5. 

   14 Nov 2022

   2. What is the ChatBot and Customer Experience Nowadays!

   Every day we interact with the Internet via smartphones, communicate in messengers, make online purchases and want to get personal support. Today our guest, Artem, СTO of GoChatBot with experience in building automation of communications for companies for more than 5 years. Topics discussed in the episode: - what is the first customer experience model in the past - how customer experience evolved from 2000 - how e-commerce companies communicate with clients - what are mistakes companies make losing conversation rate and repeat purchases - how chatbot can help to increase customer loyalty and sales - what is the functionality of chatbot - what is the next technology step and METAVERSE Sources: Robotics Technology Center - http://gochatbot.cx/ (http://gochatbot.cx/) Digital Marketing Agency - https://getleads.agency (https://getleads.agency) Mikhail Silver LinkedIn Andrew Stark LinkedIn (https://www.linkedin.com/in/andrew-stark-uk/) Artem Garashko LinkedIn (https://www.linkedin.com/in/artem-garashko/)

6. 

   7 Nov 2022

   1. B2C marketing approach difference between Western and Eastern Europe

   Welcome to the first episode of our podcast Not Sweet Business! Today with Andrew and Mikhail we discuss the difference in marketing strategy between West and South Europe. What is the difference between the approaches of companies in different markets, why do many fail to reduce the cost of attracting leads, and what mistakes do entrepreneurs make? Our host team is: Andrew Stark & Mikhail Silver (Get Leads & GoChatBot) Sources: Robotics Technology Center - http://gochatbot.cx/ (http://gochatbot.cx/) Digital Marketing Agency - https://getleads.agency (https://getleads.agency/) Mikhail Silver LinkedIn (https://www.linkedin.com/in/serebriannikov1/) Andrew Stark LinkedIn (https://www.linkedin.com/in/andrew-stark-uk/)