by Chris Deferio
A coffee podcast providing coffee shop owners and leaders, with insights, inspiration, and the tools you need to grow and advance your coffee business or coffee career. We learn from experts both in and outside the coffee industry as they deliver specific, practical, and actionable advice about ownership, optimization, profitability, barista work, employee culture, management, scaling, leadership, personal development, and anything else that will help you achieve success in the coffee shop.
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🇺🇲
Publishing Since
1/4/2017
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1 available
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April 25, 2025
<p>Maintaining the functionality of your equipment is one of the main tasks involved in running a shop. You yourself may wan to be trained in machine tech, you may want to hire a teach or tech company to service your cafe's equipment, or you might want to raise up an internal technician.</p> <p>Today on the show we are goping to talk about training technicians and how to coffee techs and owners alike should approach the relationship that helps keeping things working the way they should. </p> <p>To do this I am talking with one of the best educators in the world of coffee technician training, Brady Butler of Trail Blaze Coffee Academy!</p> <p class="p1">Brady Butler is an Authorized SCA Trainer who has been leading barista, brewing, and coffee technician training classes since 2009. Over his coffee career, Brady has also worked as a barista, a coffee equipment technician, and in wholesale customer support. He was co-lead for the SCA's Brewing Content Creator Group, a Lead Author for the Coffee Technicians Program, and a member of the Service Layer Education Committee. He currently owns Trail Blaze Coffee Academy, an independent training company based in Charlotte, NC.</p> <p class="p1"><strong>We learn about:</strong></p> <ul class="css-h4c1sf"> <li><span class= "MuiTypography-root MuiTypography-bodyMedium css-9y6kil e1de0imv0">Brady Butler has a background in engineering and coffee tech.</span></li> <li><span class= "MuiTypography-root MuiTypography-bodyMedium css-9y6kil e1de0imv0">Why understanding the function of coffee equipment is crucial for technicians.</span></li> <li><span class= "MuiTypography-root MuiTypography-bodyMedium css-9y6kil e1de0imv0">Training should focus on understanding systems rather than memorizing components.</span></li> <li><span class= "MuiTypography-root MuiTypography-bodyMedium css-9y6kil e1de0imv0">Building relationships with technicians is essential for cafe success.</span></li> <li><span class= "MuiTypography-root MuiTypography-bodyMedium css-9y6kil e1de0imv0">How you should see mistakes in training environments as opportunities for learning.</span></li> <li><span class= "MuiTypography-root MuiTypography-bodyMedium css-9y6kil e1de0imv0">Explaining his role in the Coffee Technicians Program and its aim to provide a global standard for technician training. </span></li> <li><span class= "MuiTypography-root MuiTypography-bodyMedium css-9y6kil e1de0imv0">Preventive maintenance </span></li> <li><span class= "MuiTypography-root MuiTypography-bodyMedium css-9y6kil e1de0imv0">Understanding water treatment is essential for coffee quality.</span></li> <li><span class= "MuiTypography-root MuiTypography-bodyMedium css-9y6kil e1de0imv0">Why Brady thinks techs should have foundational barista training.</span></li> <li><span class= "MuiTypography-root MuiTypography-bodyMedium css-9y6kil e1de0imv0">How techs can help stabilize the churn in the coffee industry.</span></li> <li><span class= "MuiTypography-root MuiTypography-bodyMedium css-9y6kil e1de0imv0">Techs as trainers themselves: Why simplifying complex topics for clients is important.</span></li> <li><span class= "MuiTypography-root MuiTypography-bodyMedium css-9y6kil e1de0imv0">Advice for in-house techs: in-house tech services require careful planning and resources.</span></li> <li><span class= "MuiTypography-root MuiTypography-bodyMedium css-9y6kil e1de0imv0">Contextualizing recommendations based on coffee types is vital.</span></li> <li><span class= "MuiTypography-root MuiTypography-bodyMedium css-9y6kil e1de0imv0">Why an eyes wide open approach is necessary for tech decisions.</span></li> </ul> <p class="p1"><strong>Links</strong>:</p> <p class="p1"><a href="https://trailblazecoffee.com/courses/">VISIT THE TRAIL BLAZE WEBSITE! https://trailblazecoffee.com/courses/</a></p> <p class="p1"> </p> <p><strong>Related Episodes: </strong></p> <ul> <li class="entry-title"><a title= "Permalink to: "446: Building a People-First Coffee Tech Culture w/ Jason “Double J” Johnson, Black Rabbit Service Co."" href= "https://keystotheshop.com/2023/12/446-building-a-people-first-coffee-tech-culture-w-jason-double-j-johnson-black-rabbit-service-co/"> 446: Building a People-First Coffee Tech Culture w/ Jason “Double J” Johnson, Black Rabbit Service Co.</a></li> <li class="entry-title"><a title= "Permalink to: "445: Evolution of the Machine-Barista Relationship w/ Ryan Willbur of Synesso Coffee Systems"" href= "https://keystotheshop.com/2023/11/445-evolution-of-machine-barista-relationship-w-ryan-willbur-of-synesso/"> 445: Evolution of the Machine-Barista Relationship w/ Ryan Willbur of Synesso Coffee Systems</a></li> <li class="entry-title"><a title= "Permalink to: "312 : How to Choose the Right Machine for Your Shop w/ Chad little of La Marzocco"" href= "https://keystotheshop.com/2021/11/312-how-to-choose-the-right-machine-for-your-shop-w-chad-little-of-la-marzocco/"> 312 : How to Choose the Right Machine for Your Shop w/ Chad little of La Marzocco</a></li> <li class="entry-title"><a title= "Permalink to: "238 : Leading, Hiring, and working with your Coffee Tech w/ Hylan Joseph"" href="https://keystotheshop.com/2020/09/yourcoffeetech/">238 : Leading, Hiring, and working with your Coffee Tech w/ Hylan Joseph</a></li> </ul> <hr /> <p><span style="color: rgb(35, 111, 161);"><strong>INTERESTED IN 1:1 CONSULTING AND COACHING?</strong></span></p> <p>If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email </p> <p><a href= "mailto:[email protected]">[email protected]</a></p> <p>of book a free call now: </p> <p style="text-align: left;"><span style= "color: rgb(0, 0, 0);"><a href= "https://calendly.com/chrisdeferio/30min">https://calendly.com/chrisdeferio/30min</a></span> </p> <hr /> <p style="text-align: center;"><strong>Want a beautiful coffee shop? All your hard surface, stone, Tile and brick needs! </strong></p> <p style="text-align: center;"><strong><a href= "https://www.arto.com">www.arto.com</a></strong></p> <p style="text-align: center;"><a href= "https://www.instagram.com/artobrick/"><strong>Visit @artobrick</strong></a></p> <hr /> <p style="text-align: center;"><strong>The world loves plant based beverages and baristas love the Barista Series! </strong></p> <p style="text-align: center;"><a href= "https://www.pacificfoodservice.com/"><span class= "s2"><strong>www.pacificfoodservice.com</strong></span></a></p>
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