The role of a meeting planner has evolved over the last decade. There are reasons why it continues to make the Top Ten Most Stressful Job list each year: because it has a complex set of skills and responsibilities.
This podcast is for those in the business events industry. Whether you are planning a meeting, conference, convention or corporate retreat, the base of each business event requires a strong foundation. As a meeting architect, today's planner is required to be knowledgeable in an ever-evolving industry.
Each week we will discuss the challenges, lessons learned, successes and how we build the very best experiences.
Topics Discussed:
How to find value when working with a venue
Breaking down the implications of contract clauses
How to determine the ROI on an event
Introducing you to individuals on both sides of the planning process
Ep.42 - Virtual Events 101 with Guido Guzzo and Desmond Lomas
On this episode, Brenda is joined by Guido Guzzo, Client Solutions Director at Encore, and Desmond Lomas, Global Sales Director - The Howes Group.
Guido, Desmond and Brenda have a great discussion about digital events, past, present and future. They also discuss the evolution of digital meetings from being a "one-way valve" to a more interactive experience.
Discussed in this episode:
New online meeting applications
Microsites
Are digital events less work?
Breakout rooms, live feed & pre-recorded segments
What will become of digital meetings post COVID?
A one-way valve
How is networking changing?
Paid digital events, virtual trade-show
Digital event professional tips and tricks
Myths and truths
Virtual green room
Think value, not duration
Hybrid events
Key Learning:
Preparation is vital to hosting a successful digital event that delivers real value. No matter what size the event is, onboarding your speakers is key so they have the proper tech setup, and feel confident using the software so they are able to connect with the audience.
Guido also played a very important role in The Friendship Project as part of the group - Greg & The Optimists.
➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group
21 Jul 2020
Ep.41 - The Value and ROI of Mentoring with Greg Plazek
On this episode, Brenda is joined by Greg Plazek, Account Executive, Marriott Hotels, Canada Accounts Sales Team.
Brenda and Greg have a great discussion about mentorship, leadership, giving and getting advice, and giving back to the industry.
Discussed in this episode:
Mentorship: The importance of giving back
Who were Greg's mentors
What is the best and worst advice
The responsibility to give back as a leader
What it means to have a personal board of directors
Greg and Meetings Professional International (MPI)
What is Imposter Syndrome?
Key Learning:
Having mentors is valuable at key points in your career, someone you can turn to when you need advice, have questions , or need a fresh perspective on getting to the next step.
"If serving is beneath you, then leading is beyond you."
➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group
23 Jun 2020
Ep.40 - COVID-19: Mitigating Future Risk with Jo-Anne Jobson
On this episode, Brenda is joined by Jo-Anne Jobson, Principal, Sites Unlimited.
Brenda and Jo-Anne discuss how the conference and meetings industry will move forward as the restrictions from the pandemic are lifted and we start to come back to a new normal.
Discussed in this episode:
A cancelled trip
The realization to start re-scheduling business
Looking at 2021
Looking into the future of clauses:
Force Majeure
Rate Review
Attrition
Face to face meetings are not going away
Collaboration and cooperation
Key Learning:
Face to face meeting builds trust and relationships faster.In-person meetings will return. and while we make our way to the new normal we need to do our best to collaborate and build relationships with our partners in business.
➡️ The Meeting Architect Podcast is proudly brought to you by The Howes Group
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