About Moms Do Business Different - Online Marketing, Sales Strategy and Mindset Tips for Christian Mom Entrepreneurs!
Welcome to the Moms Do Business Different Podcast for Christian Mom Entrepreneurs to help you improve your business strategy and implement a bare minimum sales system so you can make more money and impact.
Every week your host Kay Hillman is going to share honest and raw conversations on the intersection between motherhood, business, and capacity. Together we will focus on mindset, business fundamentals, lead generation, metrics, and sales strategy so that you can build a peaceful and profitable business that supports your capacity in any season of life.
You'll learn how to start, grow, and scale a service based or coaching business - God's way.
From how to create a solid foundation for starting your business to how to strategically align your calling with your marketing and then how to scale, we got you covered.
In this space we don't apologize for being moms that have our kids on calls, you'll definitely hear mine snoring in the background of the episodes. We embrace our primary ministry of motherhood and are building businesses that always give us options.
Kay Hillman is a scientist, turned 5-figure photographer, turned sales and business strategist for female service providers building PEACEFUL and profitable businesses.
She helps confused business owners find clarity, implement aligned strategies, and grow their impact and income that supports your capacity.
Kay believes in serving and empowering women through faith so they can live in abundance and flourish in their calling.
LETS GET THIS SCHMONEY.
Work with me: https://mkhco.thrivecart.com/sales-breakthrough-audit/
Connect on Instagram: https://www.instagram.com/momsdobusinessdifferent
Read on Substack: https://dearmamaceo.substack.com/
Watch us on Youtube: https://www.youtube.com/@momsdobusinessdifferent
Email me: info@mrskayh.com
377. How to Get More Clients: The Sales Process I Use When I Need $CHMONEY
Host [Host Name] reveals her intentional sales process for identifying needs, nurturing leads, and closing deals to achieve financial goals.
22 Apr 2026
376. How Many Leads Do You Actually Need to Hit $5K or $10K Months? (The Simple Math Most Founders Ignore)
Links mentioned / referenced in this episode:
Your Next 10 Clients Framework https://momsdobusinessdifferent.myflodesk.com/next10clients (https://momsdobusinessdifferent.myflodesk.com/next10clients)
100 Leads System https://mkhco.thrivecart.com/100-leads-system/ (https://mkhco.thrivecart.com/100-leads-system/)
Support Line: https://mkhco.thrivecart.com/mamaceo-support-line/ (https://mkhco.thrivecart.com/mamaceo-support-line/)
If you’ve been trying to hit consistent income months—$5K, $10K, or more—and it feels unpredictable… this episode is going to shift everything.
Because your business isn’t random.
It’s math.
In this episode, I’m breaking down exactly:
How many leads you actually need to hit your income goals
Why more content, followers, or going viral isn’t the real solution
The simple formula to reverse-engineer your revenue
How to use your conversion rate to predict sales
Why most launches fail (and how to fix it)
If you’ve ever thought:
“I just need more visibility…”
or
“I need more followers to make more money…”
This will show you what actually drives consistent revenue.
Honorable Mentions:
2026 State of Moms in Business Report: https://themamaceoreview.substack.com/p/the-2026-state-of-business-for-moms (https://themamaceoreview.substack.com/p/the-2026-state-of-business-for-moms)
Advisory Partnership (mentioned as a way to work together): https://docs.google.com/document/d/1ZrDjyfysXb5b6nqZ-HYMSgdk2ms4811J-4hLtrXHz3w/view (https://docs.google.com/document/d/1ZrDjyfysXb5b6nqZ-HYMSgdk2ms4811J-4hLtrXHz3w/view)
📩 Join my email list: https://momsdobusinessdifferent.myflodesk.com/l6dm07ftae (https://momsdobusinessdifferent.myflodesk.com/l6dm07ftae)
💼 Work with me:
Support Line: https://mkhco.thrivecart.com/mamaceo-support-line/ (https://mkhco.thrivecart.com/mamaceo-support-line/)
Sales Audit: https://mkhco.thrivecart.com/sales-breakthrough-audit/ (https://mkhco.thrivecart.com/sales-breakthrough-audit/)
Partnership: https://docs.google.com/document/d/1ZrDjyfysXb5b6nqZ-HYMSgdk2ms4811J-4hLtrXHz3w/view (https://docs.google.com/document/d/1ZrDjyfysXb5b6nqZ-HYMSgdk2ms4811J-4hLtrXHz3w/view)
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📩 Join my email list: https://momsdobusinessdifferent.myflodesk.com/l6dm07ftae (https://momsdobusinessdifferent.myflodesk.com/l6dm07ftae)
------------------------------------------------
💼 Work with me:
Support Line: https://mkhco.thrivecart.com/mamaceo-support-line/ (https://mkhco.thrivecart.com/mamaceo-support-line/)
Sales Audit: https://mkhco.thrivecart.com/sales-breakthrough-audit/ (https://mkhco.thrivecart.com/sales-breakthrough-audit/)
Partnership: https://docs.google.com/document/d/1ZrDjyfysXb5b6nqZ-HYMSgdk2ms4811J-4hLtrXHz3w/view (https://docs.google.com/document/d/1ZrDjyfysXb5b6nqZ-HYMSgdk2ms4811J-4hLtrXHz3w/view)
Grab the 100 Leads System - A plug-and-play spreadsheet + 10-minute daily action plan that helps you track conversations, follow up consistently, and turn warm connections into paying clients, without creating daily content. https://mkhco.thrivecart.com/100-leads-system/ (https://mkhco.thrivecart.com/100-leads-system/)
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💬 If you enjoyed this episode DM me on Instagram @momsdobusinessdifferent (https://instagram.com/momsdobusinessdifferent) and LET A YOUNG THUG KNOW what you think!
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Read the show notes here:
15 Apr 2026TRANSCRIPT
375. Why Your Launch Flopped (Even With a Good Offer) — The Real Problem No One Talks About
You created a solid offer. You showed up. You posted. You launched… and it still flopped.
In this episode, I'm breaking down the real reasons your launch didn’t convert—and it’s probably not what you think.
Most founders blame their content, consistency, or audience size. But in reality, failed launches usually come down to two things:
Weak messaging and positioning
A lack of qualified leads (not just visibility)
I’m walking you through how to diagnose what actually went wrong, how to fix it, and what to focus on before your next launch so you can finally see results.
If you’ve ever thought:
“I know my offer is good… so why isn’t it selling?”
This episode is for you.
Links mentioned / referenced in this episode:
Your Next 10 Clients Framework https://momsdobusinessdifferent.myflodesk.com/next10clients (https://momsdobusinessdifferent.myflodesk.com/next10clients)
Support Line: https://mkhco.thrivecart.com/mamaceo-support-line/ (https://mkhco.thrivecart.com/mamaceo-support-line/)
100 Leads System https://mkhco.thrivecart.com/100-leads-system/ (https://mkhco.thrivecart.com/100-leads-system/)
Honorable Mentions:
2026 State of Moms in Business Report: https://themamaceoreview.substack.com/p/the-2026-state-of-business-for-moms (https://themamaceoreview.substack.com/p/the-2026-state-of-business-for-moms)
Advisory Partnership https://docs.google.com/document/d/1ZrDjyfysXb5b6nqZ-HYMSgdk2ms4811J-4hLtrXHz3w/view (https://docs.google.com/document/d/1ZrDjyfysXb5b6nqZ-HYMSgdk2ms4811J-4hLtrXHz3w/view)
------------------------------------------------
📩 Join my email list: https://momsdobusinessdifferent.myflodesk.com/l6dm07ftae (https://momsdobusinessdifferent.myflodesk.com/l6dm07ftae)
------------------------------------------------
💼 Work with me:
Support Line: https://mkhco.thrivecart.com/mamaceo-support-line/ (https://mkhco.thrivecart.com/mamaceo-support-line/)
Sales Audit: https://mkhco.thrivecart.com/sales-breakthrough-audit/ (https://mkhco.thrivecart.com/sales-breakthrough-audit/)
Partnership: https://docs.google.com/document/d/1ZrDjyfysXb5b6nqZ-HYMSgdk2ms4811J-4hLtrXHz3w/view (https://docs.google.com/document/d/1ZrDjyfysXb5b6nqZ-HYMSgdk2ms4811J-4hLtrXHz3w/view)
Grab the 100 Leads System - A plug-and-play spreadsheet + 10-minute daily action plan that helps you track conversations, follow up consistently, and turn warm connections into paying clients, without creating daily content. https://mkhco.thrivecart.com/100-leads-system/ (https://mkhco.thrivecart.com/100-leads-system/)
------------------------------------------------
💬 If you enjoyed this episode DM me on Instagram @momsdobusinessdifferent (https://instagram.com/momsdobusinessdifferent) and LET A YOUNG THUG KNOW what you think!
------------------------------------------------
Read the show notes here:
Inside a recent episode
377. How to Get More Clients: The Sales Process I Use When I Need $CHMONEY
Published 30 Sept 2026 · Transcript excerpt
[…] And it's like, the content yes the content could lead to sales but there are also other things that probably take way less time that could also get you the client and get you to sales so just something to think about right and so like i said before i'm thinking about content i am thinking about other things like what am i selling who needs what i have to offer or what needs to happen in order for them to buy it So I'm starting with the numbers, right? That's the thing. Number one, I start with my numbers. I turn the idea or the concept of I need clients into an actual number, or I turn the concept of, you know, I want to launch this offer into a actual number. […]
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