New Business + Retail Insights

About New Business + Retail Insights

New Business & Retail Insights (NBRI) is an initiative of the Center for Retailing Studies (https://mays.tamu.edu/center-for-retailing-studies/) (CRS) from Mays Business School at Texas A&M University. Hosted by Dr. Venky Shankar, Coleman Chair Professor and Director of Research, CRS (https://mays.tamu.edu/directory/vshankar/), this podcast features interviews with leading researchers and business leaders who bring out cutting-edge insights on business and retailing.

Publisher

Center for Retailing Studies at Texas A&M University

Category

business

Language

en

Explicit

No

First episode

30 Jun 2020

Latest episode

30 Aug 2021

Latest episodes

20 episodes in the feed.

1. 

   30 Aug 2021

   NBRI Episode 20: Szu-chi Huang

   Szu-chi Huang is Associate Professor of Marketing at Stanford University. Huang's research focuses on consumer motivation. Her work in this area has been programmatic, documenting how consumers have different concerns in different stages of goal pursuit, and thus derive motivation in very distinct ways.

2. 

   17 Aug 2021

   NBRI Episode 19: Leigh McAlister

   Leigh McAlister is professor and Ed and Molly Smith Chair in Business Administration at the University of Texas at Austin. McAlister's research focuses on consumers' reactions to marketing interventions and the strategic implications of those reactions.

3. 

   21 Jul 2021

   NBRI Episode 18: Fred Feinberg

   Fred Feinberg is the Joseph Handleman Professor of Marketing at the University of Michigan. Feinberg's research examines how people make choices in uncertain environments. His work focuses on using statistical models to explain complex decision patterns, particularly involving sequential choices among related items.