by BottleDream
Open the bottle 开个瓶子是社会创新平台 BottleDream 推出的播客节目。我们从自己和朋友们正在做的项目出发，聊活动、内容、创造力、社会创新和青年文化，也聊这些事情背后更底层的问题：什么值得做、怎么做、为什么这样做。 如果你也对“另一种做事方式”感兴趣，或许会在这里找到一些共鸣。 我们在上海利西路还有一家公共空间 basecamp，欢迎到访！如果你对参与我们的话题讨论及更多活动感兴趣，欢迎关注微信公众号“BottleDream”。如果你想和我们一起发起更多探讨，欢迎寄信至 givemeurword@bottledream.com 2026 年起的播客内容，可以在小红书、B站、视频号的“BottleDream”账号看到视频版本。欢迎和我们来进行更多 eyes contact！👀
Language
🇨🇳
Publishing Since
4/29/2022
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July 3, 2026
1974年，孟加拉国饥荒。一位经济学教授在村子里遇到一个编竹篮的妇女。她每天借高利贷买竹子，编好竹篮卖给同一个放贷人，扣除利息，日收入不到两美分。她不是不想摆脱这个循环，但一笔27美元的启动资金，整个村庄42个人都拿不出来。<br>两年后，尤努斯从自己口袋里掏出了这27美元。又过了七年，格莱珉银行成立。它的核心设计不是发钱，而是把信用还给那些被传统金融系统排除在外的人。通过五人小组联保、渐进式授信、每周集会还款，穷人靠借贷、创业、还款的循环实现自我脱贫，整个系统靠利息运转，不需要持续捐款。<br>这件事后来被反复讲述，成为「社会创业」这个概念的起点之一。但尤努斯当年并没有这个词可以用。<br>1980年，Bill Drayton 创立了 Ashoka，花了十年在全球寻找那些「不以利润为唯一目的、用企业家精神解决社会问题的人」，才慢慢把「社会创业者」这个身份从边缘推到前台。到 2000 年代，英国智库 NES...<a href="https://www.xiaoyuzhoufm.com/episode/6a4771359d2f57436841f97f?utm_source=rss&as=cHQ9MTIyNjE5MjQ3JmN0PWFwcGxlcG9kY2FzdF9zaG93bm90ZXMmbXQ9OA%3D%3D">去小宇宙查看完整单集简介</a><br><a href="https://oia.xiaoyuzhoufm.com/player/6a4771359d2f57436841f97f?openTranscript=true&utm_source=rss&as=cHQ9MTIyNjE5MjQ3JmN0PXJzcyZtdD04&autoOpen=false">在小宇宙查看该单集文稿</a>
May 13, 2026
<figure><img src="https://image.xyzcdn.net/Fp8mw_2fQktKODZCML9DlGKOhH4f.jpg"></figure><p>大概很多过去习惯了做深度内容的团队，今天在传播上都会遇到这样一个困境：<strong>我的内容是很有意义的、也很用心制作，为什么在今天的自媒体平台发出去就没有流量？</strong></p><p>这个困境在几年前 BD 也遇到了。最初我们因为拍纪录片被大家知晓，后续我们通过公众号和更多朋友长期联结，我们习惯了慢语言的表达，算法的游戏对我们来说其实有点陌生。</p><p>但在这场浪潮里，或许也总要先入局看看，才能知道还能如何走出适合自己的路。也抱持着希望持续影响更多伙伴的想法，我们在过去两年，开始探索了下这个游戏到底咋玩。</p><p>我们进行了很多请教，也尝试了很多探索。慢慢地稍微...稍微有点知道这是个什么游戏了，也做出了一些我们自己满意，更广泛的受众也认可的内容。<strong>说实话，既要流量又要坚持自己的内容要求其实是不容易的，但我相信还有许多朋友依旧愿意走这条更难的路。</strong></p><p>虽然也还在学习中，但也想同时迫不及待地和大家分享我们的收获、经验和思考！<strong>市面上其实已经有很多教大家快速搞流量的内容，但我们想分享的是如果你「既要又要」，你还可以怎么淌出一条新路～</strong></p><p>这一期播客，我们邀请了 2 位在这个过程中支持我们一起探索的朋友共同来分享她们对流量、对内容、对平台，以及这个游戏的思考：</p><ul><li><p>小一，一个爆款率可以稳定在 30% 的科普作者，同时深耕内容商业化；</p></li><li><p>maomao，在一个生活方式品牌做了 8 年内容策划，近年来专注纪录片创作。</p></li><li><p>BottleDream 自己，也带着这几年从公众号时代到抖红时代的真实摸索，一起参与讨论，也会分享我们有所突破的真实案例。</p></li></ul><p>希望这期对话，能给同样处于这个困境里的你，带来一点新的思路。更期待真正在用心做好内容的人，都可以在这个游戏里玩的开心，而且成为真正被看见的创作者～</p><blockquote><p>本期视频播客版本可在小红书、视频号、哔哩哔哩平台 🔍 BottleDream 看到。视频版本中会播放音频中提及到的创意视频案例。</p></blockquote><p></p><p></p><h2><strong>⏰ Timeline 讲到哪里</strong></h2><p><a class="timestamp">00:39</a> 听说， “就怕组织账号⼜有流量野⼼⼜有内容坚持”......</p><p><a class="timestamp">02:38</a> 从官⽹、公众号到抖红时代，游戏规则如何变了？</p><p><a class="timestamp">07:34</a> ⼀个⽂化品牌，经历了什么开始意识到流量的潮⽔正在变化？</p><p><a class="timestamp">09:42</a> 从图⽂到视频， “我怎样才能让你留下你”成了头号命题</p><p><a class="timestamp">11:35</a> 作者需要给读者提供情绪价值吗？</p><p><a class="timestamp">16:45</a> 灵魂发问：我就是不愿向流量妥协，不⾏吗？</p><p><a class="timestamp">19:31</a> 不想跟⻛抄爆款？你当然还有10000+条路可以⾛</p><p><a class="timestamp">22:22</a> 算法⿎励的是第⼆个吃螃蟹的⼈，但你可以做第⼀个</p><p><a class="timestamp">29:40</a> 每个组织都必须先诚实地回答：我为什么做内容？</p><p><a class="timestamp">33:28</a> 我们的案例1：猫头鹰⽣态村的故事，怎么讲述更有趣？</p><p><a class="timestamp">36:46</a> 好的内容⼈也是好的教育者，把平淡的知识变成“恐⻰沙拉”</p><p><a class="timestamp">39:21</a> 我们的案例2：实在离⼤众太远的故事，如何让观众看进去？</p><p><a class="timestamp">45:11</a> ⼩众题材当然能讲好，从耄耋⽼⼈到⼏岁⼩孩都有着共通情感</p><p><a class="timestamp">48:04</a> 今天做⼀个好创作者，能⼒要求⽐过去更⾼、更综合</p><p><a class="timestamp">51:31</a> 如何衡量组织账号做得好不好？看它有没有降低解释成本</p><p><a class="timestamp">56:26</a> 关于内容洁癖：什么该放下，什么不能放下</p><p><a class="timestamp">56:52</a> 内容坚持不是枷锁，⽽是弹药和你的形状</p><p></p><p></p><h2><strong>📒 播客中提及的部分栏目</strong></h2><ul><li><p><strong>我们自己探索的新视频栏目《GoodJob 猎手》</strong></p></li></ul><figure><img src="https://image.xyzcdn.net/FjHKqD6icH7zZMB-07LDU7jyEYxp.png"></figure><figure><img src="https://image.xyzcdn.net/FqmF-E8nloa0opFEv2WtheBAebjB.png"></figure><figure><img src="https://image.xyzcdn.net/FkD52GmULNAjZ-QBXuOQxBLt6Epk.png"></figure><figure><img src="https://image.xyzcdn.net/Fu2FWgqYkuY0kSjDcTAXOHtA6TaP.png"></figure><p>以上仅为部分期节选，完整栏目可在 b 站、视频号、小红书、油管🔍 GoodJob 猎手观看</p><ul><li><p><strong>小一提及做得很不错的公益组织账号：猫盟 CFCA</strong></p></li></ul><figure><img src="https://image.xyzcdn.net/FpxyR3tUm0AkhHGVb3AVujKnNDaw.png"></figure><ul><li><p><strong>小一提及做得很不错的深度账号：看理想</strong>（应该很多朋友都很熟悉了！就不用过多介绍～）</p></li></ul><p></p><p></p><h2><strong>🔨 制作组</strong></h2><p>嘉宾：小一、maomao</p><p>内容策划 & 主播：短短</p><p>视频拍摄 & 基础制作：平凡</p><p>剪辑 & 后期：谢谢、梦昕</p><p>本期视觉设计：小王</p><p></p><p></p><h2><strong>🎵 音乐</strong></h2><ul><li><p>I Love You Like An Alcoholic - The Taxpayers</p></li><li><p>Slumberland - Should</p></li></ul><p></p>
April 20, 2026
<p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU56bGpNemhpWWprNU1qSTNOVEpqTjJKbVpqTXhOV1l3T0RZd1pURTNZV05mVVZCbmNETk5UbTlaVmpONWRHbEVRbnBDZUdaaldqaExSMk13YTA0NU5qWmZWRzlyWlc0NlFsSjVZbUl3VTBSd2IybERWMWQ0YUZwbVUyTk9abVI1Ym5NNFh6RTNOelkyTnpVek56YzZNVGMzTmpZM09EazNOMTlXTkE="/></p><p>从远古时期篝火边的聚集，到部落中的过渡仪式，人类似乎一直都需要一些特殊的场域。在这些场域里，我们会暂时放下原来的身份、秩序和节奏，进入另一种关系、另一种规则，也进入另一种“我们”。</p><p>到了今天，音乐节、艺术节、生活节、市集、大会……这些形式各异的线下活动，某种程度上仍然承载着这样的功能。</p><p>在学术语境里，这种状态被称为“阈限状态”。如果换成更日常的话，它也可以是我们参加完一场活动后，心里留下的那种“意义感”。</p><p>但参加过活动的人都知道，这种状态并不是只“把人聚在一起”就能自然发生。每一个认真办活动的人，几乎都在面对同一个问题：怎么让一场活动不只是热闹，不只是布景，而能真正带来启发、创造链接、产生对参与者的长期影响。</p><p><strong>所以这一期，我们找来了三个很有趣的活动样本，一起来聊聊，如何通过设计、规则、价值观和组织方式，让一场活动策划得更有价值。</strong></p><p>一个是，从中国办到清迈的数字游民大会；</p><p>一个是最近正发生在杭州植物园里的 plant b；</p><p>还有一个，是 BottleDream 我们自己举办的瓶行宇宙社会创新节。</p><p>它们是活动，又不仅仅是一场普通的活动。至少在其中，我们都能短暂地进入一种公共生活。</p><blockquote>本期视频播客版本可在小红书、视频号、哔哩哔哩平台 🔍 BottleDream 看到～在播客中提到的“照片”，可滑动到下文 shownotes 后的「播客中提及图片」模块看到。</blockquote><h3><br></h3><h3>⏰ Shownotes</h3><p>0:01:27 录制伙伴介绍</p><p>0:02:28 把年轻人忽悠去清迈的农村，这场大会在召唤什么样的生活？</p><p>0:04:04 植物园如果不只是春游地，它还能是……？</p><p>0:06:49 一场善意又有创造力的年轻人的聚会，是什么样的？</p><p>0:09:20 当活动不只沦为景观，是否可以成为一种社会基础设施？</p><p>0:10:18 为什么数字游民大会更像“社会大学的毕业典礼”？</p><p>0:13:18 我们如何通过设计改变参与者的身份秩序？</p><p>0:18:44 一场活动如何重写大人和小孩的关系？</p><p>0:25:26 活动需要有公之于众的价值观吗？</p><p>0:33:28 一个活动的 vibe，究竟由什么构成？</p><p>0:34:50 从台前到幕后，一场活动是如何推进的？</p><p>0:38:50 10 人小团队，如何搓出一个百千人活动</p><p>0:44:20 一场活动如何反逼组织重新回答自己为何存在？</p><p>0:46:11 既然办活动很累，为什么每年还是想办下去？</p><p>0:52:01 活动的人流 vs 质量，如何取舍？</p><p>0:55:34 预算不够，如何办大活动？</p><p>0:58:00 线下物料，怎么做更值得？</p><p>0:59:03去乡村办活动，如何和本地工友们好好相处？</p><p>1:02:31 对于内部来说，办活动有什么好玩的地方？</p><p>1:05:48 什么样的活动在今天依旧值得做？</p><p>1:13:14 2026，我们自己想去参加哪些活动？</p><h3><br></h3><h3>📷 播客中提及的图片</h3><h3>0:02:34｜大家聚集在菩提树下</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU9ETTNZVFl6TldNME5HVmhOakEyTldReE5UZG1NVEprWkRJek56bGtZalpmUmtkTVptaDNOamhvY3pNMVdEaExUREpGWmxaYWVrNTFTVVJJTlVKMGNuQmZWRzlyWlc0NlZtSjBkR0pXVmtaTmJ6WlBhblo0Wmtadk5XTlZNMGRSYmxKbFh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/></p><h3>0:02:36｜在清迈的合照</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPVlqQTBOekppTVRVNE9XRXlaR05tT0RWaU1EaG1ZVE14TXpVMU5tUXhOVFZmVDI1SVdteG9hV3ByZGtwNVVFVkVhRU5DYWxSNU5UZEpjWGR3UW5RNFYxbGZWRzlyWlc0NlYyaDVkV0pXUjJKV2IwaG5RMWQ0ZVRGUVdXTlJZMjh3YmpKaVh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/></p><h3>0:03:48｜数字游民大会现场的帐篷</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPVpqZGpaV1kwTnpabU1URTFObUZsTkdSbVptUm1Oamd6Tm1WaE9XVTJZbUZmVVhkMk1tRlhSa3BsY2sxYU5tWjRiM001Y1U1UFVWTmpWV2RrTTIxSmNGWmZWRzlyWlc0NlFUSnFRV0pXTVdabmIyVnFVelY0VGtkNFlXTnhOSGhhYm5walh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=MDI1OGZlODQwY2NkNTBjMWFhZTRmNTA3N2RkNDBkYzZfUldqSG5kUkJRQVlKVmpVeHczdDVyR0lJUk5PN3VSUGVfVG9rZW46UzhvU2IyeWNab3ZjVGl4V0oxR2NrMmxObjRiXzE3NzY2NzU0MTI6MTc3NjY3OTAxMl9WNA"/></p><h3>0:04:06｜从青岛来上海参加 plant b的人们，在树林里起舞</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU9UbGhaVFUxWVRGa01UQTFPREk0TUdRek5XWm1NamhoTURNM1lUVXhaV1ZmVm1aaGJHRlpiMlJ1YkZoNVRXZzJlbTVUTW1sQ2VsQXhiV0ZRVGs5dk56VmZWRzlyWlc0NlRHRk9UR0pZWkRKV2IzUnlNRWg0ZWpGTE5tTklWWEpIYm5wbVh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/></p><h3>0:04:23｜带着奶奶来到 plant b 现场的女孩</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU1ETTJaR1UwWW1ZeFpqSXdOelV3T0daaU1HSTRPVEppTmpjd1pEQmlaamhmVkhCR2FGaFZORUZzTm1oV1NsWlNPVXR2Y3pGdWFYcElaSFE1VDNkNE0wdGZWRzlyWlc0NlR6ZE9WV0p5VURGRWIwZzBZMlo0YjJsRllXTkJXR1JOYmsxblh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/></p><h3>0:06:20｜plant b 现场的一些布置</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU1XVTBNR016TmprNE9XSTBZbVppWWpBM056YzNZekUwWkdOalpUSXpOamRmYzFNMloxQlRObkptTW14Q2FFcGtjbG95YUcxaVJIcHhkMEpPUzB4aWEyeGZWRzlyWlc0NlJHVkxTV0pYWVVOVWIzTmtOSEo0U1d3MlNtTnJVMWRZYm1wb1h6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=NDg0MDAzY2NiZDlmOWU5MGJkYzk5MDY5YjAxMDFiMzFfaXdJbm9oSVJHQktEejZqNWVJb3F2R3Fxd0xPaGsySnVfVG9rZW46QkFjRWJyaVd5b3poWk54U1JCN2N4WGE5blliXzE3NzY2NzU0MTI6MTc3NjY3OTAxMl9WNA"/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=NWQzODI0Mjc0YjQ0ZjBjNGQ3ZWE2Mzg3MDhiOGFkMmVfcHJFT2dwdUtmSzRSZkN4THRCZDlJQmNqTFd4SFpRR1RfVG9rZW46RDlxcGJzaHZOb3N5a054cml2MWNRZzJ1bm1nXzE3NzY2NzU0MTI6MTc3NjY3OTAxMl9WNA"/></p><h3>0:06:51｜瓶行宇宙的 camper 们</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU9USXlPVE16TVRjeU9EUXlORFptTjJKa1pEUTRNbVl3WkRobU1qSTVZMlZmUTJaRVRXaHdhbWhYYWxWNWEzTkZTMGwxZWxaWFIyUktOV3BhTUVOTWNrSmZWRzlyWlc0NlZFNTNkbUpJY1U0MmIzVjNVbE40YW5Cek1HTndNRWhWYm14bVh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/></p><h3>0:13:13｜清迈数字游民大会现场，戴着面具的大家</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPVpHVm1OR1JqTm1JMU16RTJZemMzT0RFNE5XVXlNRFEyWmpjNE1UTmhZek5mZEhoWFRqUTRiRlpXYlZSdVpVOXZTRlJwVWsxdU5EVlBPRlEyVWpSaU9VNWZWRzlyWlc0NlExVnpkbUowUkdwbGIwUktUMUI0TkZOWVJXTkxaMmgyYmpSbVh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/></p><h3>0:14:22｜数字游民大会现场的有趣设计<img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPVlXVTNPVEpqTVdSalpEa3lOV0V3TkRWbFltUm1aRE0yWlRrMllUUmlaV0ZmYW1Rd01HNUNWVXA1WWpSUlRYcHFSemxKWmxaa05uUjNWa1pZZVVzM04ybGZWRzlyWlc0NlJ6RmFNR0kzUlhabGJ6Ukhka3g0ZDBReFdXTTNjREpHYm01alh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=ZWVmNjFlMjViYzlhNjIxM2I0YmQwNGEzMjcwNGViZDNfVjdtbkdhaWhRQmg3Q0tVTThsT0drempZOVR2NjlYU09fVG9rZW46VWFyVGJ3YWVyb0V0Q2d4cHFwOWNjWDRUbjljXzE3NzY2NzU0MTI6MTc3NjY3OTAxMl9WNA"/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=ODUzYjAzNzYxMDc1M2EzYTljODQ5NjA4MWI3N2VmNDNfZXRuUDV4MFh0UUhqR0owTkMyWVJYZ25IblBQVjZ4ZmJfVG9rZW46TlVqQ2JJUXU0b2tnRzd4emhRQ2NjaGwzbjRmXzE3NzY2NzU0MTI6MTc3NjY3OTAxMl9WNA"/></h3><h3>0:17:27｜瓶行宇宙社会创新节 camp 「男性现代化」和它的发起人斗斗</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU5ESTBPVFkyTWpoaE1UWXlaak5oWVdVNU9XRTFaREk0WVRWbFlUbGtNR1JmTnpVMFJsWmxWakJvVDFRNFNuTnNjME5oZW1kNlZ6RlVjMjVYWVhWVFdqaGZWRzlyWlc0NlNuWXpaMkppZW1SMGIxZDRNemw0T0hOTVVHTkZaRFJzYmpOalh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=NTVkMmM4YzA3Mjc5N2NmNWJkOWUzZGY5MWE2ZGJiNWRfWG5yTDZWRDhIVUlZMWEyeEhvY252dk1MT1JJWTdKdEtfVG9rZW46SEtGdWI3UTk5b0xmNFV4cENxbmNQUG5HbnVmXzE3NzY2NzU0MTI6MTc3NjY3OTAxMl9WNA"/></p><p>0:18:26｜<strong>瓶行宇宙 观鸟工作坊</strong></p><figure><img src="https://image.xyzcdn.net/Fm3gHIv-7Z5rxw3-zRTkEJUlqg5Q.png"/></figure><p>0:18:52｜<strong>plant b 现场，“有趣又可爱”的装置</strong></p><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU9XTTJObU5rWWpnMFpUaGlNRGswTkdOak5XRTBZVEUzTmprd04yWTVPR1JmWkV0b1RsTktSalJyVEhKRGVtNWpaVEY2VFVWU1VITjVWbmhyVHpOS1QzSmZWRzlyWlc0NlJsRmlaV0pIWm1WR2IyUm1OMjk0VEVreGRXTlZiWEIzYmtkS1h6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=Njg4OTVlZjQwM2M4NDVkNTQ3NmZmMDY3MjMyODI5YTRfMGREcHhjbWg2cG9STXp1YTg2WVRmRndpMmVqd2hIYnFfVG9rZW46RWxGemJpbFlpb243Tk94Y2s0QWNXemh1bmhkXzE3NzY2NzU0MTI6MTc3NjY3OTAxMl9WNA"/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=NDRlZGMzYjA2Yjk2MWViY2RhOWE1MDczY2UyNjkzMDZfVFI2QjhpWU9pWTBobEZLMWhPQjQxRDRLR0c5amdmeWxfVG9rZW46VjVKb2JCY2Rwb2JqU0J4RzRzWmM4RlFXbkNsXzE3NzY2NzU0MTI6MTc3NjY3OTAxMl9WNA"/></p><h3>0:20:31｜plant Bb 的亲子共读区</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU9HSmtOekJtWkRjeE1EZ3dOakk1TldZMk1HRm1ORGN3WXpBd1l6SmpOVGxmY0hjeGFuSXlOMHhLVVcwM1psRjVWR014ZEhwbmJWRm1hbmxVWkRGUFZIUmZWRzlyWlc0NlFVdzViR0pFUWxCRGIyZGlRV3A0YzAwMVpHTnlaWFpNYmpSaVh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=ZTNiYWJkMTY4OWFlNjY1ZWRjOTE1YWM1MmJhZDA3YTFfSXBnTWYwQkNUWmZFVkZUQVJOeDdyM2ZtMGhRNjE4ZVRfVG9rZW46RHhqUGJDZ1pYb2FhaVZ4a29aamNBWEZBbnNnXzE3NzY2NzU0MTI6MTc3NjY3OTAxMl9WNA"/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=YmM4ZWRhZGJhYTI2YWE4NTFkN2M1NWU4ZjBmZjIzOGRfS0EwMzVmd1BmY1FleXF4aExZNDRBdHBqdVFYMncySk5fVG9rZW46QUhZSmJjbmZJb0RGQWd4WXZYSGNvYjRSbm5RXzE3NzY2NzU0MTI6MTc3NjY3OTAxMl9WNA"/></p><h3>0:22:59｜plant Bb 现场的爸爸与孩子们</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU1ETmlZemRsTUdWbU5EUXdPREkwTm1VMVpXVTFaVFF5Wm1ReU56Y3hNR1ZmUlhCbk1EUnNNMnQ1YUdaMWRVbG5jVFpJVTNoalNHWTNhRUZtT0hWUlpWUmZWRzlyWlc0NlVWbG9OMkpOT0ZsWWIweHdWMmw0TlVRemNXTlZhamROYm1Ka1h6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=YjFlODZjN2E0NGExZDljNTE2MTM5MzYzMjgyYjczY2FfY3JxUVR0QVBaTVBjV2V1Z0FlNXNHWE5JTTEwUm40bHBfVG9rZW46T1QxU2I2dW1pb0ZBNmp4SzA0VGNHNUNTblFSXzE3NzY2NzU0MTI6MTc3NjY3OTAxMl9WNA"/></p><h3>0:31:05｜2025 瓶行宇宙社会创新节的行前指南</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPVpEQXdNelprTUdKbE1qVmpNalkyTWpkbVpEYzJaR00yWVRNNE5EZzJNVEZmVVROU1p6bHRRVmxXVTNwc2RrMDFaWFZwVm1WclUwdEZhVzVPVjNWNGNHWmZWRzlyWlc0NlQwMDVNR0pCUkhwd2IzbGFkR3g0ZGs5TGVtTTJiRkJ5YmtGbFh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/></p><h3>0:32:52｜2025 瓶行宇宙现场被救助的小狗</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU9XWTROakUxTmprelpUaG1abVl5TlRnd01tVXpabU00WWpjeE1tUXpZV0pmZVRONVVWUlFaVGhEVEZCa2RETkpkM0JhZVdaeGQyaHdZVWRYYXpkdlkxWmZWRzlyWlc0NlVIZDRWMkpsZDBKeGIwTnhSWGQ0U1hsSVVtTlNkalJaYm5KVFh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/></p><h3>0:56:35｜数字游民大会用本地竹材搭建的现场，以及加上了灯光布景后的夜晚</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU9HSmtOVEE1T0RSa05UZG1aVGxoWmpobE9EQTFNemRrTlRNNE5XUmxNbVpmU0ZRMlMzSmFaWHBEZFUxdGJGRXhiM05xUTFsaE1qWjRaamRKYkVoUFdFcGZWRzlyWlc0NlVXUldlV0kxV0ZveWIyUmpkREY0T1ZWQmJtTXlkakZuYmxaalh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/></p><h3>1:01:01｜瓶行宇宙现场 竹子工人们的大合照</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU56TXdNMkl3TkdVd1pUUXpOalE1TWpFNFlUaG1abUkzTlRrMlpEZ3lOMlpmZEhGWVNtUm9TV2xhWkZaaWMxRjRjVVZOVEVOTU5ucDZTa05KVkdoNlNqTmZWRzlyWlc0NldISnRaV0pCTlVjemJ6SkJXazU0ZUhSQ2RXTk9TakI2Ym1kR1h6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/></p><h3>1:03:20｜plant b 团队小伙伴的工作日常！边看甄嬛传边做手工ing</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU1HSTFNR1l6TWpjMk5ETmhZek5pTW1KbFpUWmpNRFV4WmpNMVpERmxNekZmTkRaV1YzQmxRVXM0VGxsRWEyMDRVSGR0UWxWQlpGaE9NRFUwWlVKalZGcGZWRzlyWlc0NlRVVlFVMkpWV0hsemIwRTBPV3Q0WW0xVVNXTnhWREZNYm0xalh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/></p><h3>1:05:14｜NCC 社区小伙伴们的日常，一起打八段锦、去海边玩</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU5USXpaRFZrWTJWaE16RTBNRGc0WkdRNFpHRTFZbVkwTmpZeE1qRTFaamRmUm10MlEwZDFURk4zYUZCellrbHBjMXAyU0ZReWNqQktNMmcwWVhKa2JEQmZWRzlyWlc0NlZtaFJOMkpWVDJGSWJ6SmtabUY0VjJNeFpXTjJPVTFLYm5abFh6RTNOelkyTnpVME1USTZNVGMzTmpZM09UQXhNbDlXTkE="/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=Nzc1MjUxNDFmNzgxOGNhNTQ4ZGNjODFhMzI4NTMyNzVfRDJyS2Q4REYyc0h0Z2JHa1RCa3FXQlI4RWRCNE1RUkdfVG9rZW46RGE3VWIwekhxb0tEczZ4dDhxSGNZSmdlbk1oXzE3NzY2NzU0MTI6MTc3NjY3OTAxMl9WNA"/></p><h3>1:08:03｜五年瓶行宇宙社会创新（一些参与者从观众到带来自己项目的camper）</h3><p>2016<img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPVptWmtNemc1T0dJNVpqVmpZV1JoTnpVMVpXWTFaRFE0WlRJM1pqUTNOVGhmTVdob2MxSmpPRXh0ZEZkWmNHWnVVa05TYWpsTE5FeFBhV3N5TW1oUmFISmZWRzlyWlc0NlYyZFZRMko0Y25CMmJ6TlhXRlY0TkRWaVJtTktVVlp1Ym1ab1h6RTNOelkyTnpVMk5UVTZNVGMzTmpZM09USTFOVjlXTkE="/></p><p>2017</p><figure><img src="https://image.xyzcdn.net/FjwofUzh7gK0XiQ8EVoKE6zD6fpd.png"/></figure><p>2019</p><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU16QXlPVGt6TnpVM1pEUTRaVFJsTVRrMk4ySmlNakJrWkRKaFptRmhZakZmUWxwbFVFNVFkbXRVV1ZCMFYwWmlSbTFuU1dGa1lucElkMnM1VXpSMlRXSmZWRzlyWlc0NldtYzJUV0o1TVhCRGIzUjRkMEo0V0VkcFZtTnVhMjVUYm01alh6RTNOelkyTnpVM01UZzZNVGMzTmpZM09UTXhPRjlXTkE="/></p><p>2024</p><figure><img src="https://image.xyzcdn.net/FrlvjgDwFODL5Mz_aL9Pbq9O-bjC.png"/></figure><p>2025</p><figure><img src="https://image.xyzcdn.net/FrYvmY9YEZlGXuJxOI7VfjVB-nK-.png"/></figure><h3>1:14:24｜大曹推荐的 2050</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPVkyUTFZVGczTjJJek9UZzVOamszWVdZeE4yRmxNalZsT1dWaU4yVmpaalJmTTBwb01VMXVkVTVwZURSbVNHNWFSWGhQWmt0UVYySklhRWh4ZWxSSlV6TmZWRzlyWlc0NlFqWXphMkpDVTFsaWIzWm1kbTk0TjBOeGVtTlZSSGN4Ym1ObFh6RTNOelkyTnpVNE5UQTZNVGMzTmpZM09UUTFNRjlXTkE="/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=OTA1MTg0ZWEzZmE0NDEwMzliODA3ZjIyOTM0NDg2NWNfRU9QRXRpUVREeDlBZ3ZQOXVQaTRncFFleWJia3Rua3NfVG9rZW46SENJWmJDUUNRb1hUNWt4eU0zc2N0SkZnbnJkXzE3NzY2NzU4NTA6MTc3NjY3OTQ1MF9WNA"/></p><h3>1:16:05 以及 1:17:51｜男男推荐的 FUJI ROCK</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPVlUWXlNekE1WmpObVpUZGxZelUzWkdZME5UQmlNRFE1TURBeU5qbG1NV1pmTVhselIzQnpia0ZyVnpoU2VEaG5aM2xoY0dWSmJrRXlVbTl1WlUxYU16SmZWRzlyWlc0NlNFOTZUR0o2Y1U5RGIwUkZNbGw0YldkaVdHTlllakZKYm5CWFh6RTNOelkyTnpVNE5UQTZNVGMzTmpZM09UUTFNRjlXTkE="/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=OTA3M2M0MDMzZDlmYzU3NWE3ODIzMzZkOWZkZGEzMmFfdzQ2bTRJNVgwZWpKdVFabGM2eDJVa3hQNUxwbWV6TWxfVG9rZW46TXdpMGJLMU8zb0FZczR4VXF1V2NhRHFXbkhkXzE3NzY2NzU4NTA6MTc3NjY3OTQ1MF9WNA"/></p><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPVpXVTBOREpsWWprd016VmxNMlpoTWpjMU56UmtPREEzWlRrek1HUXlNbUpmWlRjeGNtSndiRzUyVjFsRGEwVmhSbHBYTTNCeVEwdEZkRFpoT0ZveGQwSmZWRzlyWlc0NlUwaDJZV0pFU1hRNGIyeHVPWFY0WjBnMVVtTlllbE13Ym1obFh6RTNOelkyTnpVNE5UQTZNVGMzTmpZM09UUTFNRjlXTkE="/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=YjA3M2VhYWUwYjg0YTQyNzU0Y2ViOWRjZjI0Yjg2Y2VfcTZiZnpjZXdYOXluVGRWMUlJdkd1aXRqUm15TWJvQjdfVG9rZW46RkRZaWJKeThmb2ZUb0J4UGxjVWMwUmRKbkViXzE3NzY2NzU4NTA6MTc3NjY3OTQ1MF9WNA"/></p><h3>1:16:14｜大曹推荐的香巴拉</h3><p><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=YjkzMzVmZjRlN2Y1YjdjZTFhZTM4YjQ5ZDZkZGFkMzFfOEcyVlgwSVVIb0pKa0tmeUc5TGZjdzY0aE42UlJkclJfVG9rZW46UnV3NmJmaExPb3Z6OFh4cFowOWNCVW53bnJjXzE3NzY2NzU4NTA6MTc3NjY3OTQ1MF9WNA"/><img src="https://bottledream.feishu.cn/space/api/box/stream/download/asynccode/?code=ZjBiMDQ0Mzg0MDZlYjY0MzQ1YWM4YTM1NmJkZjc4MzhfMkhVdnBVSGthT1pqQnVMVHdONlpjaDc3QjlFZjBHd0JfVG9rZW46RE1oYWJpaTFRb3pXOWV4dDNUbmNBcEh0bjR0XzE3NzY2NzU4NTA6MTc3NjY3OTQ1MF9WNA"/></p><h3>1:16:47｜日本越后妻有大地艺术节海报</h3><p><img src="https://bts-image.xyzcdn.net/aHR0cHM6Ly9ib3R0bGVkcmVhbS5mZWlzaHUuY24vc3BhY2UvYXBpL2JveC9zdHJlYW0vZG93bmxvYWQvYXN5bmNjb2RlLz9jb2RlPU5ESXpNems0TmpVd1lXWTNNVEEwTVRNNE1ETXhPVFkxWW1aall6QTJOamRmUW1aUlRqUXdTVUZUZUhac1NVOTJaVzR4Tm10Q1MwNXFPVW95WkVWdFRGZGZWRzlyWlc0NlZGRkpOR0oxZGt3d2IxTjNiVzk0Vm1aWVlXTkpkMXBoYmtwbVh6RTNOelkyTnpVNE5UQTZNVGMzTmpZM09UUTFNRjlXTkE="/></p><h3><br></h3><h3>🔨 制作组</h3><p>嘉宾：大曹、男男</p><p>内容策划 & 主播：短短</p><p>视频拍摄 & 基础制作：平凡</p><p>收音 & 剪辑 & 后期：谢谢</p><p>本期视觉设计：小王</p><h3><br></h3><h3>🎵 使用音乐</h3><p>やわらかな光-やまだ豊</p><p>Yesterdays-Public Library Commute</p><p>Living Like This-Public Library Commute</p><p>Cycle of Seasons-Angel Mhdzz</p>
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Open the bottle 开个瓶子是社会创新平台 BottleDream 推出的播客节目。我们从自己和朋友们正在做的项目出发，聊活动、内容、创造力、社会创新和青年文化，也聊这些事情背后更底层的问题：什么值得做、怎么做、为什么这样做。 如果你也对“另一种做事方式”感兴趣，或许会在这里找到一些共鸣。
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2026 年起的播客内容，可以在小红书、B站、视频号的“BottleDream”账号看到视频版本。欢迎和我们来进行更多 eyes contact！👀
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