Podcast thumbnail for Samarth's Show

Samarth's Show

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by Samarth

5 episodes
Updated Daily
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Podcast Overview

How content works, where media's going, and the psychology behind all of it. If you make content, build brands, or think about media for a living, this is for you. Interviews with people doing interesting things in content and media, plus frameworks, case studies, and whatever I'm obsessed with that week. By the way, there's a free toolkit that pairs with this show. Frameworks and prompts for scripting, packaging, psychology, and strategy. Updated weekly, completely free: heysamarth.com/toolkit Want to work together? samarth@heysamarth.com

Language

🇺🇲

Publishing Since

2/21/2026

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Recent Episodes

Episode thumbnail for AI Is Taking Over The YouTube Algorithm

February 26, 2026

AI Is Taking Over The YouTube Algorithm

<p>Free Content Toolkit - <a href="https://go.heysamarth.com/toolkit-algo-paper-sp" target="_blank" rel="noopener noreferer">https://go.heysamarth.com/toolkit-algo-paper-sp</a><br>Google published a research paper that explains how YouTube&#39;s recommendation algorithm is changing. I spent the last week reading it, and there&#39;s a lot here worth paying attention to.If you&#39;re a creator or business owner wondering why your feed is slowly starting to look different, or why smaller channels are showing up more, this explains what&#39;s actually happening.Paper - https://arxiv.org/pdf/2306.08121</p>

Episode thumbnail for A Full Breakdown of Claude's (Anthropic) YouTube Strategy

February 25, 2026

A Full Breakdown of Claude's (Anthropic) YouTube Strategy

<p>Free Content Toolkit - https://go.heysamarth.com/toolkit-anthropic-sp</p><p><br></p><p>Anthropic grew to over 400K subscribers by breaking almost every rule in the AI marketing playbook. While other companies chase virality, Anthropic built something that looks more like a research magazine than a company channel and it&#39;s working. In this episode, I break down every video, format, and design choice to figure out why. If you&#39;re building a brand through content, this might be the playbook worth studying.</p>

Episode thumbnail for How Y Combinator Runs YouTube Like a TV Network

February 24, 2026

How Y Combinator Runs YouTube Like a TV Network

<p>Free Content Toolkit - https://go.heysamarth.com/toolkit-yc-sp</p><p><br></p><p>Y Combinator has been posting on YouTube for 12 years. But their strategy is completely different from what you&#39;d expect.</p><p><br></p><p>They don&#39;t run one YouTube channel. They run what&#39;s basically a TV network, with separate shows for separate audiences. Lightcone Podcast for industry discussions. Founder Firesides for origin stories. Design Reviews for product breakdowns. Talking head explainers. Stage talks. Each one could be its own channel.</p><p><br></p><p>In this video, I&#39;m going to break down how this system actually works. You&#39;ll learn how their formats evolved over the last decade, why each show targets a specific type of viewer, how their packaging makes the next click feel automatic, and the quiet reinforcement loop running underneath all of it.</p>

5 total episodes available

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What is Samarth's Show?

How content works, where media's going, and the psychology behind all of it. If you make content, build brands, or think about media for a living, this is for you. Interviews with people doing interesting things in content and media, plus frameworks, case studies, and whatever I'm obsessed with that week.

By the way, there's a free toolkit that pairs with this show. Frameworks and prompts for scripting, packaging, psychology, and strategy. Updated weekly, completely free: heysamarth.com/toolkit

Want to work together? samarth@heysamarth.com

How often does this podcast release new episodes?

This podcast updates daily.

Where can I listen to this podcast?

This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Information about guest appearances is not available.

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