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Visible Magic Podcast

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by Visible Magic

17 episodes
Updated Weekly
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Podcast Overview

Weekly observations on what's up in tech - AI, Blockchain and Spatial Computing. <br/><br/><a href="https://visiblemagic.substack.com?utm_medium=podcast">visiblemagic.substack.com</a>

Language

🇺🇲

Publishing Since

12/17/2023

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Recent Episodes

Episode thumbnail for Snickerdoodle's Innovative Approach to Consumer Attention and Engagement

July 8, 2024

Snickerdoodle's Innovative Approach to Consumer Attention and Engagement

<p>In a recent episode of the <a target="_blank" href="https://www.youtube.com/@VisibleMagic-Web3">Web Visions podcast</a>, Schlomo and Vic welcomed <a target="_blank" href="https://www.linkedin.com/in/gregarious/">Gregarious Narain</a>, Chief Product Officer of <a target="_blank" href="https://www.snickerdoodle.com/">Snickerdoodle</a>. The discussion centered around Snickerdoodle's new product aimed at consumer attention and engagement, providing valuable insights into their strategies and technologies.</p><p>Snickerdoodle transforms how consumer data is used by allowing users to own their "cookies" instead of tech giants. This shift empowers consumers to participate in how their data is utilized and monetized. Gregarious likened this to the Brave browser's <a target="_blank" href="https://basicattentiontoken.org/">BAT token system</a> but without the need for a special browser or token trading complexities.</p><p>Snickerdoodle introduced the Share2Earn program, a new ad model that benefits both publishers and consumers. Users can share frame-based ads, earning tokens for each interaction. The system supports any ERC-20 token, making it versatile for advertisers. For example, a user who shares an ad earns 5 DGN tokens, while the viewer also earns 5 DGN tokens, splitting the advertiser's cost of acquiring attention.</p><p>Snickerdoodle's approach has seen significant uptake among Web3 projects. The Share2Earn program has facilitated around a dozen campaigns in the past two weeks, with 50 more in the pipeline. This model is particularly effective for bootstrap phases, helping new projects gain traction on platforms like Farcaster.</p><p>Growing organically on Farcaster remains a challenge due to its nascent stage and limited user base. However, Snickerdoodle's ad units offer a solution, providing a way for projects to justify their presence on the platform. This is particularly beneficial for increasing wallet shares for new tokens or driving specific actions like RSVPs for events.</p><p>Snickerdoodle is pioneering a consumer-centric approach to data and attention management, enabling users to benefit directly from their interactions. Their innovative use of traditional ad concepts in a Web3 context demonstrates a forward-thinking strategy that could reshape digital marketing dynamics. </p><p>For more information, visit <a target="_blank" href="https://snickerdoodle.com">Snickerdoodle's website</a> or follow them on Farcaster at @snickerdoodle and @share2earn.</p> <br/><br/>This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://visiblemagic.substack.com?utm_medium=podcast&#38;utm_campaign=CTA_1">visiblemagic.substack.com</a>

Episode thumbnail for Deep dive into all things about ZkSync for builders and business

June 24, 2024

Deep dive into all things about ZkSync for builders and business

<p>In this weeks episode, we go deep into all things ZkSync as a chain, and ZkSync as a service with Dr. Nick of Factory Labs. </p><p>The amount of discussion happening right now in the space around ZK has created lots of business application opportunities, so stay for the end of the interview for some job alpha!</p><p></p> <br/><br/>This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://visiblemagic.substack.com?utm_medium=podcast&#38;utm_campaign=CTA_1">visiblemagic.substack.com</a>

Episode thumbnail for Hot week – Apple's new AI, videos from Luma.ai

June 17, 2024

Hot week – Apple's new AI, videos from Luma.ai

<p>The last week was full of interesting releases and announcements. Here is the recap.</p><p><a target="_blank" href="https://www.youtube.com/@VisibleMagic-Web3">SUBSCRIBE TO THE WEBVISIONS PODCAST</a></p><p><strong>AI now means Apple Intelligence (on Apple devices)</strong></p><p>Apple announced the launch of several new features, focusing on artificial intelligence (AI), or how they called it – Apple Intelligence, security and deep integration of AI into iOS and OSX operating systems. The most interesting for us though was application automation features and enhanced security, addressing both developer and consumer needs.</p><p>One of the key features is "App Intents," which allows users to automate applications in iOS using AI. Unlike the previous Shortcuts automation feature, which was limited and complex to use, App Intents might enable more intuitive and flexible automation. Users could direct actions in applications similarly to how they use Siri, without needing programming knowledge. Personal Jarvis might be around the corner.</p><p>Apple also spent a lot of time on UX for AI features. I liked their integration of image generation AI models, similar to those used by MidJourney, to everyday tasks, like dynamic avatars and personalized emojis generation. This eliminates the need for detailed prompts for Midjourney and simplifies the UX by providing easy-to-use, customizable visuals. This feature definitely will benefit everyday communication through Apple’s messengers.</p><p><strong>Security Concerns and AI Integration</strong></p><p>Apple's decision to partner with OpenAI for their AI needs has raised some security concerns. With OpenAI's recent staff changes and the integration of their technology into Apple's ecosystem, questions about data security have tightened. Despite these concerns, the partnership aims to enhance Siri's capabilities by leveraging OpenAI's advanced models. Users' data will be sent to OpenAI servers, prompting Apple to ensure robust security measures.</p><p><strong>Meta and AI in B2B</strong></p><p>Meta is also leveraging AI in its services, particularly in WhatsApp for B2B customer service. This move aims to improve customer interactions and streamline business processes. WhatsApp's significant usage outside the U.S. makes it a strategic platform for integrating AI to enhance service efficiency and customer satisfaction.</p><p>AI in Video generation and Search</p><p>Luma.ai released their 5 seconds text-to-video generator. It’s still not OpenAI’s SORA, but a friend of ours created a video clip for his audio album, purely on Luma.ai. Recent collaborations between MIT, IBM, and other institutions, have released video indexing capabilities. AI can now differentiate and segment video content without manual input, enhancing search precision. This technology allows users to find specific segments within videos, such as cooking steps, more efficiently, demonstrating practical AI applications beyond generative models.</p><p>Final thoughts</p><p>Apple and Meta's recent AI integrations reflect the industry's shift towards more intuitive and automated user experiences. While these advancements promise improved functionality and efficiency, they also highlight the need for stringent security measures to protect user data. The evolution of AI in application automation, customer service, and video indexing showcases its potential to transform various aspects of technology and user interaction.</p> <br/><br/>This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://visiblemagic.substack.com?utm_medium=podcast&#38;utm_campaign=CTA_1">visiblemagic.substack.com</a>

17 total episodes available

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Frequently asked questions

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What is Visible Magic Podcast?

Weekly observations on what's up in tech - AI, Blockchain and Spatial Computing. <br/><br/><a href="https://visiblemagic.substack.com?utm_medium=podcast">visiblemagic.substack.com</a>

How often does this podcast release new episodes?

This podcast updates weekly.

Where can I listen to this podcast?

This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Information about guest appearances is not available.

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