by Siddharth Bothra
Enter the world of entrepreneurs and innovators. Their Journeys. The Failures. The Tough Spots. And the Ecstasy. Website: https://sid.business
Language
🇺🇲
Publishing Since
8/28/2020
Email Addresses
1 available
Phone Numbers
0 available
January 5, 2025
<p>The story of Mikiamo begins in Agra, with 3 friends [Aakriti, her husband & Davide] chilling out discussing [drunk] business ideas in the midst of a lot of beer, wine & whisky. </p> <p><br /></p> <p>While discussing business ideas, their Italian friend [Davide] asked if he could have a shot of Limoncello -- and all of them came to the realisation that there was no proper Limoncello brand in India. Lo & behold, an idea formed in their minds.</p> <p><br /></p> <p>Why not bring this traditional Italian drink to India?</p> <p><br /></p> <p>And that's what they're doing with Mikiamo. They're brining the taste and the culture of Italy to the bustling cities of India. </p> <p><br /></p> <p>I learnt a lot about operating an alcohol brand in India from Aakriti and we spoke about a range of topics like:</p> <p><br /></p> <p>(02:00): Introduction to Aakriti Kochhar, the founder of Mikiamo Limencello</p> <p>(05:44): Aakriti’s take on the India growth story</p> <p>(06:46): Making an entry in the liquor biz + idea for Limencello</p> <p>(11:57): IDEA > REALITY</p> <p>(15:44): What’s so special about Italian lemons?</p> <p>(18:15): How is Limoncello different from whisky / wine / beer?</p> <p>(24:39): What’s the best way to consume Limoncello?</p> <p>(26:48): Strategy behind choosing Goa to launch the brand</p> <p>(29:26): How do you distribute a liquor product?</p> <p>(34:53): Expansion into other markets (Delhi / Haryana) + understanding the regulatory requirements of setting up a liquor brand</p> <p>(39:08): How is the market shaping up for Limoncello in India?</p> <p>(43:58): Talking about Pocket Dynamite + the importance of Limencello in Italy</p> <p>(49:43): What is the meaning of Mikiamo?</p> <p>(51:08): VISION FOR THE FUTURE</p> <p>(54:11): RAPID FIRE Qs</p> <p><br /></p>
October 11, 2024
<p>In this episode, I invited Jigar Mehta - founder of Honey Twigs, a company that is reshaping how we think and consume honey.</p> <p><br /></p> <p>Honey has a lot of nutrients. Rich in anti-oxidants. Better for blood sugar. Helps in healing. </p> <p><br /></p> <p>Honey is a segment which has not been disrupted for a VERY long time. The first thought that I get when I think about honey, is that it is a medicine. We're not really motivated to consume it daily.</p> <p><br /></p> <p>With Honey Twigs - Jigar is on a mission to change that perception. They make aesthetic looking 'twigs' which are mess free, naturally sourced and make consuming honey a lot of fun!</p> <p><br /></p> <p>I had a lot of fun talking to Jigar on this episode, and it was like a crash course into the business of honey. We spoke about:</p> <p><br /></p> <p>(01:58) How did Jigar get a taste of entrepreneurship & the idea to enter the world of honey?</p> <p><br /></p> <p>(06:52) The 0 to 1 journey of HoneyTwigs — creating innovative honey variants </p> <p><br /></p> <p>(14:42) Strategy to create mass market flavors for consumers</p> <p><br /></p> <p>(18:42) Disrupting the way people consumed honey</p> <p><br /></p> <p>(27:00) THE SHARK TANK EFFECT</p> <p><br /></p> <p>(32:22) Competition from new players?</p> <p><br /></p> <p>(34:13) Crystallisation = Pure Honey</p> <p><br /></p> <p>(39:12) Mythbusters on Honey</p> <p><br /></p> <p>(46:38) Key takeaways running HT</p> <p><br /></p> <p>(48:12) RAPID FIRE Qs</p> <p><br /></p> <p><br /></p>
September 2, 2024
<p>In this episode, I invited Krishi Fagwani — founder of Thrive, a company in the food aggregation space.</p> <p><br></p> <p>This space is dominated by Zomato + Swiggy, but suffers from a few issues like high restaurant commissions, low customer rewards etc.</p> <p><br></p> <p>Thrive wants to solve that. They are a restaurant first platform offering low commissions, rewarding customers for their activity with cashbacks & offering various loyalty programs.</p> <p><br></p> <p>It is a platform where restaurants & customers can thrive, together!</p> <p><br></p> <p>I had a lot of fun talking to Krishi, and it was like a crash course in the food biz. We spoke about a range of topics like:</p> <p>(00:00): Introduction </p> <p><br></p> <p>(01:42): What was it about the food industry that appealed to Krishi + how he got started </p> <p><br></p> <p>(07:09): First time entrepreneurs + executing the business plan + navigating through various iterations </p> <p><br></p> <p>(10:45): Competing w/ the BIG FISHES (Zomato & Swiggy) </p> <p><br></p> <p>(18:34): Leveraging existing business partners during COVID for growth </p> <p><br></p> <p>(20:32): Journey through the years + customer traction </p> <p><br></p> <p>(28:47): Building the ultimate platform for foodies - digitalising the word of mouth </p> <p><br></p> <p>(35:36): HYPOTHETICAL Q - would Krishi sell Thrive to Zomato? </p> <p><br></p> <p>(41:46): BLOCKER FOR FUTURE GROWTH? </p> <p><br></p> <p>(45:02): Why Krishi is not getting into QCom? </p> <p><br></p> <p>(47:36): 10Y in the industry - learnings and key takeaways </p> <p><br></p> <p>(51:56): RAPID FIRE Qs!</p> <p><br></p> <p><br><a href="https://about.thrivenow.in/" target="_blank" rel="noopener noreferer"><br></a><br></p>
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