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We Need to Talk with MJO

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by Michael John Oliver

16 episodes

Updated Weekly

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Podcast Overview

You're a small business owner who finds marketing a bit bloody annoying. It sucks up time, it costs a fair bit, and is hard to do. (But you definitely feel it when you don't do it.) Enter The Marketing Matinee. Hosted by Michael John Oliver from MJO Creative, The Marketing Matinee is like a Radio 4 show on LinkedIn. It's jam-packed with guests, panels, ideas, and value (plus music and other fun bits). Think of its as a fortnightly power hour to help you recalibrate, refocus, and rejuvenate your marketing efforts.

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Publishing Since

5/25/2023

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Recent Episodes

August 22, 2024

The Marketing Matinee Episode 03 | Kate Philips from DishedByKate

When <a href="https://www.linkedin.com/in/talktokatephillips/">Kate Phillips</a> left a career in marketing to become a recipe creator, she thought she had bid farewell to a life of ROI and brand development. Then one day, she went viral. And then she went viral again. And again. 186,000 followers later, she realised that marketing has a way of sneaking back around on you. On this episode of <a href="https://www.linkedin.com/company/the-marketing-matinee/" target="_self">The Marketing Matinee</a>, I speak with Kate about her journey from B2B marketer to making it as a food content creator. We cover: 🤷 Why creators can't ignore brand when starting out 🏆 How to capitalise on that 'viral moment' 😅 The pressure to keep one-upping yourself as a content creator 💸 The ROI that matters in food content

July 30, 2024

The Marketing Matinee | Episode 02

When does a company website start looking a little... bloated? On this week's episode of The Marketing Matinee, MJO talks with the MD of web agency <a href="https://www.linkedin.com/company/brand-new-notebook/" target="_self">brand new notebook</a> <a href="https://www.linkedin.com/in/tomgarfield/">Tom Garfield</a> about the latest trends in corporate pages. Plus, on the panel, he'll be joined by brilliant <a href="https://www.linkedin.com/in/alicewidger/">Alice Widger 🥛</a> from Milk it Digital, and <a href="https://www.linkedin.com/in/sue-fisher-6560825/">Sue Fisher</a> from LostAtSea Marketing to talk SEO, LinkedIn cringe, and what to do about marketing's age discrimination problem.

July 11, 2024

The Marketing Matinee | Episode 01

"We Need to Talk with MJO" is now "The Marketing Matinee". For our first show, we’ll be talking to Livvy Moore, who is the creative director at This Here, about why sports brands need to be asking better questions when it comes to marketing to women. Plus, Rowena Wilding from Wilding Marketing will be joining me on the We Need to Talk panel, where we’ll be exploring WTF a fractional CMO does, and whether we’ve found the worst LinkedIn ad of all time.

16 total episodes available

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Frequently asked questions

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What is We Need to Talk with MJO?: You're a small business owner who finds marketing a bit bloody annoying. It sucks up time, it costs a fair bit, and is hard to do. (But you definitely feel it when you don't do it.) Enter The Marketing Matinee.

Hosted by Michael John Oliver from MJO Creative, The Marketing Matinee is like a Radio 4 show on LinkedIn. It's jam-packed with guests, panels, ideas, and value (plus music and other fun bits).

Think of its as a fortnightly power hour to help you recalibrate, refocus, and rejuvenate your marketing efforts.
How often does this podcast release new episodes?: This podcast updates weekly.
Where can I listen to this podcast?: This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
Does this podcast accept guests?: Information about guest appearances is not available.

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