Podcast Overview
<p>這是一個創業實境 Podcast 節目，記錄著我在德國創業的大小事和所見所聞 <br /> <br />Twitter: @cherngen <br /> <br/>Powered by <a href="https://firstory.me/zh">Firstory Hosting</a></p>
Language
🇨🇳
Publishing Since
11/1/2020
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Recent Episodes
August 17, 2025
如果高度自動化可以讓人類躺平的話我會奮不顧身
<p>馬約卡葡萄園的商業模式 <br />ZARA 實體店令人腦袋爆炸的服務 <br />2025 目標是改善公司的流程及效率 <br />ERP 和 WMS <br />透過 n8n 讓公司的流程自動化 <br />LLM & AI Agent 的使用場景</p> <br /> <br/>Powered by <a href="https://firstory.me/zh">Firstory Hosting</a>
August 10, 2025
在這個不可控的世界裡我們勇往直前
<p>用吸引力法則換德國駕照 <br />Mallorca 自駕遊初體驗 <br />租車公司如何竭盡所能 upsell <br />我們竟然因為加薩戰爭被迫搬遷倉庫 <br />身旁朋友超級戲劇化的創業失敗故事</p> <br /> <br/>Powered by <a href="https://firstory.me/zh">Firstory Hosting</a>
August 5, 2023
EP 18 電商三元素之「客戶留存率」 (Retention)
<p>上集和上上集我們分別講了電商三個關鍵裡面的流量和轉換率，這集我們來完成最後一塊拼圖-客戶留存率。如同上一集結尾講到的，光是有好的流量和轉換率還是不夠，如果你想要把前面投資在流量和轉換的錢都變成可以保留下來的資產，而不單單只是一次性的費用，那客戶留存率就非常重要。 <br /> <br />本集重點：</p><ul><li>客戶留存率定義 (Retention)</li><li>軟體訂閱服務及其客戶留存率，例：Spotify</li><li>如何提升留存率？1. 產品和服務的品質 2. 提升客戶再次購買的意願 3. 降低客戶取消購買/ 再也不來購買的可能性</li><li>我們執行中的方法包括迅速的客戶服務、發送電子報、提供更多優惠給客人、集點活動、在社群上和客人互動等等⋯⋯</li></ul><p> <br />其他關鍵字：</p><ul><li>Cohort analysis</li><li>Churn rate</li><li>電子報服務軟體 Mailchimp、Klaviyo</li></ul><p> <br />Twitter: @cherngen <br /> <br />小額贊助支持本節目： <a href="https://open.firstory.me/user/ckgzkqh7lawt20903zlnm71l6" target="_blank">https://open.firstory.me/user/ckgzkqh7lawt20903zlnm71l6</a> <br />留言告訴我你對這一集的想法： <a href="https://open.firstory.me/user/ckgzkqh7lawt20903zlnm71l6/comments">https://open.firstory.me/user/ckgzkqh7lawt20903zlnm71l6/comments</a></p> <br /> <br/>Powered by <a href="https://firstory.me">Firstory Hosting</a>
21 total episodes available
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- What is 楊恩創業中?
<p>這是一個創業實境 Podcast 節目，記錄著我在德國創業的大小事和所見所聞 <br /> <br />Twitter: @cherngen <br /> <br/>Powered by <a href="https://firstory.me/zh">Firstory Hosting</a></p> - How often does this podcast release new episodes?
This podcast updates daily.
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This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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