Podcast Overview
<p>我是權自強，目前是讚點子數位行銷創辦人暨執行長，社群行銷講師與企業顧問。 <br /> <br />未來想用說的方式，和你分享關於行銷的一些想法、觀點、經驗、案例、小故事等等，希望你會喜歡。 <br /> <br />相關著作:《line@2.0官方帳號聰明升級攻略》《Line即時行銷好點子》《我們辦公室沒有人》 <br /> <br/>Powered by <a href="https://firstory.me">Firstory Hosting</a></p>
Language
🇨🇳
Publishing Since
2/10/2021
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Recent Episodes
August 15, 2021
關於日更寫作這件事
<p>最近看到一些朋友在聊日更寫作這件事，有些人表示日更不是重點，重點是要能持之以恆堅持下去，如果每天像跑百米一樣衝刺，後繼乏力就沒用了；也有些人表示其實要每天產出有料內容根本是不可能的事，當「輸出」大於「接收」時，人都被榨乾了，怎麼可能寫出什麼好內容？維持質比追求量更重要多了。 <br /> <br />但以我從很久以前就在經營部落格，中間斷了十年左右，去年底才又重新開始日更，已經堅持八個月的人來說，我並不是完全認同上面的說法。 <br /> <br/>Powered by <a href="https://firstory.me">Firstory Hosting</a></p>
February 10, 2021
好的行銷應該先從「想」開始！
<p>很多公司是突然開始想做行銷這件事的。之前可能生意都還不錯，覺得只要把自己的產品、服務顧好，客人、訂單就會源源不絕，沒想到有天發現生意好像有走下坡的趨勢，才開始緊張，想著該如何做行銷，才能恢復原本的業績？ <br /> <br />但在業績已經走下坡時，人的心情會開始焦慮，然後因為加倍努力導致時間、體力愈來愈不夠用，手上的空餘資金又變得愈來愈緊張，這時候才開始做行銷，很容易就會陷入急就章、病急亂投醫的情況，希望花最少的錢，達到最好的成效，如果沒辦法立即看到成效，就想趕快換更有用的方法，結果每個方法都做不到位，來不及看到轉換就收手，最後陷入了一個不斷失敗的惡性循環裡，直到錢都花完生意還是沒起色時，就只能失敗收攤了。 <br /> <br />究竟應該要怎麼做才對？今天來和大家分享我的看法。 <br /> <br/>Powered by <a href="https://firstory.me">Firstory Hosting</a></p>
2 total episodes available
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- What is 這樣行銷就對了?
<p>我是權自強，目前是讚點子數位行銷創辦人暨執行長，社群行銷講師與企業顧問。 <br /> <br />未來想用說的方式，和你分享關於行銷的一些想法、觀點、經驗、案例、小故事等等，希望你會喜歡。 <br /> <br />相關著作:《line@2.0官方帳號聰明升級攻略》《Line即時行銷好點子》《我們辦公室沒有人》 <br /> <br/>Powered by <a href="https://firstory.me">Firstory Hosting</a></p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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