Hi! I’m Jenny Roth, and as a copywriter, I’ve spent years helping business owners build profitable Evergreen funnels, double their launch stats, and make more money with email. Here’s what I’ve learned: A solid email marketing strategy is always built on relationships. But HOW do you build relationships with your subscribers? What do you say? What kinds of emails do you send? How do you help people look forward to YOUR emails? Pull up a seat! This show is all about helping you build a relationship-based email marketing strategy that makes sales. Welcome to the Above The Bar Copy Podcast.

Above The Bar Copy
Claim This Podcastby Jenny Roth
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Podcast Overview
Hi! I’m Jenny Roth, and as a copywriter, I’ve spent years helping business owners build profitable Evergreen funnels, double their launch stats, and make more money with email. Here’s what I’ve learned: A solid email marketing strategy is always built on relationships. But HOW do you build relationships with your subscribers? What do you say? What kinds of emails do you send? How do you help people look forward to YOUR emails? Pull up a seat! This show is all about helping you build a relationship-based email marketing strategy that makes sales. Welcome to the Above The Bar Copy Podcast.
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Publishing Since
5/4/2022
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Recent Episodes

May 2, 2025
Blogging for Business Success: A Marketing Strategy that Attracts Clients with Jenny Roth (Micro Audio Summit)
<p>Jenny Roth is a Copywriter and Launch Strategist who creates fire sales page and email copy that gets noticed for female founders with big goals + heart. <br>In this summit episode, Jenny shares the marketing strategy that is working well for her business: bringing back her blog in a very intentional and strategic way. She shares blog posts regularly that are specifically designed to lead back to her services, especially her sales page copywriting projects. These blog posts cover topics like how her offer solves problems, client success stories, and her process, all designed to attract ideal clients. She also repurposes this content for her podcast and includes it in her weekly newsletters. This strategy has helped her attract new clients via Google searches, leveraging SEO content that lives on her website and is always discoverable. Jenny’s advice is to start with long-form content that you own, and create strategic, offer-specific blog posts to build a sustainable, ongoing marketing presence.<br>To stay in touch and continue learning from Jenny, check out her <a href="https://app.showit.com/%7B%22link%22:%7B%22type%22:%22url%22,%22target%22:%22https://jennyroth.myflodesk.com/salespagetemplate%22,%22newWindow%22:1%7D%7D"><strong>FREE Resource: Free Sales Page Copy Template.</strong></a><br>With this free and oh-so-easy-to-use template, you'll create FIRE sales page copy that: Your clients love to read and buy from, increases your current conversion rate, and doesn't stress you out to write. <br>Listen to Jenny on: <a href="https://app.showit.com/%7B%22link%22:%7B%22type%22:%22url%22,%22target%22:%22https://jennyrothcopywriting.com/podcast%22,%22newWindow%22:1%7D%7D"><strong>Above The Bar Copy Podcast</strong></a></p><p>Visit her website: <a href="https://app.showit.com/%7B%22link%22:%7B%22type%22:%22url%22,%22target%22:%22https://jennyrothcopywriting.com/%22,%22newWindow%22:1%7D%7D"><strong>www.jennyrothcopywriting.com</strong></a></p>

May 2, 2025
Building Authentic Connections Through Personal Branding with Maddie Peschong (Micro Audio Summit)
<p>Maddie Peschong is a Brand photographer + Business Coach who is obsessed with teaching photographers how to build personal brands. Through coaching, digital products, and personal branding photos, she helps people show up as their full selves so they can stand out and make more money with confidence. She is the creator of the Rebrand group coaching program for brand photographers, host of the Take it Personally Podcast, and founder of the White Space Studio in Sioux Falls, SD, a place where creatives can design, dream, and collaborate while developing their own irresistible brands.<br>In this summit interview, Maddie shares that her marketing strategy is centered around personal branding. She believes that personal branding has become even more essential in 2025, as consumers are seeking to do business with people they not only trust but also like and feel a personal connection with. By bringing more of her personality into her content, such as on Instagram, her podcast, and through emails, Maddie fosters stronger connections with her audience.<br><br>To stay in touch and continue learning from Maddie, check out her <a href="https://app.showit.com/%7B%22link%22:%7B%22type%22:%22url%22,%22target%22:%22https://maddiepeschong.com/shotlist%22,%22newWindow%22:1%7D%7D">FREE Resource: The Ultimate Personal Brand Session Shot List</a><strong>.</strong><br>This shot list has 10 must-have images, plus a bonus concept that will get clients singing your praises! <br>Follow her on Instagram: <a href="https://app.showit.com/%7B%22link%22:%7B%22type%22:%22url%22,%22target%22:%22https://www.instagram.com/maddiepeschong/%22,%22newWindow%22:1%7D%7D"><strong>@maddiepeschong</strong></a><br>Follow her on Threads: <a href="https://app.showit.com/%7B%22link%22:%7B%22type%22:%22url%22,%22target%22:%22https://www.threads.net/@maddiepeschong%22,%22newWindow%22:1%7D%7D"><strong>www.threads.net/@maddiepeschong</strong></a></p><p>Visit her website: <a href="https://app.showit.com/%7B%22link%22:%7B%22type%22:%22url%22,%22target%22:%22https://www.maddiepeschong.com/%22,%22newWindow%22:1%7D%7D"><strong>www.maddiepeschong.com</strong></a></p>

May 2, 2025
Syncing Your Marketing to Your Cycle: A Unique Marketing Strategy with Ashley McDonald (Micro Audio Summit)
<p>Ashley McDonald is a is a therapist-turned-mentor for high-achieving women who are ready to break free from the pressure to always do more. With a unique blend of therapeutic expertise and lived experience, she helps women unravel the mental load, regulate their nervous systems, and redefine success on their terms—without sacrificing ambition or well-being.<br>In this summit interview, Ashley shares that her marketing strategy is to honor her natural cycle. She adjusts her work based on her energy levels—creating and promoting when she's energized and focusing on connection and content repurposing during lower-energy times. This alignment makes her marketing feel effortless and authentic.<br><br>To stay in touch and continue learning from Ashley, check out her <a href="https://app.showit.com/%7B%22link%22:%7B%22type%22:%22url%22,%22target%22:%22https://ashmcdonald.myflodesk.com/herrhythms%22,%22newWindow%22:1%7D%7D">FREE Resource: A Private Podcast: Her Rhythms</a><strong>. </strong><br>Her Rhythms is a free private podcast designed to help high-achieving women align their energy, productivity, and well-being with their natural cycles—so they can work with their bodies instead of against them. Inside, you'll get 10 short audio lessons, guided meditations for each phase, and a simple, repeatable framework to create sustainable success without burnout. <br>Follow her on Instagram: <a href="https://app.showit.com/%7B%22link%22:%7B%22type%22:%22url%22,%22target%22:%22https://www.instagram.com/ashmcdonald/#%22,%22newWindow%22:1%7D%7D"><strong>@ashmcdonald</strong></a></p><p>Visit her website: <a href="https://app.showit.com/%7B%22link%22:%7B%22type%22:%22url%22,%22target%22:%22https://ashmcdonaldmentoring.com/%22,%22newWindow%22:1%7D%7D"><strong>www.ashmcdonaldmentoring.com</strong></a></p>
123 total episodes available
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This podcast updates daily.
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This podcast is available on 8 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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No, this podcast does not typically feature guests.
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