About Accounting Industry Insights with Mark Holton
The business of accounting is constantly changing with evolving cloud technologies and process reengineering by the Government to simplify compliance processing.
Accounting practices are facing increased challenges to successfully compete in the marketplace and deliver improved value added services to business owners. To meet these challenges, practices need to assess whether they are, in fact, ready to offer a suite of powerful services.
This podcast is for you if you are looking to hear what is happening in the accounting industry, with Mark and Matt's experience and wide network sharing their knowledge with you.
The Accounting Firm of the Future Is Already Taking Shape
Mark and Matt are joined by Trent McLaren, co-founder of Vinyl, for a practical look at what AI is actually changing inside accounting firms.
Using findings from the latest Crunch Benchmarking Report as well as what Trent is seeing in firms, they dig into why higher performing firms are generating more per hour without necessarily working more, why AI adoption is still being slowed by security and change management, and where firms may be missing opportunities sitting inside everyday client conversations.
Pricing, client responsiveness, the future shape of accounting teams and how AI can support advisory work without replacing the human judgement and relationships clients still need are also discussed.
Contact Trent and find out more about Vinyl here.
If you would like to put your firm's numbers into the Crunch, or get a copy of the general report here.
Click here to find out more about the Fearless Leadership Program on 29 and 30 October at QT Gold Coast.
3 Sept 2026
What the Top 25% of Accounting Firms Are Doing Differently
The top-performing firms are not necessarily serving more clients; they are generating more value from the clients they already have.
Three years of data from The Crunch shows the top-performing accounting firms are making more from each client, writing off less, earning more from advisory and specialist services, and freeing partners from some of the traditional billable work.
Julia Thomson from Benchmarking Data and Research joins Mark and Matt to look at what sits behind those numbers and what firms can learn from them.
They also get into some of the bigger questions facing the profession. If nearly everyone is now using AI, where does the advantage come from? Are firms still measuring productivity in the right way? How do you build experienced accountants if AI starts removing the work juniors traditionally learned on? And has the accountant shortage simply become something firms now need to design around?
For firm owners and leaders, there is plenty here to challenge how you think about clients, productivity, people and where future growth will come from.
If you would like to put your firm's numbers into the Crunch, or get a copy of the general report visit: wwww.benchmarking.com.au/accounting-industry-report
Click here to find out more about the Fearless Leadership Program on 29 and 30 October at QT Gold Coast. Early bird pricing ends 26 September.
13 Jun 2026
From Standard to Stand Out: Paul Dunn on Purpose, Impact and the Future of Accounting
Mark sits down with Paul Dunn, co-founder of B1G1, four-time TEDx speaker, and one of the most influential voices in the global accounting profession, for a conversation that challenges everything firms think they know about purpose, relevance and what it actually means to serve clients well.
Paul unpacks why most firms are stuck in a sea of sameness, why impact is now a measurable strategic advantage, and what the shift from the experience economy to the transformation economy means for accountants as they navigate AI and an uncertain future.
If you've ever wondered what separates firms that truly thrive from those just surviving, this one's worth your full attention.
Paul Dunn: LinkedIn (https://www.linkedin.com/in/paulb1g1)
B1G1 website: www.b1g1.com (https://b1g1.com/)
Podcast Authority Score: 22 / 100
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