
Ad Age Ad Lib
Hosted by Parker Herren · Ad Age
4.4from 60 ratings
- 230
- Episodes
- 69
- Transcribed
- 60
- Ratings
- Daily
- Cadence
- 2017
- First episode
- 3M
- YouTube views
About Ad Age Ad Lib
Every week, Ad Age Insider helps make sense of what's happening across advertising, marketing and media—and why it matters. Hosted by Parker Herren, the show features conversations with Ad Age editors and reporters unpacking the stories they're covering, with context, skepticism and perspective beyond the headlines. From shifts in power and strategy to cultural moments shaping the business of brands, Insider connects the dots across the industry. Subscribe to stay current—and see the industry more clearly.
- Publisher
- Ad Age
- Category
- business · news
- Language
- en
- Explicit
- No
- First episode
- 22 Sept 2017
- Latest episode
- 9 Oct 2026
Latest episodes
69 of 230 episodes have a transcript.

9 Oct 2026TRANSCRIPT
Agentic shopping 101: a holiday playbook for marketers, with Brandon Doerrer

8 Oct 2026TRANSCRIPT
Weekly Report: How non-pet brands are chasing pet parent spending

2 Oct 2026TRANSCRIPT
Company culture, AI overhype and the workforce gap | Catch Up
Inside a recent episode

Agentic shopping 101: a holiday playbook for marketers, with Brandon Doerrer
Published 9 Oct 2026 · Transcript excerpt
[…] So when we talk about agenda shopping this year, it is a product discovery. It is product consideration. It is these AI agents responding to very specific questions that their users are posing to them, right? I need... This very specific, I have this very specific gift idea for this very specific person. Find me the best version of that. And then it is these AI agents finding those products, surfacing those products, and then the user taking control to actually decide if they want to purchase the things that the AI agent has shown them. And that's the reality this year. But in concept, agentic shopping would be the assistant buying the product, having it shipped out to the consumer without them having to go to the website or the store themselves after the research, right? […]
Read the full transcript with a Pod Engine plan.
See plansWho has been a guest on Ad Age Ad Lib
Names identified in recent episode analyses. Showing up to five guests.
- Brandon Doerrer
- Adrianne Pascarelli
- Adrianne Pasquarelli
- Brett Banker
- Eric Segal
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 3,157,414
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 4.4 / 5
- 57 ratings
- Spotify
- 5.0 / 5
- 3 ratings
Podcast Authority Score: 81 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 86
- Social presence
- 97
- YouTube
- 93
- Engagement
- 50
Contact Ad Age Ad Lib
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about Ad Age Ad Lib
Who hosts Ad Age Ad Lib?
Parker Herren host the show. Published by Ad Age.
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Does Ad Age Ad Lib take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
69 of 230 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
Host of Ad Age Ad Lib?
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