About ADOBO Talks Podcast: The Business Of Creativity
adoboTalks | the business of creativity is a series of high-level inspirational and educational sessions on how creativity inspires and unleashes inventive solutions — essential lessons from the best and brightest creative minds in the business.
Our mission is to inspire, educate, and uplift the creative industries, and ultimately elevate the worldwide status of the Philippine creative economy.
adoboTalks | the business of creativity is presented by adobo magazine, the word on creativity, and is produced in partnership with The Pod Network and Hit Productions. adobo magazine is the Philippines’ and one of Asia’s most influential and multi-awarded platforms catering to the marketing and communications sectors, and the creative industry as a whole.
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Publisher
adobo magazine + The Pod Network + HIT Productions
adobo Talks Podcast: The Business of Creativity | Guiding Gen Z: EY GDS Philippines Women Leaders on Building Tech Careers
Ninna Manzano interviews Audrey Samson and Pamela Repotente about how EY GDS supports women's growth, leadership, and wellness through learning, integration, and a supportive culture.
25 Oct 2024
adobo Talks Podcast: The Business of Creativity | Special Ep: YouTube Works Awards 2024 Juror on Juror
In this special episode of the adoboTalks Podcast, Manny Gonzales, Ogilvy Consulting Philippines Head and Digital Marketing Association of the Philippines (DMAP) President, and Dennis Perez, Digital Marketing, Media and dCommerce Lead for Unilever Beauty & Wellbeing Southeast Asia, sat down to interview one another about their recent experience judging the YouTube Works Awards 2024.
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4 Sept 2024
Ep. 13: Gigil Gets Real
For the season finale of the adoboTalks Podcast, Gigil Founding Partner Badong Abesamis answers burning questions about what makes the agency tick, wrestling with controversy, and comparisons to international work.
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1 Aug 2024
Ep. 12: Lessons from Things
Vogue Philippines Editor-in-Chief Bea Valdes shares lessons she's learned from a lifetime of art, design, writing, and curation, and how it all culminates in her vision for the magazine.
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
12 Jun 2024
Ep. 11: Filipino Stories, Foreign Screens
Director Erik Matti shares stories from his more than 30-year career and gives tips on creating Filipino films for a global audience.
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9 May 2024
Ep. 10: The Sound of Success
Hit Productions President and Managing Partner Vic Icasas drops by the adoboTalks Podcast to share his insights on what it takes to be the most-awarded audio production company in the Philippines.
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2 May 2024
Ep. 9: Build Your Braintrust
Tuomas Peltoniemi, Accenture Song's Managing Director | Customer Experience and Digital Transformation | SEA, catches up with host Angel Guerrero and talks about how to develop your team's innovative mindset, especially for the future.
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25 Apr 2024
Ep. 8: De-Heritage Your Mindset
Independent institutional critic and curator Marian Pastor Roces joins the adoboTalks Podcast for an enlightening conversation on the Philippines' cultural artifacts and why modern creatives need to eliminate the concept of "heritage" from their mindset.
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18 Apr 2024
Ep. 7: Disrupt Everything
TBWA\Santiago Mangada Puno Chairperson and CCO Melvin Mangada talks about developing a disruptive mindset to thrive as a creative and execute award-winning ideas.
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3 Apr 2024
Ep. 6: Put Your Brain on a Plane
180 Amsterdam Executive Creative Director Katrina Encanto drops by over Zoom to talk about her experiences working in different international markets and how they've shaped her view on creativity at a global scale.
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20 Mar 2024
Ep. 5: Freelancing without Fear
Freelance graphic designer AJ Dimarucot shares his tips on how to build a successful freelance career, as well as his thoughts on AI art.
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13 Mar 2024
Ep. 4: "New Tech: Use It or LOSE"
Denise Haak, Head of Product Design for Globe Group, drops by the adoboTalks Podcast to talk about why businesses need to embrace new technologies -- and why we need more women in tech fields.
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7 Mar 2024
Ep. 3: Unparalleled, Unconventional, Unbranded
Leo Burnett Group Manila and Publicis Group Philippines Chief Creative Officer Raoul Panes spills the secret behind Philippine advertising's most-awarded campaign yet, McDonald's The Unbranded Menu.
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28 Feb 2024
Ep. 2: Storytelling without a Safety Net
Award-winning director and animator Ronnie Del Carmen (Inside Out, Up, Batman: The Animated Series) talks about his prolific three-decade career, and shares his philosophies on why Filipino storytellers need to take more risks.
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21 Feb 2024
Ep. 1: The Big Pinoy Breakout
Congressman Toff De Venecia shares insights on how the Creative Industries Act came to be, and how it empowers Filipino creative talents to finally break out on the international stage.
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21 Feb 2024
Adobo Talks Podcast Trailer
Welcome to the Adobo Talks Podcast: The Business of Creativity. New episodes every Thursday, 7AM.
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29 Nov 2020
adobo Talks x Lazada Philippines CMO Neil Trinidad on helping the Filipino Bounce Back
#LazadaForGood (https://www.youtube.com/results?search_query=%23LazadaForGood): Purposeful to its core and adaptive by nature, Lazada has outdone itself this year by being the bloodline of MSMEs and the top of mind for Filipino consumers when they need to make a purchase.
In this exclusive interview, Lazada CMO Neil Trinidad strips down the phases, realizations, and critical decisions that Lazada has internalized as a company—in order to champion Filipino entrepreneurship and prompt economic recovery as the year draws closer to 12.12, the biggest and most festive online festival to date.
To donate to those who have been affected by typhoon #UlyssesPH (https://www.youtube.com/results?search_query=%23UlyssesPH), click lzd.co/LazadaForGood (http://lzd.co/LazadaForGood) to know more.
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29 Nov 2020
adobo Talks: Trailblazing the New Media Revolution
#adoboTalksPOV (https://www.youtube.com/results?search_query=%23adoboTalksPOV): As we face this post-digital era where the speed of technological change has brought about unprecedented levels of disruption to businesses and brands, where marketing brands to consumers are at a crucial stage, and where the speed of innovation and adoption is hastened by emerging technologies, evolving digital tools and concepts within the media space.
In this adobo Talks roundtable discussion on Trailblazing the New Media Revolution, we brought to the table the country’s leading and largest advertiser, Unilever Philippines, to showcase how they are innovating and a pioneering beyond the conventional understanding of media and leading the new media revolution. We have also invited the country head of Facebook, the head of digital services at ABS-CBN, and the managing director a dominant media agency, Mindshare.
This discussion takes a look into the future trends in media, into media consumption, the technology-driven interactions, the alternate paths to purchase, the path to connecting to consumers, the significance of data, and a peek into a cookie-less future.
Moderated by adobo magazine Editor-in-Chief Angel Guerrero, joining our are: Unilever Philippines Media Director & E-Commerce Media for SEAA, Dennis Perez; Facebook Philippine’s Country Director John Rubio; ABS-CBN Corporation’s VP, Head of Business Development / Head of Digital Services Elaine Uy- Casipit; and Mindshare Philippines' Managing Director, Abhishek Gupta.
This roundtable is co-presented by Unilever Philippines. Our drinks are from our partner, Served Manila.
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👉 Join the adobo Creative Network for free: https://forms.gle/LHhJsoShPNDgw62e9 (https://www.youtube.com/redirect?q=https%3A%2F%2Fforms.gle%2FLHhJsoShPNDgw62e9&redir_token=QUFFLUhqbXJBLVM5SmtLNi1INnZ0eFdWRnJaRG9PeUVCQXxBQ3Jtc0trZllSeWNoWlU4U0NUQTJ2UGdUd0xVY2tMU2FMRGpoR0Iyb1pYd05XM2NBMk02WHJrcWtocmxlQktxNVdmSXZ1ZHZtRExxdmdIUGkxZ01paUpBVll3OXNyQjdrWFRUbUxNY0NSRmNhQkFvaGQ5UDlHTQ%3D%3D&v=3cq91mBftqI&event=video_description)
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about adobo Talks POV
As the business of creativity rises in the center of discussion, adobo magazine takes on the lead of the narrative. Built on the foundation of adobo’s 14 years as the undisputed word on creativity, this series of episodes is curated to provoke debate about the major business issues of the day.
#adoboMagazine (https://www.youtube.com/results?search_query=%23adoboMagazine) #TheWordOnCreativity (https://www.youtube.com/results?search_query=%23TheWordOnCreativity) #TheBusinessOfCreativity (https://www.youtube.com/results?search_query=%23TheBusinessOfCreativity)
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Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
2,520,644
Score snapshot 15 Sept 2025
Podcast Authority Score: 33 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
20
Social presence
0
YouTube
86
Engagement
27
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