Welcome to Adspend, presented by Triple Whale! Hosted by Ash Melwani and Rabah Rahil, we dive into ecommerce marketing strategies and tactics for you to apply in your own business (and we also like to have fun ๐).
Success Strategies for DTC Brands with Cooper Camak
Known as the "King of LTV," Cooper Camak brings a wealth of knowledge from his 12 years at Coca Cola and his current role at Amorous, a biotech company. ๐
Cooper shares invaluable insights on how businesses can strategize around LTV, emphasizing the importance of repeat rate, time to repeat, and Average Order Value (AOV). With the current economic climate posing challenges, understanding LTV becomes paramount. ๐
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4 Sept 2023
The Inspirational Journey of an Online Business Coach with Samantha Kozuch
Samantha Kozuch is a powerhouse entrepreneur who once dreamt of med school but found her true calling in empowering women.
Discover her journey from modeling, becoming a fitness influencer, to creating the 'manuscripting Journal' - a tool designed to help women crystalize their goals and aspirations.
28 Aug 2023
Strategies for Profitable Black Friday Sales with Avi Arora
Welcome to another riveting episode of 'AdSpend'.
Today, we journey through the intricate world of 'Programmatic Ad Buying' with none other than Avi Arora.
Avi, a seasoned advertising professional, has revolutionized the way brands approach digital advertising. With a career spanning over a decade, he's been at the forefront of some of the most groundbreaking campaigns in the industry.
In this episode, we delve deep into the mechanics of real-time bidding, the evolution of digital ads, and the future trajectory of the advertising landscape. Packed with data-driven insights and expert analyses, this is one episode you won't want to miss.
For all the marketers, advertisers, and curious minds out there, this episode is a masterclass in understanding the nuances of programmatic buying.
So, plug in those headphones and let's embark on this enlightening journey together.
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