Advancing Excellence is a podcast hosted by AOE – a leading consulting firm serving the AEC industry. AOE seeks to share tips, ideas, thought leadership and even tackle the tough topics in which the answers are unknown related to DEI, marketing, events, strategic planning, crisis communication, organizational management, leadership and more. For more information, please visit our website at www.aoeteam.com.
In this episode of the Advancing Excellence Podcast, host Janice Clines, Marketing Manager for AOE, discusses the emerging trend of social media platforms becoming powerful search tools, rivaling traditional search engines like Google and Bing. Guest Amy Numbers, Vice President of Operations and Marketing Services at AOE, shares insights on how users are increasingly using Instagram, TikTok, and X (formerly Twitter) to search for information, follow influencers, and receive real-time updates. They explore the impact of this shift on brands and their digital marketing strategies, emphasizing the need for a mobile-first approach, leveraging emerging platforms like TikTok, and investing in digital advertising. The conversation highlights the importance of maintaining a strong social media presence and creating personalized content to engage audiences effectively.
Listen on YouTube: https://youtu.be/cuxhy5IZC64
22 Jan 2025
Boosting Member Engagement in Your Organization
In this episode of Advancing Excellence, host Janice Clines and guest Bryce Barker, Director of Association Management Services at AOE, discuss effective strategies to enhance member engagement. They explore the importance of personalized communication, offering valuable content, fostering a sense of community, recognizing and rewarding participation, and soliciting and acting on feedback. These strategies aim to create a connected and motivated membership, driving organizational success.
Listen on YouTube: https://youtu.be/OpucuJk23VE
15 Jan 2025
Elevating your influence by becoming a thought leader on LinkedIn
Kimberly Kayler, President of AOE and expert in strategic communication, shares actionable tips on how to elevate your influence on LinkedIn by transforming it into a powerful platform for thought leadership.
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Apple Podcasts (US)
5.0 / 5
1 ratings
Podcast Authority Score: 42 / 100
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Quality
74
Social presence
0
YouTube
0
Engagement
27
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