Agency Hour

About Agency Hour

Grow your agency to $1-$10M+/year with proven growth tactics. We ask top agency owners what's currently working for them, and we share it with you, 100% free.

Publisher

Alex Steele

Category

business · business

Language

en

Explicit

No

First episode

8 Jul 2025

Latest episode

3 Nov 2025

Latest episodes

13 episodes in the feed.

1. 

   3 Nov 2025

   The End of Clicks: Why ‘Answer Engines’ Convert 10x Better Than Search

   Jason Hu, founder and CEO of NexAd, explains how AI "answer engines" convert 10x better than search by embedding ads within high-intent chatbot conversations.

2. 

   15 Oct 2025

   How to Nuke Copycats, Build a Creator Flywheel & Turn One Channel Into Millions

   Host Oliver Brocato, Founder & CEO of Bustem, reveals how to build a creator flywheel and protect your brand from counterfeiters to generate millions in pipeline.

3. 

   7 Oct 2025

   Podcasts to Profit: Using Podcasts to Build New Client Pipeline

   Ben Albert of Real Business Connections shares how his podcast became a client-building engine, revealing strategies for guest booking, content repurposing, and community growth.

4. 

   29 Sept 2025

   Building a $3M Agency: How $6K in X Ads Drove $400K in Revenue

   Agency owner Brad Smith shares how he built a $3M business by driving $400K in revenue with strategic X ads focused on profile visits, not clicks.

5. 

   23 Sept 2025

   Bootstrapping a Pay-Per-Lead Agency: Why Difficult Clients Are Your Secret Weapon for Long-Term Growth

   Host [Host Name] interviews Christopher Kennedy, CEO of Astrafuse, about bootstrapping a pay-per-lead agency and leveraging difficult clients for growth.

6. 

   15 Sept 2025

   Neuromarketing: The 100% Success Rate That Could Render Traditional Marketing Obsolete

   Host interviews Yara Abaza, founder of YA Graphix, exploring how neuromarketing leverages neuroscience to achieve 100% success in optimizing marketing strategies.

7. 

   9 Sept 2025

   Building a B2B Growth Agency: AI Tools, Attribution Models, and Audience-Centric Strategies

   Host Andy Crestodina interviews Jennifer Mancusi, Co-Founder & CEO of Growgetter, about building a B2B growth agency using AI, attribution, and audience-centric strategies.

8. 

   2 Sept 2025

   $0 to $2M in 6 Months: Leveraging Media Buying and Strong Referral Networks

   Host James Williams, founder of Traffic & Bridges, shares how to build a referral-only pipeline and leverage the extension agency model for rapid growth.

9. 

   25 Aug 2025

   Beer Buddies or Business Partners? Balancing Camaraderie and Accountability in Agency Life

   Host Andrew Gottlieb, founder of No Typical Moments, shares insights on balancing agency camaraderie with accountability and purpose-driven growth in this interview.

10. 

    18 Aug 2025

    The Power of Focus: Building a Niche Agency Through Intentional Scaling

    Host Alex Price interviews William Russell, founder of Nerife, about intentionally scaling a niche agency through focused growth and resilience.

11. 

    7 Aug 2025

    The Rise of the One-Person Agency: How AI Automation is Redefining Business Operations

    AI has officially tilted the playing field. Cody Schneider breaks down why verticalized, productized agencies can now operate at enterprise output with tiny teams—using voice agents, UGC ad automations, and “vibe analytics” that turn raw data into decisions in minutes, not months. We get into real examples (med spas, restaurants, law firms), margins (60–70% possible), and how his new product Graphed turns connected sources (Shopify, GA, Klaviyo, ads) into instant reports, dashboards, and insights. Guest Cody Schneider — Serial entrepreneur, trend spotter, and founder of Graphed, an AI analytics platform for fast, contextual reporting. Guest Links X (Twitter): https://twitter.com/codyschneiderxx (https://twitter.com/codyschneiderxx) LinkedIn: https://www.linkedin.com/in/codyxschneider (https://www.linkedin.com/in/codyxschneider) Instagram: https://www.instagram.com/codyschneiderx (https://www.instagram.com/codyschneiderx) YouTube: https://www.youtube.com/@codyschneiderx (https://www.youtube.com/@codyschneiderx) Graphed: https://www.graphed.com/ (https://www.graphed.com/) Sponsor This episode is brought to you by Opal — spend management built for performance marketers: seamless payments and automated ad-spend control. What we cover Why “one-person agencies” win: automations, productized deliverables, and vertical focus Real margins today (and why 60–70% is doable with the right stack) Building AI ad workflows: script research → UGC video generation → editing → launch Voice agents as SDRs: replying, qualifying, and booking via Calendly 24/7 Client-facing chatbots trained on your delivery docs to reduce CS time “Vibe analytics”: asking broad questions of your data and getting actions back Graph’s thesis: data → insight → action without the BI learning curve Go-to-market: start vertical, then expand horizontal once the ICP is nailed Tools, platforms & examples mentioned HeyGen, ArcAds, Make UGC, CapCut, Stormy AI (influencer outreach + negotiation), Adam Robinson’s voice agent, EverBee (Etsy research + new ecom store), Shopify, Google Analytics, Klaviyo, CMSs, CRM agents, Jane (clinics), Clio (law), Shopify (ecom), Square case study. Timestamps 00:00 Intro + why agencies aren’t “dead” 03:45 Med-spa marketing surge and productized services trend 06:50 The one-person agency stack for Facebook ads & UGC 09:50 AI production velocity: 10-person/2-week output in hours 12:00 Voice agents that cold email, reply, and book for you 14:45 Healthcare, restaurants & law firms: phone agents that convert 18:50 Client portals: turning delivery docs into an always-on chatbot 20:55 When AI shines: fixed scopes > bespoke one-offs 23:20 Launching Graphed: charts, dashboards, insights, data-scientist chat 26:55 Broad questions → targeted data pulls → instant analysis 30:10 Positioning that sells: “data to insights fast with AI” 33:00 Pricing power, urgency, and selling outcomes vs. process 36:15 Personalization, brand voice, and dialect in AI phone agents 38:20 Why specialization/verticalization is the ultimate edge 41:10 Vertical software playbooks (Jane, Clio, Shopify) 42:50 Square’s lesson: unlock the “unserved” part of the market 43:40 Wrap + where to find Cody & try Graph Call to action Try Graphed (https://www.graphed.com/) (AI analytics for fast reporting & insights). If this episode helped, share it with a friend building an agency and leave a quick rating. 🙌

12. 

    15 Jul 2025

    From Teen Hustle to Seven-Figure Agency: Insights on Growth and Niche Focus

    Join me as I chat with AI‑agency phenom Jacob Klug about scaling Creme Digital from a hustle he started at 17 to $170K‑MRR success. Timeline: 00:00 – Niche > everything 00:42 – Meet Jacob Klug & Creme Digital 01:00 – Teen hustle → 7‑figure agency 01:29 – RFP hack: landing F500 clients 02:15 – Organic LinkedIn/X posts that print $$ 03:02 – Sponsor: Opal spend card 03:35 – Starting at 17: origin story 04:10 – First $80K month (year 2) 04:54 – Revenue split: content, ads, referrals 06:05 – Bali nights & time‑zone juggling 07:12 – Profitable ads when you’re the product 08:35 – Biggest mistake: serving everyone 09:50 – Consistency beats “secret sauce” 10:40 – Drake’s “one‑more‑step” founder mantra Key Points • Niche hard: be the biggest fish in a tiny pond and charge premium rates • RFP listings + one viral LinkedIn post = early rocket fuel • Organic social is still wildly underrated for agencies • $170K MRR today: ~60% content, 30% paid, 10% referrals • Luck matters—but showing up daily multiplies it • Hiring? Go 100% in or 100% out—no half‑measures • Consistency compounds; overnight success ≠ overnight Niching Down — Verdict: Underrated • Smaller market = clearer messaging, higher fees • Easier to dominate SEO & community mindshare Organic Content — Verdict: Untapped Goldmine • Daily LinkedIn/X posts drove the first Lovable deals • Builds trust long before cold emails land RFP Listings — Verdict: Quick‑Win Growth Hack • Bubble RFP page vaulted revenue from $30K → $60K in 30 days • Less competition; higher intent buyers Paid Ads Mix — Verdict: Only After PMF • Facebook ads profitable once case‑studies proved ROI • Keeps pipeline steady but scales cost Notable Quotes — Jacob: “You want to be the best for a very small pocket—those clients pay more and stay longer.” — Alex: “Every business sucks at first; stick around and it eventually works.” — Jacob: “Nobody has it figured out. Even Drake wakes up thinking: ‘One more step.’” SPONSOR Opal — spend management built for performance marketers. Control ad budgets, pay faster, grow smarter. FIND ME ON SOCIAL LinkedIn | https://www.linkedin.com/in/opal/ (https://www.linkedin.com/in/opal/) Site | https://www.opalspend.com/ (https://www.opalspend.com/) X | https://x.com/alexsteeleopal (https://x.com/alexsteeleopal) FIND JACOB ON SOCIAL X | https://x.com/Jacobsklug (https://x.com/Jacobsklug) LinkedIn | https://ca.linkedin.com/in/jacob-klug-37b254156 (https://ca.linkedin.com/in/jacob-klug-37b254156)

13. 

    8 Jul 2025

    Trailer

Who has been a guest on Agency Hour

Names identified in recent episode analyses. Showing up to five guests.

• Jason Hu
• Ben Albert
• Brad Smith
• Christopher Kennedy
• Yara Abaza

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Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.