
Always Be Testing
Hosted by Tye DeGrange and Tye · Tye DeGrange
4.7from 25 ratings
- 141
- Episodes
- 114
- Transcribed
- 25
- Ratings
- Weekly
- Cadence
- 2023
- First episode
- 23K
- YouTube views
About Always Be Testing
Always Be Testing explores the experiments, insights, and growth stories shaping the future of affiliate and partner marketing in B2B SaaS. Hosted by industry veterans, the show dives deep into real-world lessons from the people driving measurable impact at companies like Google, HubSpot, Ramp, Webflow, G2, and beyond. Each episode uncovers what happens when today's most innovative marketers challenge assumptions, run smarter experiments, and build programs that scale revenue through meaningful partnerships. If you’re in affiliate, partnerships, or SaaS growth — this is your front-row seat to how the best do it (and what they’ve learned along the way
- Publisher
- Tye DeGrange
- Category
- business · business
- Language
- en
- Explicit
- No
- First episode
- 31 Jul 2023
- Latest episode
- 20 Oct 2026
Latest episodes
114 of 141 episodes have a transcript.

20 Oct 2026TRANSCRIPT
#139 Brands Without Creator Partnerships Are Invisible to AI | Tye DeGrange & Dave Yovanno

13 Oct 2026TRANSCRIPT
#138 Market Research CEO: Your SaaS Ads Are Burning Cash on a Message Nobody Wants | Peep Laja & Tye DeGrange

6 Oct 2026TRANSCRIPT
#137 From CJ Call Center to Fortune 500 CMO | Sunil Kaki & Tye DeGrange
Inside a recent episode

#139 Brands Without Creator Partnerships Are Invisible to AI | Tye DeGrange & Dave Yovanno
Published 20 Oct 2026 · Transcript excerpt
[…] It may not be really what you need, but people believe it is. So if you look at how LLMs are generating those answers, the part that I find fascinating, what we should all be excited about in partnership marketing, is that they're not citing what the brand has to say. They're citing what the community has to say. They are citing creators. They're citing publishers. They're citing the reviews. All that affiliate-style content about products, we call it commerce content, is sitting out there. That's what the LLMs are sourcing and citing in their answers. Now granted, they synthesize it, right? So they're looking across... a number of different sources and giving an answer. […]
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See plansWho has been a guest on Always Be Testing
Names identified in recent episode analyses. Showing up to five guests.
- Dave Yovanno
- Peep Laja
- Sunil Kaki
- Mike Mallazzo
- Katerine Tamargo
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 22,957
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 4.6 / 5
- 19 ratings
- Spotify
- 5.0 / 5
- 6 ratings
Podcast Authority Score: 81 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 95
- Social presence
- 0
- YouTube
- 72
- Engagement
- 95
Contact Always Be Testing
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about Always Be Testing
Who hosts Always Be Testing?
Tye DeGrange and Tye host the show. Published by Tye DeGrange.
How often do new episodes come out?
The show publishes weekly, based on its RSS feed.
Does Always Be Testing take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
114 of 141 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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