Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
How these founders rebranded this 600 year old product w/ Y'all Sweet Tea
Get the Entrepreneurship Trends Report: https://clickhubspot.com/ab
It's time to get the par-tea started. And today's product promises to be the best you've ever had. Will they be able to convince the Sharks that they need a taste? Or will their $10M valuation prove too steep?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Rebranding a staple
Misleading product promises
Mobilizing untapped social influencers
Know a segment or company we should feature from Shark Tank? Let us know at podcasts@hubspot.com
Another Bite is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux. Editing by Robert Hartwig and support from Alfred Schulz.
18 Dec 2024TRANSCRIPT
Turning kids into content creators?! w/ Creator Camp
Get the Entrepreneurship Trends Report: https://clickhubspot.com/ab
Today's founders are trying to solve the iPad Kids phenomenon by giving them more reasons to be on their iPads.
Make it make sense, am I right? Their summer camp program aims to have your kids filming and editing their way to content creator success. Will the Sharks think it's tech savvy, or will they be the new haters for the next generation of online creators?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Brand defensibility
Borrowing credibility through partnerships
Positioning
Know a segment or company we should feature from Shark Tank? Let us know at podcasts@hubspot.com
Another Bite is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux. Editing by Robert Hartwig and support from Alfred Schulz.
13 Dec 2024TRANSCRIPT
What To Do When A Product Is Too Niche? w/ Chalkless
Get the Entrepreneurship Trends Report: https://clickhubspot.com/ab
In sports, it's important to be gritty, or according to today's founders, grippy.
That's right, forget about chalk, today's product promises stronger grips with a quick pat pat and clap clap. With a $10M valuation, these founders may find themselves in a sticky situation. Will the sharks bite or will they slip away?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
Expanding personas for a niche product
Product demos gone wrong
Effective storytelling
Know a segment or company we should feature from Shark Tank? Let us know at podcasts@hubspot.com
Another Bite is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux. Editing by Robert Hartwig and support from Alfred Schulz.
Inside a recent episode
How these founders rebranded this 600 year old product w/ Y'all Sweet Tea
Published 20 Dec 2024 · Transcript excerpt
[…] Where are they coming from originally? Are they doing Google searches? Are they coming from PR? Where are those main kind of areas in which someone is at least interested in my product? Then I would try to see like, okay, what distribution channels make sense then? Should we be running ads on Google search if we know that folks are going to be searching for this more often than not? So I'd start there with the data around like, what actually tracks people to your product? Then I would take a look at repeat purchases or any e -commerce trends, understanding, okay, who's actually purchasing this? […]
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