by Coffee Digital
In App je ff gaan Marthijn de Vries en Fabian Giger in gesprek met succesvolle app eigenaren, over app marketing, concept en groei. Je leert hoe je app installs krijgt, door middel van creatieve ideeën, bewezen marketingstrategieën, App Store Optimalisatie (ASO) en App Store Advertising (ASA). https://coffeedigital.nl
Language
🇳🇱
Publishing Since
10/19/2023
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July 2, 2024
<p>Eens per jaar is de grote World Wide Developer Conference (WWDC) van Apple. Tijdens WWDC kondigt Apple al zijn innovaties aan gefocust op developers, en marketeers. In deze podcast bespreken Marthijn en Fabian onder andere:</p> <ul> <li>AdAttributionKit. Betere attributie tracking</li> <li>App Store Connect Analytics API. De nieuws inzichten</li> <li>Re-engagement campagnes</li> <li>Win-back campagnes</li> <li>Apple's transparancy report 2023</li> </ul> <p>We staan ook stil bij wat er nieuw is in de Play Store, denk aan Promotional Content. </p>
November 22, 2023
Reza Firouzbakht, co-founder of Writey, shares how they achieved 1+ million users without marketing spend, leveraging ASO tactics, powerful in-app copy, and smart revenue model choices.
November 17, 2023
<p>In deze aflevering spreken we met Jasper Quak, Managing director BAGTAG. Samen duiken we in het concept van BAGTAG en hoe de app zo’n succes is geworden. Met ondertussen namelijk ruim 350k gebruikers wereldwijd en 350+ aangesloten vliegvelden.</p> <p>Want hoe zorg je ervoor dat je een miljoenen investering krijgt voor jouw app? Hoe heeft Jasper ervoor gezorgd dat luchtvaartmaatschappij met BAGTAG in zee willen gaan? Van het ophalen van investeringen tot het belang van de perfecte pitch en hoe essentieel menselijk contact is bij het aantrekken van investeerders - in deze aflevering kom je erachter.</p> <p>Daarnaast behandelen we hoe de samenwerking tussen BAGTAG en luchthavens verloopt en waarom BAGTAG volledig geïntegreerd is in de apps van luchtvaartmaatschappijen zelf. Hoe bepaal je welk verdienmodel het best is voor jouw app? Hoe zorg je dat je app rendabel is?</p> <p>En het belangrijkst: hoe zorg ik dat mijn app groots wordt?</p> <p>Tune in en komt erachter wat Jasper door de jaren heen heeft gemotiveerd om dit te behalen!</p>
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In App je ff gaan Marthijn de Vries en Fabian Giger in gesprek met succesvolle app eigenaren, over app marketing, concept en groei. Je leert hoe je app installs krijgt, door middel van creatieve ideeën, bewezen marketingstrategieën, App Store Optimalisatie (ASO) en App Store Advertising (ASA).
https://coffeedigital.nl
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