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App-solutely

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by Vermillion

5.0(4 reviews)
36 episodes
Updated Inactive
Accepts GuestsHas Sponsors

Podcast Overview

The Vermillion Podcast is for founders, CEOs, and product leaders building serious mobile companies. Hosted by Ken Vermeille, founder and CEO of Vermillion, the show breaks down the decisions behind mobile products that ship, scale, retain users, and hold up under real growth. Expect sharp conversations on hiring, product velocity, React Native, subscriptions, technical debt, AI assisted engineering, App Store friction, AI, and the judgment required to build software that compounds over years, not sprints.

Language

🇺🇲

Publishing Since

7/17/2020

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Recent Episodes

Episode thumbnail for Can AI Replace Your Software Team? What Founders Are Getting Wrong

May 17, 2026

Can AI Replace Your Software Team? What Founders Are Getting Wrong

<p>Do We Still Need Software Engineers in the AI Era? (Judgment, Accountability &amp; Real-World Incidents)Ken explains why some founders and companies are questioning the need for engineers as AI tools like Claude, Codex, Cursor, and Lovable make it possible to build quick prototypes, while big tech lays off engineers even as AI companies aggressively hire them. He argues AI mainly replaces routine implementation and grunt work, not engineering judgment: prioritization, trade-offs, architecture, tooling choices, developer experience, and the micro-decisions that compound into better products. He shares a real incident where a client’s compromised email led to Twilio abuse for an SMS scam, requiring rapid investigation, key shutdowns, payment protection, vendor coordination, security hardening, and an incident report—work that depends on experience and accountability. Prototypes are easier than ever, but owning and running software remains messy, requiring stability, testing, and responsible humans.<a href="https://www.youtube.com/watch?v=oamyNjCg6Tk">00:00</a> Do We Need Engineers01:35 Hiring Paradox Explained03:08 Typing Versus Engineering06:50 Why Humans Still Matter08:11 Twilio Scam Incident14:41 Accountability Layer15:21 Prototype Versus Business18:44 Judgment Over Implementation21:08 Closing Thoughts<a href="https://www.youtube.com/hashtag/softwareengineering">#SoftwareEngineering</a> <a href="https://www.youtube.com/hashtag/aicoding">#AIcoding</a> <a href="https://www.youtube.com/hashtag/claudecode">#ClaudeCode</a></p>

Episode thumbnail for The Non Technical Founder’s 2026 Survival Guide

January 8, 2026

The Non Technical Founder’s 2026 Survival Guide

<p>Here’s the brutal truth: You can have the best idea and the best funding, but if you build the right thing the wrong way, you are setting money on fire.</p><p>In this episode, Ken breaks down &quot;The Founder’s Guide to App Development,&quot; a tactical blueprint for non-technical founders. Stop treating your app like a hobby and start treating development like a business decision. We cover how to validate without code, why &quot;Native&quot; development is usually a trap, and how to protect your IP when hiring agencies.</p><p><strong>In this episode, we cover:</strong></p><ul><li><p><strong>(01:05)</strong> The &quot;Mom Test&quot;: Why asking friends for feedback kills startups.</p></li><li><p><strong>(02:15)</strong> The Silent Observation Test: Validating with $0.</p></li><li><p><strong>(03:45)</strong> The MoSCoW Method: How to ruthlessly kill scope creep.</p></li><li><p><strong>(06:10)</strong> Native vs. Cross-Platform: Why React Native is the smart business choice.</p></li><li><p><strong>(07:30)</strong> Monetization: Why you must charge from Day One.</p></li><li><p><strong>(08:45)</strong> The Contract: How to ensure you actually own your code.</p></li></ul><p><br></p><p><strong>Connect with Ken:</strong></p><ul><li><p><strong>LinkedIn:</strong> <a href="https://www.google.com/search?q=https://www.linkedin.com/in/kenvermeille&authuser=3" target="_blank" rel="noopener">Ken Vermeille</a></p></li><li><p><strong>Agency:</strong> <a href="https://vermillion.agency" target="_blank" rel="noopener">Vermillion</a></p></li></ul>

Episode thumbnail for 7 Ways to Tighten Up Your Mobile App Onboarding and Boost Activation

October 24, 2025

7 Ways to Tighten Up Your Mobile App Onboarding and Boost Activation

<p><strong>Struggling to keep users engaged with your mobile app?</strong></p><p>You are not alone. Every year, thousands of apps lose more than half of their new users within the first week. The problem usually is not the idea or the design. It is the onboarding experience. In this episode of Absolutely, host <strong>Ken Vermeille</strong>, a seasoned developer, founder, and mobile onboarding expert, breaks down the <strong>seven essential strategies</strong> every app builder must master to turn first-time users into long-term loyal customers.</p><p>Ken explains how to simplify the first 60 seconds so users immediately understand what your app does and why it matters. You will discover how to inject real personality into your onboarding flow, reveal features at the right time to build confidence, and align your onboarding process with your app’s core engagement loop. He also covers how to personalize early experiences using data and behavior patterns, track the right metrics to measure success, and close your onboarding journey with a meaningful win that creates emotional investment.</p><p>This episode goes beyond theory. It is packed with actionable insights, real-world examples from successful startups and enterprise apps, and honest, straightforward advice that cuts through the noise. If you are tired of vague marketing talk and want clear, tactical methods that actually improve user activation and retention, this episode delivers exactly that.</p><p>You will learn:</p><ul><li><p>How to design an onboarding experience that feels natural and effortless</p></li><li><p>The psychology behind user drop-off and how to fix it</p></li><li><p>Why most apps fail in the first 60 seconds and how to avoid it</p></li><li><p>How to turn analytics into real onboarding improvements</p></li><li><p>What it takes to create a user journey that converts and retains</p></li></ul><p>Whether you are a startup founder, product manager, UX designer, or developer, this conversation gives you the clarity and strategy to build a user onboarding process that gets results. By the end, you will know exactly how to build trust faster, increase retention, and create an app experience that people genuinely love to use.</p><p>Listen to this episode of Absolutely with <strong>Ken Vermeille</strong> to discover how to transform your mobile app’s onboarding from a confusing first impression into a powerful growth engine for your business.</p><p><br></p>

36 total episodes available

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Frequently asked questions

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What is App-solutely?

The Vermillion Podcast is for founders, CEOs, and product leaders building serious mobile companies.

Hosted by Ken Vermeille, founder and CEO of Vermillion, the show breaks down the decisions behind mobile products that ship, scale, retain users, and hold up under real growth.

Expect sharp conversations on hiring, product velocity, React Native, subscriptions, technical debt, AI assisted engineering, App Store friction, AI, and the judgment required to build software that compounds over years, not sprints.

How often does this podcast release new episodes?

This podcast updates inactive.

Where can I listen to this podcast?

This podcast is available on 7 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

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