At the intersection of AI, people, and getting stuff done.
Applied Intelligence
Claim This Podcastby Imteaz Ahamed
5.0(6 reviews)
21 episodes
Updated Bi-weekly
Accepts GuestsHas SponsorsLocation 🇺🇸
41
Podcast Authority
BetaFairBased on show quality, social media presence, reviews, charts, and more
Quality35
Social0
YouTube82
Engagement32
Podcast Overview
At the intersection of AI, people, and getting stuff done.
Language
🇺🇲
Publishing Since
6/10/2023
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41
Podcast Authority
BetaFairBased on show quality, social media presence, reviews, charts, and more
Quality35
Social0
YouTube82
Engagement32
7
Excellent Areas
1
Good Performance
11
Growth Opportunities
excellent
Episode Length
53 minutes
Performing excellently!
good
Show Experience
19 episodes over 2.1 years
Recommendations available
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poor
Publishing Consistency
Every 40 days
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Recent Episodes
December 8, 2025
Why Data Clean Rooms Are the Future of CPG and Media Collaboration
<p><strong>What do data clean rooms really do—and why should every CPG leader care?</strong></p><p><br></p><p>In this episode of Applied Intelligence, I sit down with Puneet Gangrade—one of the leading voices in privacy-enhancing tech and data clean room adoption.</p><p><br></p><p>We unpack how clean rooms are transforming everything from retail media to supply chain visibility, and why every brand, publisher, and platform needs a long-term clean room strategy.</p><p><br></p><p>Puneet also breaks down:</p><ul><li><p>How clean rooms evolved from pharma to ad tech</p></li><li><p>The hidden role of cryptography and trust engineering</p></li><li><p>Non-media use cases (QSR, loyalty, inventory, finance, CPG)</p></li><li><p>Why the real challenge isn’t tech—it’s politics, intent, and trust</p></li><li><p>What it takes to scale clean rooms (hint: org design and full-time owners)</p></li><li><p>The future intersection of AI + privacy—and what to watch out for</p></li></ul><p>This is a must-watch if you care about data-driven growth, privacy, and cross-party collaboration.</p><p><br></p><p><strong>Timestamps:</strong><br><strong>00:00 –</strong> The Hidden Revolution Behind Data Clean Rooms<br><strong>02:10 –</strong> What Clean Rooms Really Do (And Why Everyone’s Confused)<br><strong>06:20 –</strong> Privacy Meets Personalization: The Cryptography Shift<br><strong>10:30 –</strong> How Amazon Quietly Opened the Clean Room Floodgates<br><strong>15:00 –</strong> The Wildest Use Cases: From QSRs to Airlines<br><strong>24:50 –</strong> Building Trust Without Sharing Data<br><strong>31:00 –</strong> The Question That Determines Every Clean Room’s Value<br><strong>35:00 –</strong> The Politics No One Talks About in Data Collaboration<br><strong>40:00 –</strong> Turning a Pilot Into a Scalable Clean Room Engine<br><strong>46:00 –</strong> Why Clean Rooms Are Replacing CDPs<br><strong>52:00 –</strong> The One Skill Every Modern Marketer Needs<br><strong>56:00 –</strong> How Reallocating Spend Drove 10% Extra Revenue<br><strong>1:02:00 –</strong> Why Every Cloud Platform Is Rushing to Build Its Own<br><strong>1:08:00 –</strong> The Tension Between AI and Privacy That Keeps Puneet Up<br><strong>1:16:00 –</strong> The Rule That Defines the Future of Data Collaboration</p><p><br></p><p>🎙️ <strong>Guest: </strong><a href="https://www.linkedin.com/in/puneetgangrade/" target="_blank" rel="noopener noreferer">Puneet Gangrade</a> , <a href="https://www.linkedin.com/company/liveramp/" target="_blank" rel="noopener noreferer">LiveRamp</a></p><p><a href="https://linktr.ee/imteaz">My Social</a></p><p>Watch the Full episode <a href="https://youtu.be/T5cO14kUoZo">here</a>.</p>
September 29, 2025
CPG Media’s AI Tipping Point: Strategy, Automation, and the Next 12 Months
<p>I break down where retail media is headed—and why AI agents, owned ad accounts, and centralized data are now non-negotiables for CPG brands.</p>
July 14, 2025
Why Most AI Strategies Fail—and What Execs Must Do Differently
<p><strong>Most execs operate on “vibe knowledge.” Here’s how to lead AI transformation with clarity and speed.</strong></p><p><br /></p><p>What do executive decision-making, eCommerce innovation, and AI implementation all have in common? They’re often guided by gut feel—rather than data. In this episode of Applied Intelligence,<a href="https://www.linkedin.com/in/chrisaperry/" target="_blank" rel="ugc noopener noreferrer"> Chris Perry</a> (Chief Learning Officer, firstmovr) and <a href="https://www.linkedin.com/in/oskarkaszubski/" target="_blank" rel="ugc noopener noreferrer">Oskar Kaszubski</a> (Chief Growth Officer, firstmovr) pull back the curtain on what’s really holding companies back from meaningful change.</p><p><br /></p><p>We go deep on:</p><ul><li><p>The difference between core knowledge vs. vibe knowledge</p></li><li><p>Why retailers need to stop treating AI like it’s magic</p></li><li><p>The “Fourth Mover” strategy that may actually be smarter than being first</p></li><li><p>What makes AI operationally useful instead of just shiny</p></li><li><p>How retail media is breaking org structures—and what to do about it</p></li><li><p>Why incremental KPIs are killing transformation</p></li><li><p>What we can all learn from eCommerce’s last 15 years (aka the “training ground”)</p></li></ul><p>Whether you’re a CPG exec, AI optimist, or digital transformation skeptic, this conversation is a must-listen.</p><p><strong>Timestamps</strong></p><p>00:00 – Intro</p><p>03:12 – Retail media is an operating model, not a channel</p><p>12:00 – Want change? Change what you measure</p><p>17:18 – Vibe knowledge vs. core knowledge in the C-suite</p><p>26:05 – The AI treadmill is speeding up</p><p>33:00 – Why AI didn’t fail—you did</p><p>53:51 – We don’t have 15 years to figure this out</p><p>1:16:24 – The last 15 years was just training</p><p><br /></p><p>🎙️ <strong>Guests</strong>: <a href="https://www.linkedin.com/in/chrisaperry/" target="_blank" rel="ugc noopener noreferrer">Chris Perry</a> & <a href="https://www.linkedin.com/in/oskarkaszubski/" target="_blank" rel="ugc noopener noreferrer">Oskar Kaszubski,</a> <a href="https://firstmovr.com/" target="_blank" rel="ugc noopener noreferrer">firstmovr</a></p><p><a href="https://linktr.ee/imteaz" target="_blank" rel="ugc noopener noreferrer">My Social</a></p><p>Watch the Full episode <a href="https://youtu.be/wPkj9zOZqo4" target="_blank" rel="ugc noopener noreferrer">here</a>.</p>
21 total episodes available
Deep-dive analytics for Applied Intelligence
Frequently asked questions
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- What is Applied Intelligence?
- How often does this podcast release new episodes?
This podcast updates bi-weekly.
- Where can I listen to this podcast?
This podcast is available on 7 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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