You’re listening to What’s E-coming. An Ask Phill podcast where co-founders Martijn Wijsmuller and Paul Veen have a conversation with e-commerce founders and experts to talk about the future and development of the ecommerce industry. Just so you know what's e-coming.
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#20: Love Stories - Disrupting the lingerie industry with women's empowerment
Join us for a chat with Love Stories, the Dutch brand transforming the lingerie industry with a unique approach centered around women's needs and preferences. In this episode, we have the pleasure of sitting down with Claudia Moron, the Head of Ecommerce at Love Stories. Together, we'll explore how this innovative brand, crafted by and for women, is making a significant impact with its creative, customer-focused strategies and reshaping the way we think about lingerie.
Love Stories stands out for its unique blend of comfort, style, and self-expression, tailored specifically to the modern woman. Claudia shares the brand's journey, highlighting how their commitment to understanding and responding to women's needs has been central to their success. From embracing headless CMS for a flexible ecommerce platform to implementing Gorgias for personalized customer interactions, Love Stories exemplifies cutting-edge strategies in digital retail.
Get ready for an insightful look into a brand that's as bold and authentic as the women it represents.
6 Nov 2023
#19: Denham - where passion for denim meets global ambitions - a journey from West to East.
Today's a journey from Amsterdam to Asia as we chat with Jason Denham, the creator behind Denham. We're exploring the incredible story of this brand and how it conquered the Asian market while staying dedicated to quality.
In our exploration, we'll delve into Denham's triumphs and the challenges they've faced on their path to success. Discover how Jason Denham strategically utilized collaborations to shape Denham's unique identity in the world of fashion and denim, forging connections between East and West. Join us for an engaging discussion about Denham's evolution, from its humble beginnings to its strategic embrace of collaborations, all while nurturing a steadfast love for denim.
Today we’re talking about a subscription-based approach in ecommerce: how it differs from traditional purchasing, how it benefits the customer and the company and what the main challenges are of this approach. For this we’re diving into the world of grooming and shaving with a company that's revolutionising the way men approach their daily routines. Joining us today is Luc from Boldking, a trailblazer in the shaving industry known for their unique subscription model. We’ll hear all the insights into how they run such a successful subscription based store and a deep dive into their omnichannel strategies.
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