A podcast hosted by Adam Shoemaker and Mason Aronson, two long-time drinking buddies, roommates, and best friends. Join us as we talk our journey in food, beverage and all things hospitality.
In this special send-off episode, Mason and Adam raise a glass to life’s highs, lows, and everything in between. They talk about the importance of celebrating—not just the big wins, but also the lessons that come with losses—and share the beverages that make those moments memorable. From bubbles and bitters to comfort pours, it’s all about marking the occasion.
As The Assemblage Beverage Podcast takes a pause, Mason heads to Italy to celebrate his birthday, while Adam and his wife prepare to welcome their first child. To all our listeners: thank you for tuning in, sharing a glass with us, and being part of our journey through 90 episodes. This isn’t goodbye forever—just a pause while we celebrate some big life moments. We can’t wait to raise a glass with you again soon. Until then, keep exploring, keep tasting, and keep celebrating.
Question of the Day: What is the next celebratory event in your life?
Shoutout to our Sponsor, Shoe's Pizzeria! We are here to celebrate Mason's early birthday and Adam and Olivia!! This podcast is dedicated to baby shoe sponsored by Shoe’s Pizzería. I think I can say for everyone, we cannot wait to welcome him into this world and join our crazy life! You know the first word will be Pizza! Go tell Chris that Mason, Adam and Baby Shoe sent you! Go check out Shoe’s at 3300 N. Calumet Avenue in Valparaiso, IN.
4 Sept 2025
89: Seltzer Craze
In this episode, Mason and Adam crack open the world of hard seltzers—from the grocery aisle classics to the bar-ready craft versions. They break down the difference between malt-based seltzers (the kind that built the craze with mass appeal, light profiles, and beer-adjacent production) versus spirit-based seltzers made with vodka or tequila (bringing cleaner flavor, higher-quality ingredients, and cocktail-like versatility).
The guys discuss how each category fits into the wider drinking culture, where malt still dominates shelves, and how spirit-based seltzers are carving out space as premium, occasion-driven choices.
Question of the Day: Malt or Spirit based seltzers?
Sponsor: Bubble bubble pop. Crack sizzle bubble bubble pop. Crisp refreshing. Mmmmmm mmmmmm gooood. That’s the sound of a refreshing drink. And you know what goes so good with refreshing drinks? Shoes pizza! Go to tell Chris you need some good pop with your amazing hand made pizza by the man myth the legend himself. Don’t forget to mention Adam and Mason sent you. Go check out Shoe’s at 3300 N. Calumet Avenue in Valparaiso, IN.
21 Aug 2025
88: Flavor Architect
In this flavor deep dive, Mason and Adam pull back the curtain on how flavors are built. From the chemistry behind natural extracts to the artistry of crafting artificial flavor compounds, they explore the science and creativity that shape what we taste in our glasses. Whether it’s the citrus pop in a spritz, the vanilla in your bourbon, or the tropical notes in a hard seltzer, the boys break down how these flavors are created—and why they matter.
Question of the Day: When picking a beverage, what flavors do you tend to lean towards?
Shoe's Pizzeria Ad Read: Today’s podcast is all about flavor and learning how the architect builds and balances that flavor. You know who has been a flavor architect for over 15 years? Chris from Shoe’s Pizzeria. They have been crafting unbelievable flavors from their hot and cheesy pizza, crispy and spicy wings, salty fries, and frosty draft beer. Go check out Shoe’s at 3300 N. Calumet Avenue in Valparaiso, IN. Tell Chris that Mason & Adam say what’s up dog.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
1,169
Score snapshot 15 Sept 2025
Apple Podcasts (US)
5.0 / 5
5 ratings
Spotify
5.0 / 5
17 ratings
Podcast Authority Score: 55 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
52
Social presence
0
YouTube
68
Engagement
77
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