At ATOMIC, we believe everyone in our community has something powerful to share. That’s why, on this show, we pass the mic to our members - small business owners, creators, and entrepreneurs who’ve been there, done it, and are ready to teach what really works.
Each episode is led by a different member, delivering a practical, bite-sized masterclass in their area of expertise - from marketing and sales to systems, scaling, and beyond.
No gurus. No fluff. Just real strategies, from real business owners, to help you grow.
084 - From Invisible Expert to Industry Name: The Framework Thinking® Method with Susanna Reay
If you're building a service business on a serious growth path, being good at what you do isn't enough — you need to be the obvious choice. In this ATOMICAST episode, best-selling author Susanna Reay shares the core premise behind Framework Thinking®: a methodology that gives shape to complex ideas so they travel further, land with impact, and position you as the go-to in your space. Whether you're a consultant, coach, or transformation specialist, this is the thinking shift that separates the recognised from the remarkable. Take the free Authority Style Quiz linked below to discover your natural positioning style.
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Generate your FREE Personalised Authority Blueprint by Susanna Reay of Framework Thinking®
https://susannareay.com/authority-style/ (https://susannareay.com/authority-style/)
2 Mar 2026
083 - From comment to conversion: How to get a 90% conversion rate from your Instagram content, without ads! with Mel Eilers
It's all going down in the DMs! This Atomicast, hosted by Mel Eilers of Socially Sound, will show you exactly what DM automation via Manychat is, and how and why you should be adding it into your marketing mix to ensure a seamless flow of sales and leads.
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DM automation freebies from Mel Eilers of Socially Sound - free Manychat trial, list-building guides for specific business types, and Instagram DM Starterkit:
https://www.sociallysound.co.uk/free-guides/ (https://www.sociallysound.co.uk/free-guides/)
5 Jan 2026
082 - How to pitch yourself as a go-to expert and get featured in the press with Rosie Davies-Smith
Be the expert journalists want to feature.
Hosted by PR Dispatch founder Rosie Davies-Smith, this ATOMICAST shows you how to turn your expertise into standout press opportunities – and secure coverage that builds your reputation and your brand.
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100+ powerful hooks for eCommerce marketing & PR from Rosie Davies-Smith
https://www.academy.prdispatch.com/resource/winning-pitch-hooks-for-pr-success (https://www.academy.prdispatch.com/resource/winning-pitch-hooks-for-pr-success)
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