Automation For Agencies

About Automation For Agencies

Not every AppSumo deal is built for agencies. Automation For Agencies cuts through the noise, founder interviews, real talk, and an agency lens on every tool. If you're managing clients, white-labeling, or building at scale, this is the feed you've been missing.

Publisher

Drew Rattray

Category

business · technology

Language

en

Explicit

No

First episode

6 May 2026

Latest episode

26 Oct 2026

Latest episodes

15 episodes in the feed.

1. 

   26 Oct 2026

   Reap: Dub, clip and caption in 10 languages from one prompt

   Most video tools make you finish one job before you start the next. Reap just removed that limit. Usama Abid, founder of Reap, demos the new agent-first workspace: one prompt dubs a video into 10 languages, clips every version and captions them all. Reap is one of the first tools I bought on AppSumo, and it is still shipping years later. In this episode: How Reap clips, captions, dubs into 80+ languages and schedules from one place Running Reap from Claude or your own agent through MCP Brand templates that keep agent-made clips on brand Team seats today, multi-workspace for agencies coming on a new plan Why Usama is moving Reap away from synthetic content

2. 

   14 Oct 2026

   ZeroRank

   Is tracking how ChatGPT and Perplexity describe your clients a real service you can bill for, or is AI visibility just SEO reporting with a new label on it? Drew sits down with Kelvin, founder of ZeroRank, the AI search visibility platform that had a very successful run on AppSumo. ZeroRank tracks how brands show up in ChatGPT, Google AI Overviews, Perplexity and the rest, shows the sentiment behind each mention, and traces every recommendation back to the exact page the model learned it from. Kelvin pitched this idea three years ago and got told it was nonsense, that nobody was leaving Google. Then Google itself went AI-first. In this episode he walks through the product live and makes the case that the game got reset, which means competing with a HubSpot is possible again if you can actually see where you stand. What we get into: - Why AI search volume looks low and converts anyway. "Best attorney in New York" versus "best attorney in New York who handles divorces" is the whole shift. - The agency setup: a workspace per client, unlimited seats on every plan, white-label dashboards, client reports sent from your own domain, and 100 workspaces on the top tier. - Pitch workspaces. Drop in a prospect domain, ZeroRank finds the marketing contact, drafts the message, and you send in two clicks. - Copilot and Agent Brain, plus the version coming next that stops asking permission and just does the work every day. - REST API and MCP, and the people already building their own tools on ZeroRank as a backend. - Real numbers. 300K impressions and 3.2K clicks in three months using their own tool, 44K of those from AI search alone, and one AppSumo buyer who saw movement in two days. - What is shipping next: local AI search for plumbers and lawyers, a mobile app, and an ad spy tool for ChatGPT ads. - Why Kelvin and his co-founder took no venture money, kept the team at 10, and why he personally handled 1,300 support tickets during the AppSumo months. Drew also asks the question every Sumo-ling wants answered: are they coming back to AppSumo? You get an honest answer instead of a promise. ZeroRank: https://zerorank.ai (https://zerorank.ai)

3. 

   5 Oct 2026

   AIWriteBook: Print Ready KDP Files

   This episode covers what an agency owner needs to know before putting AIWriteBook to work: why Mykyta Chernenko built it for authors who have written a book before, how it differs from a one-prompt chatbot on long-form work, where White-Label Depth and Multi-Client Management stand today (no client-facing layer and no workspaces), why Reseller Viability comes down to unconfirmed resale terms, why the founder does not see an API or MCP as a priority, and the public roadmap that has already produced an audiobook studio, bring-your-own-key and the formatter.

4. 

   22 Sept 2026

   Borumi: Claude Edited This Video Live

   About the show: Automation for Agencies (AFA) is the podcast where AppSumo founders meet agency owners. Host Drew Rattray scores every tool against the Agency Viability Score (AVS) rubric, white-label depth, multi-client management, reseller viability, integration flexibility, and roadmap confidence, so agency listeners know what's actually worth buying. Learn, launch, scale. Guest bio: Federico Terzi is the founder of Borumi, a desktop video creation studio built by Spandino AB in Sweden. A software engineer by trade and a lifelong freelancer, he is also the creator of the open-source text expander Espanso, and he grew a programming YouTube channel to about 10,000 subscribers before building the tool he wished he had for making educational video. Bootstrapped, he has been full-time on Borumi for almost a year. Key quotes: "Many times the lifetime deal is kind of like a gold rush. You pay for it and then the founder disappears after 2 months. But [Borumi]'s been around for 2 years and I have plans for the next 5 years." -Federico Timestamps: 00:00: Intro and episode framing 01:01: What Borumi is and who it is for 03:49: Why guided scenes beat a full video editor 06:03: Why Borumi is not a white-label tool 07:19: Live demo of the script, record and edit workflow 09:00: Claude runs silence removal and captions through the MCP 12:04: Can Claude edit the whole video? Not yet 14:31: Three agency features coming in the next 6 months 17:12: How Borumi came to be 19:20: Why a one-time license works for a desktop app 22:33: Lifetime updates and why the MCP costs him nothing 23:53: Staying bootstrapped and a possible agency lifetime plan Resources: Get Borumi for $79 Lifetime (https://borumi.com/?atp=auto) Affiliate disclosure: Reviews are scored independently against the AVS rubric and are never adjusted based on commercial relationships. Read the full methodology at automationforagencies.com/avs.

5. 

   23 Aug 2026

   Remalt: This AI Tool Replaced Poppi

   About the show: Automation for Agencies (AFA) is the podcast where AppSumo founders meet agency owners. Host Drew Rattray scores every tool against the Agency Viability Score (AVS) rubric, white-label depth, multi-client management, reseller viability, integration flexibility, and roadmap confidence, so agency listeners know what's actually worth buying. Learn, launch, scale. Guest bio: Akash is the founder of Remalt, an AI content workspace built around a visual whiteboard instead of a linear chat thread. A former agency owner himself, he built Remalt after growing frustrated with the cost and output quality of a competing AppSumo AI content tool, and designed the product around per-group custom instructions, a shared prompt library, and fully transparent coin-based usage tracking. Key quotes: "Our brains do not work in this manner where we are just typing in things and we are expecting results. We connect dots, we connect different, different things." -Akash Timestamps: 00:00: Intro and episode framing 00:43: What Remalt actually does 01:53: Remalt's ideal customer profile 02:48: Live demo begins, AI workflow walkthrough 06:46: Custom instructions and the prompt library 13:56: Voice matching and content repurposing in action 23:35: LinkedIn infographic generation from finished copy 24:12: Multi-client boards and folder organization 25:05: API access and MCP tooling status 25:57: White-label roadmap and reseller structure 28:00: Comparing Remalt to Poppy 31:27: Closing thoughts and roadmap outlook Resources: FREE Remalt Playbook PDF (https://automationforagencies.com/playbooks/remalt) Affiliate disclosure: AFA may earn a commission if you buy Remalt through our AppSumo link. Reviews are scored independently against the AVS rubric and are never adjusted based on commercial relationships. Read the full methodology at automationforagencies.com/avs.

6. 

   31 Jul 2026

   This Founder Launched a Feature Live on Our Podcast

   About the show: Automation for Agencies is the podcast where AppSumo founders meet agency owners. Host Drew Rattray scores every tool against the Agency Viability Score (AVS) rubric, white-label depth, multi-client management, reseller viability, integration flexibility, and roadmap confidence, so agency listeners know what's actually worth buying. Learn · Launch · Scale. Guest bio: Nizamudheen Valliyattu is the founder of Dale (getdale.com), a demo automation platform that delivers personalized, self-serve product demos with per-contact intent tracking. Before Dale, he sold a single product into banking, healthcare, and insurance buyers, ncluding Citibank and GE Healthcare across 20+ countries. He built Dale to solve the personalization problem that created Timestamps: 00:00 — Intro 00:17 — What Dale does: personalized demos at scale 01:21 — Branched demos for multiple personas and industries 04:15 — The agency scenario: branding and client rosters 06:27 — Workspaces: per-client branding, users, and data isolation 07:36 — API, webhooks, and the HubSpot launch announced on-air 09:12 — Segments and campaigns: automated follow-up as an SDR 10:12 — The GE Healthcare story: 7 months to a first reply 10:50 — Team management, Partner Center, and lead scoring 12:29 — The AI agent that answers live inside demos 13:47 — Four use cases: outbound, inbound, onboarding, training 17:54 — What buyers should know + the free trial 20:08 — The agency selling angle: analytics instead of guessing Resources: Free Dale Playbook: https://automationforagencies.com/playbooks/dale Purcahse Dale here: https://goto.automationforagencies.com/dale Affiliate disclosure:

7. 

   9 Jul 2026

   Poko Motion: Strong output economics; agency features still on the roadmap

   About the show: Automation for Agencies is the podcast where AppSumo founders meet agency owners. Host Drew Rattray scores every tool against the Agency Viability Score (AVS) rubric — white-label depth, multi-client management, reseller viability, integration flexibility, and roadmap confidence, so agency listeners know what's actually worth buying. Learn · Launch · Scale. Guest bio: Kushal Poddar is the founder of Poko Motion (poko.video), a desktop app that turns a website URL, PDF, deck, or asset folder into a finished motion-graphics video for $5–8, rendered locally. It's his second venture — his first, an AI companion platform he scaled last year, burned through demo videos faster than any editor could deliver, so he built the editor out of the loop. Poko launched June 2, 2026 and sits around 4.5 on Trustpilot. Key quotes: "It's a total desktop app, everything stays locally, you don't need to upload anything on cloud, no data risk, nothing, everything stays local." Timestamps: 00:00 — Intro 00:48 — Why Kushal built Poko: editors charging thousands per video 02:35 — Fully local desktop app: no cloud, no tracking 04:02 — Live demo: website URL to video in one prompt 05:27 — Pricing: ~$5 a video, zero markup on AI usage 07:22 — BYOK and connecting a Claude subscription 08:19 — Local models: near-zero marginal cost on your own GPU 09:45 — MCP servers: publish to YouTube, Meta, and Google Ads 11:23 — Five parallel agents and the Agent Canvas 13:41 — The $8 two-minute demo, cloned voice included 15:19 — Client workspaces and brand kits: five to six days out 17:54 — Roadmap: animation maker, per-brand memory, UGC + motion 19:48 — Traction: 4.5 Trustpilot, 85% agency owners, 24-hour support Resources: Poko Motion Playbook (https://automationforagencies.com/playbooks/poko-motion) Poko Motion Lifetime Deal (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbXRpTWlaWmpKemhDb3V5eTI1SnJVTE1OemYzQXxBQ3Jtc0trSUZqbjQxUkhrbXpBdGlRdE1tOFAzaEU4YzNaV2RlOFRFeDFZbU1YNFRvSFFLaWw1YUlnVVpHNFRRbUM5WGJzTDRoTmphZklGVjBFb2N6RmltY1dGejdRQVhYTEkzVTVPLWlzVVc5OGZjYXBHNmlPbw&q=https%3A%2F%2Fgoto.automationforagencies.com%2Fpoko&v=zbVKY6iB_vE) Affiliate disclosure:

8. 

   1 Jul 2026

   Nexuscale: Run LinkedIn and cold emails from one platform

   About the show: Automation for Agencies is the podcast where AppSumo founders meet agency owners. Host Drew Rattray scores every tool against the Agency Viability Score (AVS) rubric — white-label depth, multi-client management, reseller viability, integration flexibility, and roadmap confidence — so agency listeners know what's actually worth buying. Learn · Launch · Scale. Guest bio: Kevin Kariuki is the founder of Nexuscale, a sales outreach platform that runs email and LinkedIn campaigns from a single platform built on its own LinkedIn and SMTP infrastructure. After a strong AppSumo lifetime-deal run, Kevin's team rebuilt the platform's sending engine inhouse, owned mailboxes, sending IPs, domain purchase, and an internal warming network, and added AI agents that personalize and qualify outreach end-to-end. Key quotes: "It essentially allows you to do 70 or 80 percent of what you'd want to do in terms of outreach inside one platform. And that remaining 20, 30 percent, we're closing that gap in the next six months." Timestamps: 00:05 — Intro 00:37 — What Nexuscale is and the tool-sprawl problem 01:47 — What makes it different: all channels in one platform 03:21 — Building its own SMTP infrastructure 04:16 — White-label: two paths (as-is and API build) 06:36 — Screen tour: domains, mailboxes, warming network 08:57 — LinkedIn outreach without Premium 10:42 — The first-login onboarding flow 13:53 — AI agents that personalize and qualify replies 16:29 — Roadmap: post-engagement leads, voice, cold-dial 18:36 — Team management and unlimited brands per login 19:01 — Best fit: agencies running both channels Resources: FREE NexusScale Playbook Get NexusScale (https://www.nexuscale.ai/) Affiliate disclosure: Automation for Agencies may earn a commission if you buy Nexuscale through our AppSumo link. Reviews are scored independently against the AVS rubric and are never adjusted based on commercial relationships.

9. 

   15 Jun 2026

   Is DM Champs the AppSumo deal agencies have been waiting for?

   About the show: AFA is the podcast where AppSumo founders meet agency owners. Host Drew Rattray scores every tool against the Agency Viability Score (AVS) rubric — white-label depth, multi-client management, reseller viability, integration flexibility, and roadmap confidence — so agency listeners know what's actually worth buying. Learn · Launch · Scale. Guest bio: Sohaib Ahmad is the founder of DM Champs, a multi-channel AI sales agent built for agencies. Before DM Champs, Sohaib ran (and still runs) a six-year-old Meta-ads agency focused on paid acquisition for international hair clinics, scaling from one clinic to roughly twenty worldwide. DM Champs spun out of the internal tool built to solve the lead-follow-up bottleneck his own agency hit at scale, and is now a Netherlands-based SaaS company with seed-stage funding. He is active on the AppSumo questions board and reachable through dmchamp.com. Key quotes: "We've built the whole AI engine of DM Champ to be as human as possible, simply because it's built as a sales agent. And if someone knows you're talking to an AI… their guards will already be up. So we focused a lot on making it as human as possible so you could actually get good results." Timestamps: 00:00 — Intro and what DM Champs does 00:49 — Why DM Champs has the human edge over other AppSumo chat bots 02:22 — Building the AI to bypass "AI guards up" in chat 03:24 — Why the knowledge base + human voice is the unparalleled combination 04:33 — Setup wizard walkthrough — 15 minutes per client 06:45 — Why follow-ups were pulled and rebuilt with stricter guardrails 07:55 — Sales coverage: $27 low-ticket to €50K high-ticket 09:18 — Native Google Calendar booking inside chat — no external links 10:21 — Full white-label and sub-account architecture for agencies 21:00 — The hair clinic case: $5M to $10M in one year 24:17 — Why WhatsApp beats chat widgets for follow-up 25:36 — iMessage rollout timing 27:07 — Tier 6 unlimited sub-accounts, added by community request Resources: FREE DM Champs Playbook (https://automationforagencies.com/playbooks/dm-champs-playbook) Get DM Champs Lifetime Deal (https://appsumo.8odi.net/GbONME) Affiliate disclosure: AFA may earn a commission if you buy DM Champs through our AppSumo link. Reviews are scored independently against the AVS rubric and are never adjusted based on commercial relationships.

10. 

    11 Jun 2026

    Swft Connect: A turnkey white-label digital card platform with a real reseller model

    About the show: AFA (Automation for Agencies) is the podcast where AppSumo founders meet agency owners. Host Drew Rattray scores every tool against the Agency Viability Score (AVS) rubric — white-label depth, multi-client management, reseller viability, integration flexibility, and roadmap confidence — so agency listeners know what's actually worth buying. Learn · Launch · Scale. Guest bio: Pawan Julani is the founder of Swft Connect, a digital business card and lead-capture platform launched in 2021 and now used by 10,000-plus businesses, including Deloitte, TUI, and Buro Happold. He ships weekly and builds the white-label roadmap directly from a Skool community of 300-plus reseller partners. Key quotes: Timestamps: 00:00 — Intro 00:41 — What Swft Connect is and the white-label opening 02:26 — Why digital cards are trending up 04:57 — The email-signature lead-capture play 06:17 — Embedding Calendly inside the profile 07:44 — White-label setup walkthrough (10 to 30 minutes) 09:38 — Native CRM integrations: HubSpot, Salesforce, GoHighLevel 10:51 — Full front-end redesign and Liquid Glass theme 14:01 — The AI engine: profile builder, paper-card scanning 16:23 — Why it hands off after lead capture instead of being a CRM 20:31 — Why white-label sits at Tier 4 24:28 — The roadmap: an email-signature generator and a low-friction tool suite Resources: Free Swft Connect Agency Playbook (https://automationforagencies.com/playbooks/swft-connect-playbook) Get Swft Connect Lifetime Deal (https://appsumo.8odi.net/k49dG3) Affiliate disclosure: AFA may earn a commission if you buy Swft Connect through our AppSumo link. Reviews are scored independently against the AVS rubric and are never adjusted based on commercial relationships.

11. 

    12 May 2026

    Blip AI: The Solo Operator Tool That Sneaks Into Your Agency Stack

    About the show: Automation For Agencies is the podcast where AppSumo founders meet agency owners. Host Drew Rattray scores every tool against the Agency Viability Score (AVS) rubric — white-label depth, multi-client management, reseller viability, integration flexibility, and roadmap confidence — so agency listeners know what's actually worth buying. Learn · Launch · Scale. Guest bio: Ayush Bansal is the founder of Blip AI, a voice-to-text productivity tool that converts spoken thoughts into ready-to-send text inside any application. Previously an engineer at Amazon and Microsoft, Ayush has built Blip with a focus on sub-second latency and high reliability — and held the top-three deal position on AppSumo for three consecutive weeks at launch. He is active on LinkedIn and contactable through the Blip AI website at blip.ai (or via the AppSumo listing). Key quotes: "Our eventual goal is to move into memory layer and do something more with voice. It would be like a voice operating system where you could do most of the stuff with your voice." Timestamps: 00:00 — Intro and what Blip AI does 01:06 — Why voice-to-text is the AI-era input layer 02:00 — Drew on switching from a competitor over mobile pricing 03:14 — Agency use cases: white-label, sub-accounts, API, team management 05:24 — Live demo of action mode and the shortcut library 09:24 — Tier 3 vs Tier 4 seat structure and word-pool allocation 13:46 — The white-label question and the agency invite-email gap 15:05 — Speed and reliability as Blip's primary differentiator 17:05 — Mobile beta walkthrough on iOS and Android 19:46 — The Gmail MCP integration on the roadmap 21:30 — Why this is reportedly the last AppSumo run Resources: FREE Blip.AI Playbook (https://automationforagencies.com/playbooks/blipai) Get Blip.AI (https://appsumo.8odi.net/VOAXea) Affiliate disclosure: Automation For Agencies may earn a commission if you buy Blip AI through our AppSumo link. Reviews are scored independently against the AVS rubric and are never adjusted based on commercial relationships.

12. 

    9 May 2026

    Validating a Product Idea While the Agency Pays the Bills

    About the show: Automation For Agencies is the podcast where AppSumo founders meet agency owners. Host Drew Rattray scores every tool against the Agency Viability Score (AVS) rubric: whitelabel depth, multi-client management, reseller viability, integration flexibility, and roadmap confidence, so agency listeners know what's actually worth buying. Learn · Launch · Scale. Guest bio: Vesko Kolev is the founder of Icanpreneur, an AI co-founder platform that walks founders from "I have an idea" through customer validation, positioning, and the first version of a landing page and sales deck. Key quotes: "We don't help founders build faster. We help them pick the right direction and then accelerate." — Vesko Kolev Timestamps: 00:00 — Intro and what Icanpreneur actually does 01:30 — Why validation beats build-faster 03:40 — How the AI gets it right vs. generic LLMs 05:45 — White-label and the agency tier in development 06:50 — 1-click client transfer plus 15% revenue share 08:30 — The agency revenue model Vesko built using his own product 09:00 — API access and the LinkedIn integration ~12:00 — Multi-tenant question: workspaces, data isolation, tier limits 13:00 — Live demo: zero to landing page in five minutes 17:30 — Synthetic interviews running on five AI personas at once 24:00 — Generating positioning, sales deck, and Google Slides export 28:00 — Which LLMs power Icanpreneur (Gemini + Anthropic) 33:30 — The multilingual ship and the long-term coding-tool roadmap 38:00 — Why Vesko followed his own methodology to build the agency program Resources: FREE Icanpreneur Playbook (https://sumofied.com/playbooks/icanpreneur) Get Icanpreneur Lifetime Deal (https://appsumo.8odi.net/rELd35) Affiliate disclosure: Automation For Agencies may earn a commission if you buy Icanpreneur through our AppSumo link. Reviews are scored independently against the AVS rubric and are never adjusted based on commercial relationships.

13. 

    7 May 2026

    Turning Client Data Into Deliverables Without Leaving the Sheet

    About the show: Automation For Agencies is the podcast where AppSumo founders meet agency owners. Host Drew Rattray scores every tool against the Agency Viability Score (AVS) rubric: white-label depth, multi-client management, reseller viability, integration flexibility, and roadmap confidence, so agency listeners know what's actually worth buying. Learn · Launch · Scale. SheetXAI David Souza is the founder of SheetXAI, a Google Sheets and Excel AI add-on that automates spreadsheet workflows for non-technical users. Before SheetXAI, David ran three agencies — most recently a customer success consultancy for SaaS companies, plus organic GTM at StartupHelpr and a Facebook ads shop for local businesses going back to 2018. He built the first version of SheetXAI overnight in December 2024 after one too many midnight VLOOKUP sessions on a client SEO project. Connect with David at sheetxai.com. Key quotes: "I would say, and in all honesty, I don't think it's probably the best app for white labeling. It's more an internal tool. Like it helps your company focus on the stuff that actually matters for your company rather than necessarily it being something you sell to people." — David Souza Timestamps: 00:00 — Intro 00:55 — What SheetXAI is and who it's for 03:21 — The agency entry point: cold email at scale 04:46 — Why David won't market this as white-label 05:14 — Live demo: 30 personalized cold emails in seconds 08:46 — Where the AI pulls its data from 10:18 — Multimodal: images, video, TTS, alt text 12:24 — The 100x integration partnership announcement 13:46 — "Clay for spreadsheets" — the design north star 14:07 — Roadmap: scheduled runs and automations 17:14 — The 80/20 pitch for agency owners 18:17 — Why "sexy UI" isn't the goal Resources: Agency Playbook: FREE Playbook (https://sumofied.com/playbooks/sheetxai) Get SheetXAI (https://sheetxai.com/) Affiliate disclosure: Automation For Agencies may earn a commission if you buy SheetXAI through our AppSumo link. Reviews are scored independently against the AVS rubric and are never adjusted based on commercial relationships.

14. 

    7 May 2026

    Skillplate: White-Label Course Platform, or Just Another LMS?

    About the show: Automation For Agencies is the podcast where AppSumo founders meet agency owners. Host Drew Rattray scores every tool against the Agency Viability Score (AVS) rubric: whitelabel depth, multi-client management, reseller viability, integration flexibility, and roadmap confidence, so agency listeners know what's actually worth buying. Learn · Launch · Scale. Guest bio: Dimitar Savov is the founder of Skillplate, an all-in-one business operating system combining a section-based website builder with native digital products, member areas, bookings, and marketing automation. Before Skillplate, Dimitar and his ten-person team ran Startup Masters, a full-service marketing agency that contributed to building two 9-figure businesses, more than ten 8-figure businesses, and over sixty 7-figure businesses across a decade of operating. Key quotes: "I don't think that the agency owner should purchase Skillplate. They should build Skillplate accounts for their clients." -Dimitar Savov Timestamps: 00:00 — Intro and what Skillplate is 01:34 — Origin: from marketing agency to platform 03:26 — Building the academy that became Skillplate 06:40 — When Skillplate fits, when Shopify wins 07:04 — Marketing-first builder vs. developer-first canvas 10:21 — Branding propagation and the 2-minute styles panel 17:53 — Multi-client setup and the per-client subscription model 22:50 — Webhooks, API, n8n: the integration story 24:43 — Facebook Lead Ads → Skillplate → Telegram in seconds 27:25 — Why team permissions don't ship yet 30:53 — Funnels vs. customer journeys (the product taste) 36:48 — "Agencies shouldn't buy Skillplate — set clients up on it" 40:42 — The agentic AI roadmap, shipping in 2–3 weeks Resources: FREE Skillplate Playbook (https://sumofied.com/playbooks/skillplate) Get Skillplate (https://skillplate.com/) Affiliate disclosure: Sumofied may earn a commission if you buy Skillplate through our AppSumo link. Reviews are scored independently against the AVS rubric and are never adjusted based on commercial relationships.

15. 

    6 May 2026

    The Calendly Killer for Agencies Tired of Generic Booking Pages

    About the show Automation For Agencies is the podcast where AppSumo founders meet agency owners. Host Drew Rattray scores every tool against the Agency Viability Score (AVS) rubric: white-label depth, multi-client management, reseller viability, integration flexibility, and roadmap confidence, so agency listeners know what's actually worth buying. Learn · Launch · Scale. Luncal Pranshu Kacholia is the Founder/CEO of Lunacal, an AI-aware scheduling and booking platform for service businesses, consultants, and appointment-driven professionals. Lunacal launched on AppSumo and has shipped multiple major release waves since — Beautiful Booker themes, full workflow automation, and outbound voice-agent meeting reminders. Pranshu is hands-on across product, support, and beta testing (he was running 3am QA the week of the voice-agent launch). He walks through the architecture of what is arguably the best-looking booking page on AppSumo — and the reasons Sumofied verdicts it a Solo Pick instead of a Buy. The booking page is a 4.3/5 product. The reseller math is a 3.1/5. This episode covers the agency-specific dimensions in order: White-Label Depth (booker side fully branded, admin side still Lunacal), Multi-Client Management (30 workspaces on Tier 4, but no full-workspace templates), Reseller Viability (no formal program, public LTD pricing, no white-label billing layer), Integration Flexibility (strong webhooks and native CRM coverage, no public API), and Roadmap Confidence (outbound voice agents shipped two weeks ago, inbound voice agents in early build). Pranshu also walks through Beautiful Booker — the embeddable, themable booking widget with industry-specific animations — and the workflow engine that automates pre- and post-meeting touchpoints. According to Sumofied's Agency Viability Score, Lunacal scores 3.1/5 for agency viability and 4.3/5 for product quality, earning a Solo Pick verdict. Which means: buy it if you run a 1-to-5 person agency with 5–15 service-business clients in non-regulated verticals; pass entirely if you're scaling toward 30+ deployments or need to mark up tool resale margin. Built for solo operators and small agencies in service-business verticals — coaches, consultants, design studios, fractional executives, B2B advisors. Resources: FREE Lunacal Playbook (https://sumofied.com/playbooks/lunacal) Get Lunacal (https://appsumo.8odi.net/GbO9yV) Timestamps 00:00 — Intro: first guest on the new YouTube launch 01:49 — How Lunacal started: scheduling page as marketing landing page 03:45 — White-label setup: workspace per client, 30 seats on Tier 4 04:54 — How a client logs into their own isolated workspace 05:10 — Service-then-provider routing for hospitals and law firms 06:30 — Round-robin event types and balanced lead distribution 08:04 — Webhooks, Zapier, and the booking-event triggers that matter 09:11 — Built-in Stripe and PayPal payments at 0% platform commission 10:13 — Where the white-label stops: backend stays on app.lunacal.ai 13:03 — The Beautiful Booker reveal and Drew's reaction 16:23 — Live walkthrough: themes, animations, industry-specific embeds 19:04 — Email embed: pre-selected time slots inside an email 19:48 — Pranshu, candid: "We have done a bad job at product analytics" 20:22 — Voice agents: outbound reminder calls live, inbound in early build 23:04 — Tech stack under the voice agent (LiveKit + LLMs, not VAPI) 26:19 — Workflows: realtor, tattoo studio, and post-service follow-up 30:14 — AI credits, paid extras, and keeping the business sustainable Key quotes "Let's say I am an agency. I have 30 seats. I can bring five individual clients. Each of those clients can have, let's say six seats of their own. Every service business that you can think of can be parallely managed within LunaCal." — Pranshu Kacholia "We actually launched voice agents very recently. I think it's been a few days. Last Saturday is when I was doing beta testing. It was probably 3 a.m. in the night for me when I made that video." — Pranshu Kacholia Affiliate disclosure Automation For Agencies may earn a commission if you buy Lunacal through our AppSumo link. Reviews are scored independently against the AVS rubric and are never adjusted based on commercial relationships. Read the full methodology at sumofied.com/avs.

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Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

1 ratings

Spotify

5.0 / 5

1 ratings

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Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.