B2B Automation Spotlight

About B2B Automation Spotlight

B2B Automation Spotlight™ is the podcast for founders, operators, and revenue leaders who want to scale with business process automation, AI, and no‑code workflows. Each weekly episode dives into real‑world automation use cases, from marketing and sales to customer success, finance, and operations. Hosted by Michael Bernzweig of Software Oasis, the show features in‑depth conversations with B2B leaders, automation architects, RevOps pros, and SaaS builders who share how they design, implement, and optimize automated systems. Learn how to map processes, choose the right tools, and connect your tech stack so data flows seamlessly across CRM, marketing automation, support, and back‑office platforms. If you care about B2B automation, AI agents, workflows, and integrations, you’ll discover practical frameworks, step‑by‑step playbooks, and stack breakdowns you can apply immediately to reduce manual work and unlock scalable growth. Subscribe to get actionable insights on workflow automation, AI copilots, Zapier/Make, CRM automation, lead routing, onboarding sequences, and internal ops dashboards every week.

Publisher

Software Oasis

Category

business · business · technology

Language

en

Explicit

No

First episode

29 Dec 2025

Latest episode

14 Oct 2026

Latest episodes

39 episodes in the feed.

1. 

   14 Oct 2026

   Bogomil Stoev on Choosing Between AI Agents and Automations

   In this episode, Michael Bernzweig sits down with Bogomil Stoev to explore the critical decision of choosing between AI agents and simple automations. Bogomil shares his unique journey from being a dentist to founding Borstev, a company at the forefront of AI automation solutions. Recorded live at the Software Oasis AI Summit, this conversation unveils the practical and financial implications of these technology choices. Listeners will gain valuable insights into how to make strategic decisions that enhance business efficiency without unnecessary expense.

2. 

   7 Oct 2026

   Philip Huthwaite on Revolutionizing Leadership Development with AI

   In this episode of B2B Automation Spotlight, Michael Bernzweig sits down with Philip Huthwaite, CEO of Five App Limited, to explore how AI is revolutionizing leadership development. Philip shares his unique journey from Accenture to leading a tech company, highlighting how his sales background and entrepreneurial spirit paved the way for innovation. The conversation delves into how AI can provide real-time, actionable insights into leadership skills, transforming traditional assessment methods. Tune in to discover how AI is not just a tool but a transformative force in developing effective leaders.

3. 

   14 Sept 2026

   Brad Levy on Revolutionizing Compliance with AI at ThetaRay

   In this episode of B2B Automation Spotlight, Michael Bernzweig sits down with Brad Levy, CEO of ThetaRay, to explore the transformative power of AI in compliance systems. Brad shares his journey from early fintech days to leading innovations in anti-money laundering technology. Dive into how ThetaRay is pioneering the shift from traditional rule-based systems to dynamic risk-based infrastructures. Gain insights into the future of financial crime detection and the importance of AI transparency and efficiency.

Who has been a guest on B2B Automation Spotlight

Names identified in recent episode analyses. Showing up to five guests.

• Bekir Atahan
• Pratyush Lal
• Ryan McElroy
• Steve Senterfit
• Ravi Srivatsav

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Spotify

4.8 / 5

27 ratings

Contact B2B Automation Spotlight

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about B2B Automation Spotlight