B2B Marketing Excellence: A World Innovators Podcast
Hosted by Donna Peterson · Donna Peterson
5.0from 7 ratings
- 174
- Episodes
- 98
- Transcribed
- 7
- Ratings
- Weekly
- Cadence
- 2021
- First episode
About B2B Marketing Excellence: A World Innovators Podcast
The Grounding AI Podcast is designed for senior executives navigating the practical realities of AI adoption and modern B2B growth. Hosted by Donna Peterson, President of World Innovators, each episode addresses the questions leaders are asking right now: how to apply AI in a way that strengthens decision-making, aligns teams, and delivers measurable business impact. In each episode, you’ll gain clear, actionable perspectives on: - Aligning AI initiatives with business strategy and revenue goals - Strengthening market positioning and trust with high-value audiences - Improving team efficiency without adding complexity - Making smarter, faster decisions in an evolving landscape With over 30 years of experience working with industrial and B2B organizations, Donna brings a grounded, practical lens to what is working today, and what is not. This podcast is built for leaders who value clarity, efficiency, and results. If there’s a challenge you’re working through or a topic you’d like addressed, reach out directly at dpeterson@worldinnovators.com.
- Publisher
- Donna Peterson
- Category
- business · technology
- Language
- en
- Explicit
- No
- First episode
- 10 Feb 2021
- Latest episode
- 13 Oct 2026
Latest episodes
98 of 174 episodes have a transcript.
13 Oct 2026TRANSCRIPT
Is AI Really Helping Your Business Grow?
30 Sept 2026TRANSCRIPT
Does Your B2B Company Have a Backup Plan for AI?
15 Sept 2026TRANSCRIPT
Why Are My AI Answers Getting Worse?
Inside a recent episode
Is AI Really Helping Your Business Grow?
Published 13 Oct 2026 · Transcript excerpt
[…] Now, let's get back to the episode. The presence of a human being in an AI input or an AI output, does that mean governance? On the contrary, it doesn't mean that it's being governed, because the human being can have their own biases, they can have their own perspectives, they can have their own understanding of the world. We need to have rules, and these rules, mandates... how governance is actually being created. So it's not only about using AI. It doesn't mean that if I use AI that I'm good at it. It doesn't mean because I'm a human being that I'm going to govern the input or the output. Maybe I need governance myself. […]
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See plansWho has been a guest on B2B Marketing Excellence: A World Innovators Podcast
Names identified in recent episode analyses. Showing up to five guests.
- Dr Islam Gouda
- Dr Gleb Tsipursky
- Aya Takase
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- Apple Podcasts (US)
- 5.0 / 5
- 4 ratings
- Spotify
- 5.0 / 5
- 3 ratings
Podcast Authority Score: 56 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 88
- Social presence
- 0
- YouTube
- 0
- Engagement
- 60
Contact B2B Marketing Excellence: A World Innovators Podcast
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Questions about B2B Marketing Excellence: A World Innovators Podcast
Who hosts B2B Marketing Excellence: A World Innovators Podcast?
Donna Peterson host the show. Published by Donna Peterson.
How often do new episodes come out?
The show publishes weekly, based on its RSS feed.
Does B2B Marketing Excellence: A World Innovators Podcast take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
98 of 174 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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