Banter with Billy

About Banter with Billy

Hosted by Envy’s own Billy Cina, this B2B marketing podcast dives into the real, unfiltered conversations happening in boardrooms (and bedrooms), Slack channels, late-night strategy sessions and the water coolers. Whether you're building a tech startup, figuring out how to turn your marketing into actual revenue (what a concept), or looking to scale, we’ve got you covered. Expect candid banter with CMOs, VPs, and marketing leaders who know a thing or two about growing pains and what it takes to hit ambitious growth goals. Zero buzzwords, fluff, or corporate non-sense, guaranteed.

Publisher

Envy

Category

business

Language

en

Explicit

No

First episode

27 May 2025

Latest episode

24 Aug 2026

Latest episodes

34 episodes in the feed.

1. 

   24 Aug 2026

   The Landing Page Queen on Why Demo Forms Are Dead 💅 Billy Banters With Tas Bober

   You trust buyers to make $50,000 decisions. So why are you trapping them behind a form just to "see the product"??? In this banter, Envy's Billy Cina sits down with Tas Bober‬, the landing page queen herself, to pull apart everything B2B marketers get wrong about landing pages. Turns out the old playbook (big form up top, three bullet points about how you're "AI-powered," no way out) is quietly killing your pipeline. Tas explains what actually converts, why you have to date your buyers bef...

2. 

   27 Jul 2026

   Who Actually Owns GTM: CEO or CMO? 🤔 Banter with Billy with Sangram Vajre

   Sangram Vajre as run marketing inside two nine-figure exits, Pardot and Terminus, then became a CEO himself. That mix is exactly why he has strong opinions on the CEO-CMO tension around go-to-market, and why so few companies actually solve it 👈 On this episode of Banter with Billy, Sangram argues CEOs need to own go-to-market outright, while marketers earn their seat at the table by understanding the business of marketing, meaning which accounts and products actually turn a profit. He also ...

3. 

   12 Jul 2026

   He Built His First 50 Customers From LinkedIn Posts. Here's How 🤑 Banter with Billy w/Adam Holmgren

   Before Fibbler had a product, ‪Adam Holmgren had an audience 👀 He spent two years posting on LinkedIn every weekday, building 25,000 followers directly in his target buyer pool, with nothing to sell. So when he launched, his first 50 customers came straight from those posts, with content doing all the work before a sales team or paid funnel ever existed. In this episode of Banter with Billy, Billy and Fibbler's co-founder and CEO, Adam Holmgren, get into what founder-led marketing actu...

Who has been a guest on Banter with Billy

Names identified in recent episode analyses. Showing up to five guests.

• Rotem Pinchover
• Pe'era Feldman
• Shiri Katalan
• Peep Laja
• Helen Gottstein

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views

440,881

Score snapshot 15 Sept 2025

Spotify

4.0 / 5

1 ratings

Podcast Authority Score: 55 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

76

Social presence

0

YouTube

82

Engagement

0