🔥 #1 Business Show For Gym Owners, extracting the secrets, tactics, and strategies of the world's most successful gym owners.
🚀 Shift from self-employed to true business owner with actionable insights to scale your gym, create impact, and build a thriving community.
🎧 New episodes weekly — join the movement!
How To Grow A CrossFit Gym to Over $1,000,000/yr… The Right Way
🔥 From Plateau to 350+ Members – How Zach Thew Scaled Catoctin CrossFit to a Thriving, Full-Time Team 🔥
When Zach Thew took over Catoctin CrossFit in 2013, he had no idea the battles ahead—including losing 35% of his members during the shutdowns. But instead of throwing in the towel, he doubled down, rebuilt, and grew.
📈 From 170 to 350+ members in just over 2 years 💰 Churn under 5% while scaling operations 💪 Built a team of 5 FULL-TIME coaches 🔑 Leveraged Big Little Gyms to refine strategy, scale, and systemize growth
In this episode, Zach breaks down the exact steps he took to: ✅ Attract more members & dominate his local market ✅ Increase retention & keep members engaged long-term ✅ Transition from working IN the business to scaling it as an owner
🎧 If you’re a gym owner looking to grow, scale, and create a thriving business—this is a must-listen!
💬 Tag a gym owner who needs to hear this!
🔥 Ready to scale YOUR gym? Book a free strategy call at BigLittleGyms.com (http://BigLittleGyms.com).
10 Feb 2025
The NEW Way To Get Your Gym Ranked #1 On Google In 2025
Want To Grow Your Gym? Go Here: https://biglittlegyms.com/
I just did a deep dive into how to get your Gym to the TOP of Google in 2025. 🚀
If your gym isn’t ranking #1 or at least near the top of Google, you’re missing out on a steady stream of high-quality leads.
Most gym owners are still relying on outdated SEO tactics that just don’t work anymore. Or they’re relying too much on paid traffic. Google has changed, and if you’re not adapting, you’re getting left behind.
So I put together a step-by-step breakdown of what’s working NOW, including:
✅ The 5 key factors Google actually uses to rank gyms
✅ The biggest mistake that’s hurting your rankings (and how to fix it)
✅ Why your Google Business Profile matters more than ever
✅ How to turn website visitors into actual paying members
✅ The exact process I use to help gyms dominate local search
You’d be wise, if you own a gym, to check it out and take action. Enjoy the full 49 minute video and leave a like and thumb up in the comments section!
FREE Resources for Gym Owners:
Free No-Sweat Intro Sales Guide: https://biglittlegyms.com/how-to-sell...
Free Google Local Search Checklist: https://biglittlegyms.com/how-to-opti...
Complete Facebook Ads For More Gym Members Tutorial: https://biglittlegyms.com/complete-fa...
Complete Instagram Ads For More Gym Members Tutorial: https://biglittlegyms.com/complete-in...
Instagram: / biglittlegyms
Facebook: / biglittlegyms
About us: If you're new to my channel, my name is Will Hurst. I'm the founder and owner of Big Little Gyms (https://biglittlegyms.com), a platform that helps gym owners scale their businesses with proven strategies and systems.
Whether you're just starting or want to take your gym to the next level, we're here to provide the tools, coaching, and expertise you need to succeed.
Over the past few years, we've helped 1000+ gym owners break free from the day-to-day grind and build businesses that run smoothly and profitably, with several hitting 6-figure profits and even 7-figure revenues.
Here's how I got here... I started in the fitness industry with my own gym and successfully scaled it to $1M/year using the same systems and processes we now teach at Big Little Gyms. Big Little Gyms was recognized on the prestigious Inc. 5000 list for our fast growth, which is proof that our methods work - not just for us, but for the hundreds of gym owners we've helped along the way.
Today, we've built a community of over 700+ gym owners, all benefiting from our proven framework to build and scale profitable gyms, without being tied to the business 24/7.
Timestamps:
0:00 - Why Your Gym Isn’t Ranking on Google
0:23 - The 4 Biggest Lead Generation Problems for Gyms
6:23 - How Google Ranks Local Businesses in 2025
9:03 - The Importance of Reviews & Reputation for SEO
12:40 - Google Business Profile: The #1 Ranking Factor
17:20 - Avoiding SEO Hacks & Black Hat Tricks
22:49 - Step-by-Step Guide to Ranking Your Gym #1
26:00 - Optimizing Your Website for Lead Generation
34:50 - Building Local Authority with Backlinks & PR
42:03 - Staying Consistent: Long-Term SEO Success
48:03 - How Big Little Gyms Can Help Your Gym Grow
5 Feb 2025
How This Gym Owner Went From Being Stuck For 7 Years To $60k/Month
Ready to grow your Gym? Book a free strategy call with Big Little Gyms at BigLittleGyms.com (http://BigLittleGyms.com).
For years, Jim Breuer, owner of Momentum Fitness in Eau Claire, WI, felt stuck—his gym was plateaued for nearly seven years. But instead of staying stuck, Jim made a game-changing decision—he joined Big Little Gyms.
What happened next?
🚀 He shattered his growth ceiling, hitting a record $60K month
📈 Grew total revenue by over $80K year-over-year
💪 Expanded personal training revenue by over $30K
🔑 Discovered the key strategies to breaking free from stagnation
Now, Jim is actively working on buying out his partners and fully taking ownership of his gym’s future. In this episode, we break down:
✅ The mistakes that kept him stuck for years
✅ The key shifts that finally unlocked growth
✅ How mentorship and systems made all the difference
✅ The next big steps for Momentum Fitness
If you’re a gym owner struggling to break through a plateau, this episode is packed with real-world insights and strategies you can apply today.
🔗 Subscribe, listen, and learn how to scale your gym smarter!
🎧 Available now on Apple Podcasts, Spotify, and YouTube!
🔥 Want to follow in Jim’s footsteps? Book a free strategy call with Big Little Gyms at BigLittleGyms.com.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
162,148
Score snapshot 15 Sept 2025
Podcast Authority Score: 54 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
74
Social presence
0
YouTube
86
Engagement
0
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