Based Business With Parker McCumber

About Based Business With Parker McCumber

Business commentary and coaching based in rational thought and logic. Drawing on a foundation in business and military leadership, Parker McCumber shares perspective and insights that are beneficial for anyone interested in business, finance, and wealth. This podcast features co-hosts and interviews that bring a spectrum of knowledge and insight that adds real value for listeners. Occasionally discussing politics, social media, investing, family life, and more! About your host: Parker McCumber is a 2-Comma Club and 2-Comma Club X Award recipient who has been active in online business since 2017. Parker Holds an M.B.A. and is a commissioned officer in the Utah Army National Guard. Parker has served in the military since 2011, and draws on his military experience and his business experience to develop and enhance best practices for his partners, his clients, and himself. Parker is also a car enthusiast, enjoys trading in the stock market, investing in real estate, and investing in luxury goods.

Publisher

Parker McCumber

Category

business · business · education

Language

en

Explicit

No

First episode

28 Apr 2022

Latest episode

21 Oct 2026

Latest episodes

61 episodes in the feed.

1. 

   21 Oct 2026

   #61 How to Find Your Ideal Customer and Create an Offer That Sells | Parker McCumber

   Ideal customer avatar, niche marketing, business growth, offer creation, lead generation, and marketing strategy—Parker McCumber explains how to attract the right customers and build an offer that sells. Why are you attracting the wrong customers, struggling to explain what you do, or constantly having to justify your prices? In this solo episode of Based Business, Parker McCumber breaks down one of the biggest problems entrepreneurs face: a lack of clarity around who they serve and what th...

2. 

   14 Oct 2026

   #60 How to Improve Customer Experience and Retention | Scott Liggett

   Customer experience, customer retention, customer loyalty, customer service, and business growth—Scott Liggett shares how to identify why customers leave and fix the experience that drives them away. In this episode of Based Business, Parker McCumber sits down with Scott Liggett, founder of CX Remedy, to explore how businesses can improve customer experience (CX), strengthen customer relationships, and build loyalty by listening before making changes. Scott explains his customer experience di...

3. 

   7 Oct 2026

   #59 How to Build a Business That Lasts 15+ Years | Tracey & Jared Ostler

   Family business, entrepreneurship, plumbing, leadership, company culture, systems, marketing, and customer service—Tracey and Jared Ostler share how they built Quick Quality Plumbing into a business that's lasted more than 15 years. In this episode of Based Business, Parker McCumber sits down with Tracey and Jared Ostler, owners of Quick Quality Plumbing, to talk about building a family business, earning customer trust, creating strong culture, developing systems, and adapting as the company...

Who has been a guest on Based Business With Parker McCumber

Names identified in recent episode analyses. Showing up to five guests.

• Bart Miller
• Macie Thorton
• Sarah Allred
• Joey Nguyen
• Kade Hadley

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

1 ratings

Spotify

5.0 / 5

4 ratings

Podcast Authority Score: 35 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

71

Social presence

0

YouTube

0

Engagement

0

Contact Based Business With Parker McCumber

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about Based Business With Parker McCumber