What's up!
Welcome to the Basketball To Business podcast.
This podcast is basketball fanatics who happen to love the sport of business, too.
I'm Myson Jones, your host.
In these episodes, you'll get complete transparency into what it's like to operate a basketball training business and you'll learn from some of the best business minds in the game of basketball!
Follow me on social to learn more
IG - @mysonjones
Twitter @themysonjones
Facebook @mysonjones
The Truth About Basketball Recruiting: What Every Athlete & Parent Needs to Hear
What's up basketball trainers, parents and athletes?
Today we’re joined by Tucker Richardson — a former Division I guard at Colgate University who knows firsthand what it’s like to be overlooked in the recruiting process. From battling the challenges of being under-recruited to carving out a successful college career while beginning his professional basketball career, Tucker has turned his experience into a mission: helping athletes and parents better understand the fast-changing world of basketball recruiting. That mission led him to create Hacking Hoops, an online community built to guide families through the maze of exposure, training, and opportunity.
In this episode, Tucker opens up about his journey from being under-recruited to thriving at the Division I level. Along the way, he breaks down how the high school recruiting landscape has changed, the role of AAU, and why skill development and the right trainers matter more than flashy promises.
He also tackles the big questions parents often ask — from when to start AAU to whether recruiting services are really worth it — and shares how Hacking Hoops is designed to support athletes and families navigating today’s competitive environment.
00:00 Recruiting and Personal Journey of Tucker Richardson
02:37 Understanding Under-Recruitment vs. Skill Level
05:07 The Role of AAU in Player Development
07:52 Finding Alternatives to AAU and Choosing Trainers
10:47 Red Flags in Player Development Coaching
13:02 Evaluating Basketball Recruiting Services
17:01 Common Questions from Parents
19:47 Navigating the Current Basketball Recruiting Landscape
25:58 Learn more about Hacking Hoops: Building a Supportive Community
Whether you’re a high school player chasing your dream or a parent learning how to support the process, this conversation is packed with real-world advice you won’t want to miss.
27 Jun 2025
Collin Castellaw's Journey from Shot Mechanics to PlayersTV
Collin Castellaw discusses his transition from Shot Mechanics to co-founding PlayersTV, highlighting the strategies for building a successful athlete-owned media company in this interview.
5 Jun 2025
Halftime Break with Ian Hietala
Basketball edutainer Ian Hietala discusses his journey building a brand through content creation, sharing insights on blending education and entertainment to impact the next generation in this interview.
Who has been a guest on Basketball To Business
Names identified in recent episode analyses. Showing up to five guests.
Collin Castellaw
Ian Hietala
Micah Lancaster
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
4.9 / 5
33 ratings
Spotify
5.0 / 5
3 ratings
Podcast Authority Score: 58 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
95
Social presence
0
YouTube
0
Engagement
51
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