Podcast Authority
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Podcast Overview
<p>Cutting through the clutter of information to bring insights and wisdom for creating lasting impact in B2B marketing.</p>
Language
🇺🇲
Publishing Since
9/10/2021
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Podcast Authority
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Recommendations available
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- • YouTube presence analysis
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Detailed Analytics
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- Technical RSS feed analysis and compliance scoring
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Recent Episodes
November 17, 2025
Work-Life Balance for Young Professionals
Join Annette, from BBN and Katie Youngblood, from Luxid Group in this latest mixtape episode. We delve into the unique challenges Gen Z professionals face as they navigate the modern workforce. From maintaining personal value amidst rapid changes to adapting to new technologies and work environments, this discussion offers insights into how young professionals can thrive. We explore strategies for achieving work-life balance, the importance of continuous learning, and the role of AI as a tool...
October 29, 2025
Long-term versus short-term: Richard (True) and Raluca (STOICA) debate which marketing strategy is better for growth
In this dynamic debate episode, Richard Parsons, Founding Partner at True Agency in London, goes head-to-head with Raluca Apostol, Demand Gen Expert at STOICA, to tackle one of B2B marketing's most persistent tensions: should you focus on short-term demand generation or long-term brand building? Raluca makes the case for short-term tactics, arguing for speed, measurability, and immediate ROI that keeps budgets flowing and managers happy. Richard counters with evidence that brand b...
August 25, 2025
Trail-makers: wob's 38-Year Journey with BBN International, with Carola Hecker
Welcome to our Trail-makers series - special episodes celebrating the incredible agencies that have shaped BBN's rich history. These episodes honor those relationships and reflect on how they've evolved over the years and benefited from being part of BBN, as we build towards BBN's 40th anniversary celebration in 2027. Today we celebrate wob and their remarkable 38-year partnership with BBN - the longest partnership we have, beginning in 1987 the same year BBN was founded as one of our foundin...
47 total episodes available with 2 transcripts
Recent guests on BBNmixtape
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Michael Ruby
Guest
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Frequently asked questions
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- What is BBNmixtape?
<p>Cutting through the clutter of information to bring insights and wisdom for creating lasting impact in B2B marketing.</p> - How often does this podcast release new episodes?
This podcast updates weekly.
- Where can I listen to this podcast?
This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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