Be the Answer is the AEO show for founders and marketers who want to get cited by AI assistants like ChatGPT, Perplexity, and Google’s AI Overviews. Each episode delivers tactical, no‑fluff playbooks to make your brand the answer AI recommends.
AEO for B2B Brands: How to Become the Default Recommendation in AI Search
Alex explains how B2B brands can win AEO by building authority, citations, trust signals, and answer-ready content that AI systems actually cite.
12 Apr 2026
AI Search Reputation Risk Is Now a Marketing Problem
AI tools are shaping brand perception before prospects visit your site. Alex explains how AI search builds narratives from reviews, forums, and third-party mentions, then walks through a simple Discover, Diagnose, Fix framework.
16 Mar 2026
Local AEO: How Small Businesses Get Recommended by AI Before They Ever Rank on Google
Most local businesses are completely invisible to AI search. In this episode, Alex breaks down Local AEO — the 5 signals AI uses to recommend local businesses, how to write FAQ content that gets cited, and a simple 5-step checklist you can start this week.
12 Mar 2026
How AI Assistants Can Help You Build Your AEO Strategy
Most marketers think of AEO as something you do for AI assistants — but what if those same AI tools could help you build your optimization strategy?
4 Mar 2026
How Drug Rehabs Can Use AEO to Become the Answer AI Recommends
The addiction treatment industry is a $42 billion market and AI is becoming the new front door. When families in crisis ask ChatGPT or Perplexity for help finding a rehab, most treatment centers don't even show up.
27 Feb 2026
Healthcare & AEO: Why Hospitals and Rehabs Are Invisible to ChatGPT (And How to Fix It)
AI assistants like ChatGPT and Perplexity are becoming the new front door for healthcare. Patients ask about symptoms, treatments, and providers before they ever call your office. But here's the problem: most hospitals and rehab centers are completely invisible to these tools.
20 Feb 2026
The Citation Audit: How to Measure (and Improve) Your AI Visibility
AI visibility is the new SEO KPI — but most teams don’t know where they stand. In this episode of Be the Answer, Alex introduces the Citation Audit: a simple, 60‑minute framework to measure how often your brand is cited by ChatGPT, Perplexity, and Google AI Overviews — and how to improve those numbers fast.
19 Feb 2026
The AI Snippet Test: How to Format Answers for Citations
AI assistants are answering millions of questions daily — but is your content getting cited? In this episode of Be the Answer, Alex breaks down the AI Snippet Test, a dead-simple framework to check whether your content is formatted for extraction by ChatGPT, Perplexity, and Google AI Overviews.
18 Feb 2026
AEO Schema That Actually Gets Cited (FAQ, HowTo, Product)
Schema markup isn't just an SEO tactic anymore — it's the foundational layer that determines whether AI assistants cite your business or your competitor's. In this episode, Alex breaks down the four schema types that drive the highest AI citation rates..
17 Feb 2026
AEO FAQ Pages: The 8 Questions That Win AI Answers
Your FAQ page is either feeding AI answers about your business — or it's doing nothing. In this episode, Alex breaks down the AEO Eight, a dead-simple framework of eight question types that dramatically increase your chances of being cited by ChatGPT, Perplexity, and Google AI Overviews.
17 Feb 2026
The 5 Trust Signals AI Uses to Decide If You're Credible (and How to Pass)
Most founders are still optimizing for Google — but AI has already moved on. When a potential customer asks ChatGPT, Perplexity, or Google's AI Overview for a recommendation, your brand either gets cited or gets skipped.
17 Feb 2026
The GEO Sprint: 7 Days to Make Your Brand Cite-Worthy for ChatGPT and Perplexity
Your brand might be great — but if AI can't find you, it can't recommend you. In this tactical solo episode, host Alex walks founders through the GEO Sprint: a seven-day, action-by-action playbook for becoming cite-worthy across ChatGPT, Perplexity, and Google's AI Overviews.
16 Feb 2026
Be the Answer: How to Get Your Brand Cited by AI — Podcast Trailer
A short trailer introducing Be the Answer — Emarketed’s AEO Show.
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