- 13
- Episodes
- 2020
- First episode
About BE THE THING personal growth for maverick minds
This podcast exists for one reason: to pull you back into yourself when you forget who TF you are. No episodes to binge. No wisdom to collect. No calm voices. Just sharp reminders for wild entrepreneurs who were never meant to live a polite life. Press play when you feel the edge dulling. https://www.anitasig.com/
- Publisher
- Anita Sig
- Category
- business · business · education
- Language
- en
- Explicit
- Yes
- First episode
- 23 Sept 2020
- Latest episode
- 30 Mar 2026
Latest episodes
13 episodes in the feed.

30 Mar 2026
You're White-Knuckling a Plan That Was Never Yours to Control
You made the strategy your whole fkn personality. Ride or die. And that's exactly why you're stuck. Because you placed an equal sign between you and your business… between you and your plan. And when it doesn't work — and it won't, not the way you pictured — it's not just a failed strategy. Your whole fkn identity shatters. This episode is about the thing that'll fck with your head… Fully committed. Zero attachment. All in on the adventure. Zero fks given about the map. What that actually means. Why most people get it completely wrong. And why wild gut action every single fkn day isn't a nice-to-have… It's the only reason wild goals actually arrive. Because if you're not moving? What you were born to do never fkn comes. Not eventually. Not when you're ready. Never. Breakthrough — 30 Day Wild Takeover. $199. DM me BREAKTHROUGH

20 Mar 2026
Your Wild Goals Don't Give a Fck About Your Plan
'You're not behind' is the coaching world's favourite comfort lie. And it's trash. You ARE behind. Just not on your strategy or your system or your perfectly colour coded content calendar. You're behind on becoming the version of you that can actually hold your wild goals. In this episode we get into why wild goals eat neat little plans for breakfast… why the cycle of going all in, crashing, hiding and starting again is completely normal… and why no guru stack or accountability group is going to fix what's actually going on. This isn't motivation. This isn't education. This is calling bullshit on the whole thing. Breakthrough — 30 Day Wild Takeover. $199. DM me BREAKTHROUGH

13 Mar 2026
Influencers, Role Models and the Performance Trap
At some point the Internet decided that anyone creating content online is now an “influencer.” Apparently we're all supposed to be role models now. Perfect examples of how to live. FFS… no. Because the moment you turn yourself into a role model online, something weird happens. You stop living your life. You start performing a version of yourself that keeps your audience happy. Your decisions get filtered through: How will this land? Will people still like me? Will this upset someone? And suddenly you're not creating anymore. You're managing perception. Wild entrepreneurs don’t play that game. They don’t wake up thinking about audience expectations. They wake up thinking about: Adventures Wild goals The next insane idea they want to build And the content? That’s just the trail they leave behind. Wild Goals Workshop — $497 DM WILDGOALS

10 Mar 2026
You’re not procrastinating... The vibe is just wrong.
Everyone on the Internet loves diagnosing procrastination. Afraid of being seen. Afraid of success. Afraid of failure. But for wild entrepreneurs the issue is often something completely different. Sometimes the vibe is just wrong. When something you’re about to put into the world feels diluted or behaved… forcing it out anyway slowly turns powerful creators average. In this episode I talk about the difference between fear-based procrastination and protecting the vibe — and why protecting the vibe matters more than speed.

4 Mar 2026
Crisis Mode Turns Creators Into Fixers (And That’s the Real Problem)
Nobody prepares high performers for long seasons of hard. So you go into crisis mode. You fix. You manage. You survive. You outperform. But crisis mode never gives you your most powerful outcome. It turns creators into fixers. In this episode, I talk about what actually keeps you sane when life doesn’t let up — and why expanding your world instead of shrinking it is the only move that works long term. You don’t think your way into power. You move your body into it. You build something bigger than the problem. You were not born to be a fixer. You were born to create.

12 Sept 2025
If you have to fake the fire, it’s already fcking dead.
If you have to fake the fire, it’s already fcking dead. In this episode, I’m tearing into the truth entrepreneurs don’t want to admit: Most of you aren’t “seeking clarity.” You’re babysitting corpses. Programs you’ve outgrown. Clients draining the life out of you. Offers that look good on paper but make your soul scream ugh. Closure won’t save you. It’s just self-sabotage in a business suit. Conviction is what sets you free. Conviction deletes. Conviction ignites. And when you stop fabricating fire for the wrong things, the bigger, wilder fire you’re meant for finally has room to burn. This is your wake-up call. This is your dare. And if this lands in your chest? DM me DELETE and I’ll send you the link to join my Fire Code training: DELETE THE DEAD. Tags: #ConvictionOverClosure #DeleteTheDead #WildAndUncaged #NoMoreBeige #SavageEntrepreneur

3 Sept 2025
Clarity is Cowardice in Disguise.
She had every reason to stay stuck. Trauma. A toxic marriage. Bankruptcy at 33. By the world’s logic, she should have played it safe. Waited. Healed more. Stayed “in process.” But safe is the cage. Safe is the polite death everyone applauds. In this episode, I’m tearing into the biggest lie entrepreneurs tell themselves — that they need more clarity before they can move. You don’t need clarity. You don’t need permission. You don’t need another six months of journaling about your shadows. You’ve already proven you can survive. Now it’s time to f*cking live. If you’re ready to stop protecting the wound and start weaponizing it, this episode is your fire. PS. If this episode hit you in the chest, DM me CLARITY on Instagram. I’ll drop you a raw 2-minute voice note that slices through the fog and lands like a personal dare. No funnel. No email. Just the fire you know you need. xx Anita

17 Mar 2025
The Power Is Already Yours—Stop Perfecting and Move
In Episode 2 of BE THE THING, Anita Sig dives straight into real-life scenarios that hold you back. This episode unpacks the raw truth about what happens when you stop seeking perfection and start making moves. Hear the story of an entrepreneur who broke free from the paralysis of planning and unleashed her idea into the world, imperfections and all. If you're ready to ditch the endless what-ifs and become f*cking inevitable, listen now. Join the movement with #BeTheThing and #WildAndUnsupervised. Mentioned in this episode: Check this out if you want to create breakthrough success... on repeat! If you want to create breakthrough success… and then again… and again… then get the Idea to Action in 69m workshop for only $27 It’s helping countless entrepreneurs, business owners and maverick minds to birth big ideas on demand and unlock leaps You've guessed it... it's basically a workshop on getting out of your own way, deciding on your next big thing and getting the things that truly matter done But I can't help but share the freedom this has given me.. 🔥 freedom from figuring out all.the.things 🔥 freedom from overthinking every little detail 🔥 freedom from second guessing and doubting And I want that for you too! 69 minutes from now, you could have your next big idea, your first big powermoves and the fire to press GO Oh… by the way, it’s never about right time, readiness or figuring out how you need to change That’s all nonsense Click the link below and hop aboard xx Anita Idea to Action in 69min (https://bethething.captivate.fm/ideatoaction)

17 Mar 2025
Welcome to BE THE THING—Claim Your F*cking Glory
In this premiere episode of BE THE THING, Anita Sig kicks off with a no-holds-barred activation. This isn't about motivation—it's about unleashing the raw power and glory you already possess. Forget self-improvement plans and guru-approved formulas. It's time to stop playing small and start claiming what's yours. If you're ready to break the mold and own your space, hit subscribe and let's f*cking go. Mentioned in this episode: Check this out if you want to create breakthrough success... on repeat! If you want to create breakthrough success… and then again… and again… then get the Idea to Action in 69m workshop for only $27 It’s helping countless entrepreneurs, business owners and maverick minds to birth big ideas on demand and unlock leaps You've guessed it... it's basically a workshop on getting out of your own way, deciding on your next big thing and getting the things that truly matter done But I can't help but share the freedom this has given me.. 🔥 freedom from figuring out all.the.things 🔥 freedom from overthinking every little detail 🔥 freedom from second guessing and doubting And I want that for you too! 69 minutes from now, you could have your next big idea, your first big powermoves and the fire to press GO Oh… by the way, it’s never about right time, readiness or figuring out how you need to change That’s all nonsense Click the link below and hop aboard xx Anita Idea to Action in 69min (https://bethething.captivate.fm/ideatoaction)

23 Apr 2024
The #1 Reason Wild Business Owners Don’t Get What They Want
This video is for already successful rebel business owners knowing they are playing small and stuck in a life and business that’s more like a giant list of chores than the wild adventure they really want. Hi, I’m Anita, a leadership and mindset coach and I’m gonna walk you through, step by step, how you can crack open the wild and untamed power you’ve probably been downplaying all your life… crazy ideas and longins you didn’t even know you had… and kick off next level adventures you’ve hardly dared dream about… ✅By only doing what screams 💯 YES ✅With strategies that work INSTANTLY ❌And without months of soul searching, without silly exercises, detailed planning and even without fixing anything about yourself Does that sound good to you? Shoot me a message, let’s chat about how we can kickstart your adventures 💃🔥 xx Anita Mentioned in this episode: Check this out if you want to create breakthrough success... on repeat! If you want to create breakthrough success… and then again… and again… then get the Idea to Action in 69m workshop for only $27 It’s helping countless entrepreneurs, business owners and maverick minds to birth big ideas on demand and unlock leaps You've guessed it... it's basically a workshop on getting out of your own way, deciding on your next big thing and getting the things that truly matter done But I can't help but share the freedom this has given me.. 🔥 freedom from figuring out all.the.things 🔥 freedom from overthinking every little detail 🔥 freedom from second guessing and doubting And I want that for you too! 69 minutes from now, you could have your next big idea, your first big powermoves and the fire to press GO Oh… by the way, it’s never about right time, readiness or figuring out how you need to change That’s all nonsense Click the link below and hop aboard xx Anita Idea to Action in 69min (https://bethething.captivate.fm/ideatoaction)

13 Dec 2023
Blast off your craziest year NOW without becoming some best version of yourself or hunt down a magic
Business owners and wildcats: Blast off your craziest year RIGHT NOW without becoming some best version of yourself or hunting down a magical business strategy Give me 5 minutes and I’ll show you how focusing on doing all the right things or figuring out the perfect plan is your biggest block and how powerful business owners and wildcats do things differently to kick off crazy dreams 🚀 ❌ Without knowing exactly where you’re going ❌ And without nailing some perfect timing or feeling ready Because you want everything NOW, right? And since NOW is the magic moment and waiting is the biggest lie of all … Comment with ‘Uplevel TF Out Of Your Life Workshop’ and I’ll DM it to you for free 😱 You’re about 1 1 /2 hour away from crystal clarity on your most important decisions right now, goals and big dream and of course how to kickstart everything… RIGHT NOW 💥 xx Anita Mentioned in this episode: Check this out if you want to create breakthrough success... on repeat! If you want to create breakthrough success… and then again… and again… then get the Idea to Action in 69m workshop for only $27 It’s helping countless entrepreneurs, business owners and maverick minds to birth big ideas on demand and unlock leaps You've guessed it... it's basically a workshop on getting out of your own way, deciding on your next big thing and getting the things that truly matter done But I can't help but share the freedom this has given me.. 🔥 freedom from figuring out all.the.things 🔥 freedom from overthinking every little detail 🔥 freedom from second guessing and doubting And I want that for you too! 69 minutes from now, you could have your next big idea, your first big powermoves and the fire to press GO Oh… by the way, it’s never about right time, readiness or figuring out how you need to change That’s all nonsense Click the link below and hop aboard xx Anita Idea to Action in 69min (https://bethething.captivate.fm/ideatoaction)

5 Oct 2020
Normalcy Fu*ks Up The Life You Desire
Choosing a filtered, polished and dead boring version of you to fit a crowd that isn’t yours, for the likes of people that don’t light a fire in your soul, for a life way less than you desire Let’s not create the life you desire, let’s not. Let’s rather choose the recipe for wild ones to fuck themselves over I cannot understand why you choose a way more boring version of you to fit the normal crowd⠀ It’s preposterous… but here you are intelligent and all, this magical creature, unique in every way but noooo…. You choose to dilute your magic You choose to curb everything that’s interesting and fascinating And in the process kill your ability to create and manifest your deepest cravings in life In the process you place a big fucking ice cap on your potential Like you’re completely fine with giving a life that could be fuck yeah all day every day… giving the life you desire the middle finger ‘cause you love the more bland and boring version so fucking hard I don’t understand Why? When you can choose shenanigans… and dancing… and the unexpected… when you can choose the life you desire But no… you still wonder what people want from you And allow that to fuck with your genius You start trying to create the perfect thing that’ll be a smashing hit only to box yourself in the shoulds of your business like everyone else and never be the damned THING You start polishing yourself to become the THING of what you crave… polishing your edges and become some best version of you that’s definitely not your best version but some made up perfect image of a person you think you should be⠀⠀ And then perhaps your perfect client will like and love you, the perfect team or the perfect lover… but they’ll not be your perfect…. except perfect for what you believe you should want When in reality… not in the ‘hope to come true future’ but in the present moment… no perfect anything shows up until you allow everything that lives inside of you The wild, the magic and the mayhem… until you allow the THING you are but fear you’re not Nothing real shows up until you allow the truth of what you crave uncoloured by all the things you believe you need ‘Cause you don’t need a fucking thing You are the MOTHERFUCKING THING It’s preposterous you don’t see that It’s unfathomable you don’t allow that When it’s key to all the things you want… key to the manifestation and flooding of things you’ve always craved but kept buried under things you should want and things you need to hide your fears Well… well… gates to the PLAYGROUND you really crave only open when you become the MOTHERFUCKING THING howling inside of you When you’re done with choosing boring When you’re done with choosing what you think you should be When you’re done with playing a game that’s not that interesting When you’re done with not getting, having and rolling around in everything you desire PM me for PLAYGROUND 30 days of the motherfucking bomb to expand, crack open and level up your game in every fucking thing… to play in the PLAYGROUND of your dreams… as the MOTHERFUCKING THING you were born to be… where all the good shit happens You and me… a 30 day intensive to level the fuck up in all the things xx Anita click and subscribe (https://www.anitasig.com/blog-sign-up)... GET ALL THE SHENANIGANS FROM MY BLOG AND PODCAST STRAIGHT TO YOUR INBOX Mentioned in this episode: Check this out if you want to create breakthrough success... on repeat! If you want to create breakthrough...

23 Sept 2020
Death of Badassery
The fu*king M’s are getting on my every nerve right now, like WTF, why dare you enter my life with this? Death of badassery, why dare you flood my social media? GET AWAY FROM ME… I don’t like you The MAINSTREAM…. The MEDIOCRE… The MIDDLE AGED MENTALITY… It’s all around me creeping up like slithering dementors sucking the world dry of everything awesome xx Anita Mentioned in this episode: Check this out if you want to create breakthrough success... on repeat! If you want to create breakthrough success… and then again… and again… then get the Idea to Action in 69m workshop for only $27 It’s helping countless entrepreneurs, business owners and maverick minds to birth big ideas on demand and unlock leaps You've guessed it... it's basically a workshop on getting out of your own way, deciding on your next big thing and getting the things that truly matter done But I can't help but share the freedom this has given me.. 🔥 freedom from figuring out all.the.things 🔥 freedom from overthinking every little detail 🔥 freedom from second guessing and doubting And I want that for you too! 69 minutes from now, you could have your next big idea, your first big powermoves and the fire to press GO Oh… by the way, it’s never about right time, readiness or figuring out how you need to change That’s all nonsense Click the link below and hop aboard xx Anita Idea to Action in 69min (https://bethething.captivate.fm/ideatoaction)
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