- 238
- Episodes
- 35
- Transcribed
- 17
- Ratings
- Daily
- Cadence
- 2022
- First episode
About Becoming The Brand
Market to the Majority is a podcast hosted by Jasmine Haitalani, immigrant, marketing director, and founder of Unseen Majority, a seven-figure consulting firm. On the podcast, Jasmine breaks down the marketing, branding, content, and consumer behavior strategies that help entrepreneurs and personal brands reach more of the right people, become the obvious choice in their market, and build brands that people remember, trust, and buy from. Expect practical strategies, industry hot takes, bold conversations, creative ideas, and honest analysis of what is actually working in marketing right now and what brands need to stop doing. You'll also hear stories and conversations with entrepreneurs, creators, and innovators who are challenging industry norms, building influence, and finding smarter ways to connect with the people they want to reach. This show is about learning how to reach the people quietly watching, considering, deciding, and buying so your marketing can do more than generate attention. It can create demand. Whether you're a founder, entrepreneur, marketer, creator, or simply someone who wants to understand why certain brands become impossible to ignore, this show is for you. Jasmine has worked on the brand marketing team of a billion-dollar company and has helped service-based entrepreneurs generate millions of dollars in revenue through branding and marketing. Today, she brings that experience to conversations about what it really takes to become a brand the majority notices, remembers, and chooses. Learn more about her here: https://unseenmajority.com/
- Publisher
- Jasmine Haitalani
- Category
- business · business
- Language
- en
- Explicit
- Yes
- First episode
- 24 Jun 2022
- Latest episode
- 8 Oct 2026
Latest episodes
35 of 238 episodes have a transcript.
8 Oct 2026TRANSCRIPT
EP 237 - The Only 3 Content Skills to Work on Before 2026 Ends
1 Oct 2026TRANSCRIPT
EP 236 - No Views, Stuck Views, Random View Spikes? Here's What to Do Next
24 Sept 2026TRANSCRIPT
EP 235 - You Posted for 30 Days and Nothing Changed
Inside a recent episode
EP 237 - The Only 3 Content Skills to Work on Before 2026 Ends
Published 8 Oct 2026 · Transcript excerpt
[…] So skill number one is turning your expertise into ideas that people care about. Right now, the problem is, you know, your clients so well, your ideal clients so well that you start off with just the explanation of what their problems are. Your audience is also still trying to understand what is happening in their life. So they might not necessarily have that level of awareness that you as an expert know that they're kind of experiencing. And so your content can be technically helpful, but it's really difficult to connect with. So what I mean by this is your content is also like too specific and too niche. […]
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See plansReach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- Apple Podcasts (US)
- 5.0 / 5
- 10 ratings
- Spotify
- 5.0 / 5
- 7 ratings
Podcast Authority Score: 73 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 99
- Social presence
- 94
- YouTube
- 0
- Engagement
- 71
Contact Becoming The Brand
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- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about Becoming The Brand
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Does Becoming The Brand take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
35 of 238 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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