Behind the Numbers: an eMarketer Podcast
Hosted by Marcus Johnson and Suzy Davidkhanian · EMARKETER
4.7from 236 ratings
- 644
- Episodes
- 539
- Transcribed
- 236
- Ratings
- Weekly
- Cadence
- 2023
- First episode
- 165K
- YouTube views
About Behind the Numbers: an eMarketer Podcast
EMARKETER’s podcast, Behind the Numbers, helps marketers, retailers, and advertisers understand the rapidly changing landscape of digital media. EMARKETER analysts and industry experts come together to analyze a wide variety of critical topics, from the transformative influence of AI to the dynamic world of social media, and the evolving landscape of consumer shopping habits. Stay informed and stay ahead with insights and analysis that matter. Tune in to new episodes published Monday through Friday wherever you find podcasts.
- Publisher
- EMARKETER
- Category
- business
- Language
- en
- Explicit
- No
- First episode
- 18 Sept 2023
- Latest episode
- 26 Oct 2026
Latest episodes
539 of 644 episodes have a transcript.
26 Oct 2026TRANSCRIPT
The Next Marketing Battleground Is Real Life | Behind the Numbers
23 Oct 2026TRANSCRIPT
Beyond Attention as Intent Eyes a Bigger Role in Ad Spending | Behind the Numbers
22 Oct 2026TRANSCRIPT
America is Falling Out of Love with Baseball | In the Game
Inside a recent episode
The Next Marketing Battleground Is Real Life | Behind the Numbers
Published 26 Oct 2026 · Transcript excerpt
[…] So again, I think it's more so that we're looking at these trends, like you said, Marcus, people joining run clubs and wanting to get out and really kind of feeling and living life versus passively accepting life through digital devices. And now with that, brands are getting smarter, right? They're thinking about their budgets in more distinct buckets and really the crossover from silo to silo. Before it was like, no way those two things were so distinct. And now I really think it's become more of a cross silo media situation than ever before. Yeah, I was going to say, I would agree with Lindsay. […]
Read the full transcript with a Pod Engine plan.
See plansWho has been a guest on Behind the Numbers: an eMarketer Podcast
Names identified in recent episode analyses. Showing up to five guests.
- Lindsay Sutton
- Melissa Levy
- Zach Goldner
- Drew Spink
- Ross Benes
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 164,843
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 4.6 / 5
- 130 ratings
- Spotify
- 4.8 / 5
- 106 ratings
Podcast Authority Score: 89 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 87
- Social presence
- 91
- YouTube
- 86
- Engagement
- 96
Contact Behind the Numbers: an eMarketer Podcast
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about Behind the Numbers: an eMarketer Podcast
Who hosts Behind the Numbers: an eMarketer Podcast?
Marcus Johnson and Suzy Davidkhanian host the show. Published by EMARKETER.
How often do new episodes come out?
The show publishes weekly, based on its RSS feed.
Does Behind the Numbers: an eMarketer Podcast take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
539 of 644 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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