Tune in to Best Practices twice a month as we deliver practical, actionable insights for eye care professionals seeking to elevate practice performance, patient satisfaction, and clinical outcomes. Each episode features experts sharing their insights about the most pressing issues facing independent eye care practices today.
Learn the strategies that the Best Practices have used to build out the eye care business of their dreams. From building a new specialty in neuro optometry, myopia management, dry eye, to optimizing for practice efficacy, patient engagement, and profitability.
Designed with busy optometrists, opticians, and staff in mind, the podcast focuses on steps you can implement immediately to improve care and grow your practice; all it should cost you is a little time and effort.
Best Practices for Integrating Smart Eyewear in Eyecare
Best Practices for Implementing Smart Eyewear
Steve Alexander, VP of Industry and Strategic Partnerships at Anagram, sits down with Cira Collins, ABO Master and optical futurist and trainer at Kaiser Permanente, to talk through what it takes to bring smart eyewear into an eyecare practice.
Cira defines smart eyewear as connected eyeglasses with features like voice assistance, media, messaging, photo and video, AI access, translation, and navigation, and explains why adoption is accelerating now. She and Steve dig into the three year timeline to ubiquity, how independents can differentiate locally, what to look for in a product line, and why engaging manufacturers and labs now beats waiting.
Episode Breakdown
00:00 Welcome and Introductions
00:52 Cira's Eyecare Journey
02:03 What Is an Optical Futurist
03:37 Big Innovations and the Adoption Gap
05:25 Smart Eyewear Defined
07:41 Why Smart Eyewear Is Inevitable Now
14:00 Prescription vs Consumer Electronics Channel
15:48 How to Engage Manufacturers and the Adoption Curve
19:02 Merchandising Opportunity for Independents
21:14 Choosing the Right Smart Eyewear Line
24:42 Dispensing Experience and Patient Journey
30:06 Style, Warranty, and Brand Examples
35:02 Budgeting and Building a Demo Collection
40:45 Live Demos, Phones, and AI Integration
43:04 Best Practices Recap and Closing
31 Aug 2026
Best Practices for Jobs That Need to Be Done
Join the conversation as Steve Alexander of Anagram sits down with Cory Pinegar, CEO of Teem, to explore how the "Jobs to Be Done" framework can sharpen decision-making inside optometry practices. Rather than chasing the latest buzzword, they focus on solving specific problems, like missed calls, outreach, and claim submission.
Cory brings a systems-first perspective built from running Teem. Together, he and Steve discuss stepping out of the daily "hamster wheel" to define real outcomes, why tracking trends beats chasing perfect metrics, and how leading and lagging indicators separate progress from noise.
Whether you're weighing a new tool, wondering why new patients aren't showing up in profit, or looking for the discipline to cut what isn't working, this episode offers practical guidance for sharper practice decisions.
Episode Breakdown
00:00 Welcome and Introductions
00:38 Cory's Origin Story
03:36 Jobs to Be Done Framework
07:34 Stop Stacking More Tools
14:01 Measuring What Works
18:50 Leading vs. Lagging Indicators
22:08 Focus Beats Burnout
25:02 Emotion vs. Execution
28:36 Recap and Kill Noise
32:18 Biggest Practice Mistakes
35:07 Retention Over New Patients
36:52 Niches Make Riches
38:30 How to Connect and Wrap Up
11 Aug 2026
Best Practices for Building Patient Loyalty
Steve Alexander sits down with Renato Cappuccitti of Vision HQ for a candid conversation on building lasting patient loyalty in eye care. They open by sharing how each of them found their way into optics, then dig into what loyalty actually looks like in practice: trust, credibility, transparency, and communicating value without drowning patients in jargon. From capture rates and pricing conversations to team training, dispensing moments, and membership plans, this episode is packed with practical takeaways for any practice looking to strengthen relationships with their patients.
00:00 Welcome and Introductions
00:33 Renato's Eye Care Journey
03:49 Why Loyalty Matters
05:54 Transparency Builds Trust
08:31 Trust and Setting Expectations
11:51 Capture Rate and Value
15:46 Discovery and Pricing Talk
19:01 Training for Consistency
22:37 Experience and Word of Mouth
25:35 Avoiding Detractors
30:49 Multiple Pairs Strategy
35:26 Dispensing and Follow Up
39:52 VisionHQ Membership Plans
44:39 Wrap Up and Contact Info
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Apple Podcasts (US)
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4 ratings
Spotify
5.0 / 5
1 ratings
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