About Beyond the Broadcast: Community Building for Public Media
Americans need public media. But what they needed from public media yesterday is not what they need from it today.
Seth Resler of Paragon explores the world of community building and how it can be applied to public radio and TV broadcasters.
How do organizations actually generate revenue from communities they've built? At our May virtual meetup, Areej AbuAli, author of Community Building for Marketers and the founder of Women in Tech SEO, a global community in marketing and tech, will share successful strategies. Founded in 2019, Women in Tech SEO has over 10,000 global members and 50,000 followers who connect through online groups and in-person conferences in the UK, Europe and USA. Based in the UK, Areej AbuAli is an international speaker, a Google Women Techmaker ambassador, and a UN Women UK delegate.
25 Mar 2025
5 Lessons From Building Community for CNN
When CNN set out to build CNN+, building community was a big part of the plan. Patrick O'Keefe, CNN's former Director of Community and Interactive Product, spearheaded this effort. Prior to that, he helped media companies like Forbes, Ad Age, Men's Health, and The Business Journals. All told, he has been building communities and interactive products for 25 years. Discover what Patrick learned from his experience building communities for media brands.
3 Mar 2025
5 Lessons From Building a Community of Creatives
Building a community of creatives is a natural fit for public media stations, whether it’s local visual artists, musicians, or performers. But what does it take to successfully manage a community of artists? Vi Andrews, Community Lead at Ideas United, oversees a global network of creators dedicated to driving positive social impact. They join Community Building Consultant Seth Resler to share insights from their experience fostering community in the film and media industries.
23 Jan 2025
What Public Media Can Learn About Community From The Video Game Industry
The video game industry stands out as a leader in community building, making it an excellent source of inspiration for broadcasters looking to cultivate their own communities. Joe King, a seasoned social media and community manager with over a decade of experience driving customer engagement and building vibrant online communities for top gaming brands, including Tencent Games, GameStop, and Gearbox, joins talks about what he's learned about online community management working in the industry, and how these lessons apply to public media broadcasters.
22 Jan 2025
What Does a Community Manager Do?
While the job title of "Community Manager" is common in some industries, such as the video game or software-as-a-service industries, it's a foreign concept for most public media outlets. What exactly does a Community Manager do? Max Pete, a Community Engagement Manager at Square, talks to Seth Resler about what he does and what this position might look at a public media station.
21 Jan 2025
5 Mindset Shifts Content Creators Must Make To Build Community
The primary focus of public media broadcasters is creating compelling content. But when you set out to build community, you must create spaces. How is this different? Community Strategist Bri Leveer, the Founder of Ember, joins Seth Resler to talk about how to adjust your mindset to become an effective community builder.
16 Jan 2025
5 Factors to Consider When Selecting a Community to Build
Public radio stations serve audiences with diverse interests. So, what should your station consider when building communities for its listeners? Our Community Building Consultant, Seth Resler, offers the key factors to keep in mind as you start this journey.
15 Jan 2025
5 Things Public Media Should Know About Community Building
Community Building Consultant Seth Resler explains three essential things public media broadcasters must know before embarking on a community-building journey to foster meaningful connections with their audience.
13 Jan 2025
Join or Die (with Robert Putnam)
Harvard Professor Robert Putnam and experts join Seth Resler in a roundtable discussion on how public media can revitalize American community and democracy.
2 Jan 2025
Beyond The Broadcast Trailer
Beyond The Broadcast is a series of conversations about community building for public media broadcasters. These interviews are recorded for our monthly virtual event series. Learn more at https://www.communitymarketingrevolution.com/beyond-the-broadcast.
Who has been a guest on Beyond the Broadcast: Community Building for Public Media
Names identified in recent episode analyses. Showing up to five guests.
Robert Putnam
Dr. Abdul El-Sayed
Carrie Melissa Jones
Mike Henry
Rebecca Davis
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YouTube views
17,114
Score snapshot 15 Sept 2025
Podcast Authority Score: 32 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
34
Social presence
0
YouTube
76
Engagement
0
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