BeyondMeasure by Burke, Inc.

BeyondMeasure by Burke, Inc.

Hosted by Jeremy Cochran and Kelsey Schmeckpeper and Eric Scheer · Burke, Inc.

5.0from 6 ratings

Books guestsus

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31Podcast AuthorityScore out of 100 · How it is scored
29
Episodes
18
Transcribed
6
Ratings
2021
First episode

About BeyondMeasure by Burke, Inc.

Burke’s BeyondMeasure podcast features conversations with thought leaders in which we push the boundaries of insights, innovation and business strategy—and also indulge our curiosity about human understanding.

Publisher
Burke, Inc.
Category
business
Language
en
Explicit
No
First episode
7 Sept 2021
Latest episode
12 Jul 2026

Latest episodes

18 of 29 episodes have a transcript.

  1. 12 Jul 2026TRANSCRIPT

    Brand Relevance in the Age of AI | What Insights Leaders Should Do Next

  2. 12 Jul 2026TRANSCRIPT

    Brand Relevance in the Age of AI | Rethinking Brand Building for AI Search

  3. 12 Jul 2026TRANSCRIPT

    Brand Relevance in the Age of AI | Understanding the New Discovery Journey

Inside a recent episode

Brand Relevance in the Age of AI | What Insights Leaders Should Do Next

Published 12 Jul 2026 · Transcript excerpt

[…] One, it's growing, you know, dramatically. We see it's close to 50% are using it. LLMs in their shopping processes or trying to explore and find brands and products that meet their needs. So that's a big one. And what they're using it in place of is traditional search. And so that's, you know, obviously it has an effect. Now, I think the implication isn't, well, traditional search becomes less important or SEO becomes less important. What's really critical is that this is an end, right? Because they're continuing to use traditional searches, but still far and away, the number one place that people start in their shopper journey. […]

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Who has been a guest on BeyondMeasure by Burke, Inc.

Names identified in recent episode analyses. Showing up to five guests.

  • Kim Winburn
  • Adam Bittner
  • James Sorensen
  • Tara Marotti

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)
5.0 / 5
4 ratings
Spotify
5.0 / 5
2 ratings

Podcast Authority Score: 31 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality
38
Social presence
0
YouTube
0
Engagement
60

Contact BeyondMeasure by Burke, Inc.

Guest appearances
Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about BeyondMeasure by Burke, Inc.

Who hosts BeyondMeasure by Burke, Inc.?

Jeremy Cochran and Kelsey Schmeckpeper and Eric Scheer host the show. Published by Burke, Inc..

Does BeyondMeasure by Burke, Inc. take guests?

Yes. Guests have been identified in episode analyses.

Where can I read transcripts?

18 of 29 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.

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