BSuite is a forum for stories, ideas and observations shared by experienced creative leaders across a variety of industries. We want to unpack what it's really like to take the helm with all its inherent joys and challenges. Some of the many topics we'll explore are developing agency partnerships, keeping employees happy and managing with integrity, pitching new business, and fostering a socially-responsible and sustainably-focused organization.
Mission-Aligned Business with Sarah Holdeman and Rebecca Goldcrump
In the Season 4 finale, host Anne Richardson welcomes Sarah Holdeman and Rebecca Goldcrump, co-founders of the Impact Collective based in Portland, Oregon. Sarah and Rebecca share the importance of their company’s mission, how they prioritize and nourish their business partnership, how they lead their clients to amplify their social impact through B Corp certification and beyond, and how they built an advisory board to expand upon their expertise and enhance their values.
LINKS/RESOURCES MENTIONED:
The Impact Collective Mission Statement Blog Post: https://www.theimpactcollectivepdx.com/blog/our-mission-statement
Portland State University Social Innovation & Social Entrepreneurship: https://www.pdx.edu/academics/programs/graduate/social-innovation-and-social-entrepreneurship
University of New Hampshire B Impact Clinic: https://www.unh.edu/sustainability/b-impact-clinic
Portland Business Support Project: https://sites.google.com/view/pdxbiz-2
Brene Brown Weekly Rumble: https://brenebrown.com/articles/2019/05/01/lets-rumble/
B Local PDX: https://www.blocalpdx.com/
Rahab’s Sisters: https://rahabs-sisters.org/
4 Mar 2024
Exploring Digital Marketing Ethics with Tim Frick
In Episode 9 of Season 4 of the BSuite podcast, host Anne Richardson interviews Tim Frick, founder and president of Mightybytes. MightyBytes is a B Corp certified digital marketing agency that serves social enterprises, sustainable brands, and large nonprofits.
Tim is an active leader and educator throughout the B Corp community and the digital marketing space. In the episode, he shares how he established Mightybytes’ Impact Business Models, the challenges that come with using digital marketing tactics in ethical ways, and how business leaders can achieve success while adopting a sustainable mindset.
LINKS/RESOURCES MENTIONED:
Mightybytes: https://www.mightybytes.com/
B Lab: https://usca.bcorporation.net/
Jevons paradox: https://en.wikipedia.org/wiki/Jevons_paradox
Sustainability & The Web: Tim’s TedX Talk: https://www.youtube.com/watch?v=qW75oJszcws (https://www.youtube.com/watch?v=qW75oJszcws)
Solitaire Townsend’s LinkedIn Post: https://www.linkedin.com/feed/update/urn:li:activity:7149030234300809217/
EcoGrader: https://ecograder.com/
Siteground: https://www.siteground.com/
Designing for Sustainability: A Guide to Building Green Digital Products and Services by Tim Frick: https://bookshop.org/p/books/designing-for-sustainability-a-guide-to-building-greener-digital-products-and-services-tim-frick/8133175?ean=9781491935774
Gaia Education: https://www.gaiaeducation.org/
World Wide Web Consortium’s Web Sustainability Guidelines https://sustainablewebdesign.org/
Alliance for the Great Lakes: https://greatlakes.org/
19 Feb 2024
Protecting Data Privacy with Donata Stroink-Skillrud and Hans Skillrud
In this episode of the BSuite podcast, host Anne Richardson digs into the complex topic of data privacy with experts Donata Stroink-Skillrud and Hans Skillrud, founders of Termageddon, a service that generates and updates website privacy policies, cookie policies, and terms & conditions for small businesses.
Termageddon exists to help businesses remain in compliance with the rapidly evolving landscape of privacy regulations. Hans and Donata break down the basics of privacy law compliance, explain why a lack of standardized privacy law in the United States (and around the globe) causes so much trouble for business and consumers, and ultimately imagine the positive impact that better privacy practices could have on the advertising industry as a whole.
LINKS/RESOURCES MENTIONED:
American Bar Foundation: https://www.americanbarfoundation.org/
ePrivacy Committee of the American Bar Association: https://www.americanbar.org/groups/science_technology/committees/e-privacy/
Richardson Media Group’s Privacy Policy (Generated by Termageddon): https://richardsonmediagroup.com/privacy-policy/
GDPR: https://gdpr-info.eu/
NOYB: https://noyb.eu/en
Federal Trade Commission: https://www.ftc.gov/
Termageddon: https://termageddon.com/
Privacy Lawls: https:/termageddon.com/podcasts/
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